Amazon's 48-Hour 'Prime Day' Event Takes Place October 13 and 14

For the last few years, Amazon has been hosting an epic Prime Day sale that offers up deals and discounts on a huge range of products, and like 2019, this year's Prime Day will actually take place over two days, kicking off at midnight on October 13.

prime day 2020
As usual, Amazon already has some early Prime Day deals on its website exclusively for Prime subscribers, with early discounts on Alexa devices and other Amazon products. Prime Day itself will include discounts on everything from tech products to home products, clothing, toys, and more.

Prime Day 2020 is a little later in the year than usual because of the ongoing global health crisis, but when it starts, Amazon's website will be filled with lightning deals that kick off at different times over the course of the day, with the available products rotating over time. Lightning deals last for as long as stock lasts, and some of the better deals can go quick.

Last year, we did a live blog covering all of the best Apple-related deals available during Amazon's Prime Day, and we plan to do similar coverage this year so make sure to tune in to MacRumors on October 13 and 14 for help sorting through all of the sales.

Prime Day sales are designed for Amazon Prime members, and a Prime membership is required to get the deals, although non-Prime customers can get access to the deals by signing up for a free 14-day Prime trial in October and then choosing not to continue to paid membership at the end of the trial period.

Prime Day discounts will be available to Amazon customers in the United States, U.K., U.A.E, Spain, Singapore, Netherlands, Mexico, Luxembourg, Japan, Italy, Germany, France, China, Canada, Belgium, Austria, Australia, and – participating for the first time this year – Turkey and Brazil.

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
iphone 17 air iphone 16 pro

iPhone 17 Air USB-C Port May Have This Unusual Design Quirk

Wednesday April 30, 2025 3:59 am PDT by
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years. iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack) At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...

Top Rated Comments

adamjackson Avatar
60 months ago
Remember, there are scandals around Prime Day with stories every year about Amazon jacking up prices the day before or fake-inflation of prices to make consumers feel like they're getting a deal. Also stories about merchants who see their prices adjust without prior notice from Amazon. It may not be a good deal even if Amazon is saying it is.

When in doubt, a site like https://camelcamelcamel.com can let you see historical pricing for the item you're about to buy so you can see if it's a good deal.
Score: 18 Votes (Like | Disagree)
MacOH21 Avatar
60 months ago
Time to buy my Amazon [S]listening device[/S] echo sphere for $25.
Score: 9 Votes (Like | Disagree)
harambe4ever Avatar
60 months ago
I've never once seen something I actually want that is on sale during Prime Day. It's a great marketing tool by Amazon that gets the media to jump with excitement, but I think most people know it is a gimmick.
Score: 6 Votes (Like | Disagree)
mattopotamus Avatar
60 months ago

Remember, there are scandals around Prime Day with stories every year about Amazon jacking up prices the day before or fake-inflation of prices to make consumers feel like they're getting a deal. Also stories about merchants who see their prices adjust without prior notice from Amazon. It may not be a good deal even if Amazon is saying it is.

When in doubt, a site like https://camelcamelcamel.com can let you see historical pricing for the item you're about to buy so you can see if it's a good deal.

It's very similar to most holiday deals. They advertise something as originally $2000 and today is $1300 (save $700). The problem is it's always $1350 so you are always getting a similar deal. Sure there are savings, but nothing like the way it is advertised.
Score: 6 Votes (Like | Disagree)
chasing.stoke Avatar
60 months ago
Prime day? This is iPhone day baby
Score: 5 Votes (Like | Disagree)
PickUrPoison Avatar
60 months ago

<snip>
When in doubt, a site like https://camelcamelcamel.com can let you see historical pricing for the item you're about to buy so you can see if it's a good deal.
100%. And it’s also important to check prices before ordering even when it’s not Prime day, since Amazon won’t make price adjustments anymore.

If the price goes down, say, the day after you receive the item, you’re out of luck, except for returning it (if allowed).
Score: 5 Votes (Like | Disagree)