Steve Jobs Once Tossed the Original iPhone Across a Room to Impress Journalists

Tuesday marks 10 years since Apple co-founder Steve Jobs passed away, and those who met him have begun to share stories about his life.

steve jobs holding iphone 4
CNET's Roger Cheng today recounted his memory of Jobs visiting The Wall Street Journal's headquarters in New York to offer him and a small group of other reporters an early look at a prototype iPhone, shortly after the device was unveiled in 2007.

Cheng revealed that when one reporter asked about the iPhone's durability, Jobs reacted by tossing the prototype he was holding into the air toward the center of the room, resulting in a small gasp followed by immediate silence as the device hit the carpeted floor. Cheng said the iPhone survived unscathed, adding that the move was the kind of calculated risk that Jobs was known to take as a showman.

"The memory underscores the kind of lengths Jobs went to in order to make an impression," wrote Cheng. "Imagine how disastrous it would've been if that iPhone had broken or shut down in front of so many journalists."


Jobs famously introduced the original iPhone as if it were three separate products: a widescreen iPod with touch controls, a revolutionary mobile phone, and a breakthrough internet communications device. The crowd at Macworld San Francisco erupted with cheerful applause upon realizing that Jobs was referring to a single device.

Jobs passed away October 5, 2011 at the age of 56. Apple maintains a Remembering Steve page on its website with messages from people all over the world.

Popular Stories

AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2, AirPods Pro 3, and AirPods 4

Thursday November 13, 2025 11:35 am PST by
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October. There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
Tim Cook WWDC 2018

Report: Tim Cook to Step Down as Apple CEO 'as Soon as Next Year'

Saturday November 15, 2025 2:40 pm PST by
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times. The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said. While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...
iPhone Pocket Short

iPhone Pocket Now Available to Order, But Already Selling Out

Friday November 14, 2025 6:20 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
apple silicon mac lineup 2024 feature purple m5

Apple's 2026 Mac Plans

Friday November 14, 2025 3:23 pm PST by
Most of Apple's Macs are slated to get M5 chips across 2026, and there's a possibility we'll even see the first M6 chips toward the end of the year. Updates are planned for everything from the MacBook Air to the Mac Studio. MacBook Air (Early 2026) The MacBook Air will be one of the first Macs to get a 2026 refresh, with an update planned for the first few months of the year. The MacBook...
best early black friday deals

Best Black Friday Apple Deals Live Now - Save on AirPods, iPads, and Apple Watches

Saturday November 15, 2025 1:45 pm PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
tvOS 26 Profiles

tvOS 26.2 Adds a Useful New Feature to Your Apple TV

Friday November 14, 2025 10:02 am PST by
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account. In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
walmart new ornametns

Walmart Black Friday Deals Begin Today With Low Prices on Headphones, TVs, and More

Friday November 14, 2025 7:55 am PST by
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more. Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
CarPlay Pinned Messages

iOS 26.2 Adds New CarPlay Setting

Thursday November 13, 2025 6:48 am PST by
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose. Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
iOS 26

Everything New in iOS 26.2 Beta 3

Monday November 17, 2025 3:20 pm PST by
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3. AirDrop Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts. iOS 26.2...

Top Rated Comments

edolecki Avatar
54 months ago
I basically owe my career to this man and his company. I won’t lie, I cried that entire evening when I heard the news. Rest easy Steve.
Score: 64 Votes (Like | Disagree)
WaffleBoi_15 Avatar
54 months ago
“Original iPhone”

uses a pic of the iPhone 4
Score: 40 Votes (Like | Disagree)
Sciomar Avatar
54 months ago
Love him or hate him, he was a true visionary whose influence spanned further than just tech. A lot of companies wouldn't be what they are today (or even exist) without this man.
Score: 25 Votes (Like | Disagree)
abowlby Avatar
54 months ago
Golly does time fly. Those old Jobs keynotes were like major sporting events for us nerds. If you watch the OG iPhone announcement you can see someone down front literally stand up and fist pump when Jobs says “these are not 3 separate products…”

Heres to the crazy ones.

Edit: Someone pointed out in the comments that the fist pump occurs when Steve mentions the "phone" component specifically, which is correct. My memory needs an upgrade ;)
Score: 24 Votes (Like | Disagree)
Analog Kid Avatar
54 months ago

"Imagine how disastrous it would've been if that iPhone had broken or shut down in front of so many journalists."
It would be almost as bad as throwing a steel ball at the "armor glass" window of your fancy new pickup truck and having it shatter. Twice.
Score: 22 Votes (Like | Disagree)
krspkbl Avatar
54 months ago
it's insane just how important the iphone was. if you had to pick a single product that changed human lives (in the last couple decades) it's the iphone. i don't want to sound like an insane apple fanboy but seriously... where would the world be if smartphones didn't become popular and apps didn't exist in their current form.

i'd like to see that alternative timeline just out of curiosity. i know there were "smartphones" before iPhone but there just weren't the same. iPhone really kicked it off. that thing blew my mind when it came out. an ipod that could make calls and go on the internet? i remember going into an apple store after school and calling my dad "i'm using an iphone!" lol
Score: 20 Votes (Like | Disagree)