Twitter Deploying Top-Spec MacBook Pros Across App Development Teams

Twitter is deploying top-spec MacBook Pros with the M1 Max Apple silicon chip to all of its iOS and Android engineers for app development, representing yet another push for the adoption of Apple silicon Macs in the enterprise.

macbook pro 2021 side by side
The news was shared by John Szumski, a senior staffer at Twitter for the company's mobile platforms. In a tweet, Szumski said that Twitter will be rolling out fully-maxed-out MacBook Pros to all of its iOS and Android engineers. Szumski added that the new Apple silicon Macs are showing significant improvements in top-line performance for Twitter's app development compared to currently used Intel Macs.


An engineer at Reddit also shared a similar sentiment. Jameson, a staff engineer at Reddit, said that the new MacBook Pros have cut Reddit's app build time by 50%, yielding improved productivity for engineers. Breaking down the cost of deploying new MacBook Pros to Reddit's engineers, Jameson said, "for a team of 9, $32k of laptops will actually save $100k in productivity over 2022."

Apple promises considerable improvements for developers with the new M1 Pro and ‌M1 Max‌ Apple silicon chips. According to tests done by Apple, the 10-core CPU ‌M1 Pro‌ and ‌M1 Max‌ chips in the large 16-inch MacBook Pro offer 3.7x faster Xcode build times than the 8-core Intel i9 16-inch ‌MacBook Pro‌. In terms of power efficiency and battery life, Apple says the new chips allow developers to "compile up to four times as much code in Xcode" on a single battery charge.

Related Roundup: MacBook Pro
Buyer's Guide: MacBook Pro (Buy Now)
Related Forum: MacBook Pro

Popular Stories

hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're officially less than one week away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these...
Low Cost MacBook Feature A18 Pro

Report: Low-Cost iPhone, iPad, MacBook Coming Early 2026

Friday November 21, 2025 2:26 am PST by
Apple is planning to release new entry-level models across its iPhone, iPad, and Mac categories early next year, with an all-new affordable MacBook the most notable addition to the lineup. According to a new research report by Jeff Pu of GF Securities seen by MacRumors, Apple will launch the iPhone 17e – its second iteration of the "e" line – in the spring, likely along with a...

Top Rated Comments

ChristianSelig Avatar
53 months ago
Story update: Twitter says previously used Intel machines won't go to waste, will be repurposed as space heaters during winter months of Twitter offices.
Score: 69 Votes (Like | Disagree)
th1nk Avatar
53 months ago
I bet some of the developers are sad that their coffee breaks during compilation are so much shorter now. ?
Score: 37 Votes (Like | Disagree)
TrueBlou Avatar
53 months ago

I bet some of the developers are sad that their coffee breaks during compilation are so much shorter now. ?
Funny, one of the first comments I made on here in regards to Xcode on my M1 Pro, was that I hit compile and did my usual, I’m going to make coffee move. I didn’t even get out of the room before it finished. I may need to move my coffee machine closer, the alternative is unthinkable :D
Score: 30 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
53 months ago
But but Apple’s doomed now Alder Lake is here?
Score: 27 Votes (Like | Disagree)
contacos Avatar
53 months ago
Lucky! I got a new crappy Dell form work, which is about to launch for Mars every time I open Teams for 5 Minutes and therefore I do all my work from my personal 14inch MBP :D
Score: 23 Votes (Like | Disagree)
leman Avatar
53 months ago
Yep, and that's what this all is about. M1 Pro/Max builds software as quickly as a fully loaded enthusiast-class x86 desktop CPU drawing over 200W, so it's an incredible tool for software developers.

Although I am surprised Twitter would choose the M1 Max, what do they need the GPU for?
Score: 18 Votes (Like | Disagree)