The global smartphone market is unlikely to recover from the impact of the global health crisis in the second quarter of 2020, according to DigiTimes.

iPhone11guide b

Global smartphone shipments are expected to contract by 15% on year to 1.15 billion units in 2020, as major brands including Samsung Electronics, Huawei and Apple all have slashed their shipment targets for the year in the wake of coronavirus pandemic, according to the latest estimate of Digitimes Research.

Apple in mid-February announced that its financial guidance for the March quarter would fall short due to the global health crisis. During its January earnings call, Apple said it expected to see revenue of $63 to $67 billion in the March quarter, but that is no longer a goal the company will be able to meet.

Apple cited lower customer demand in China and constrained ‌‌iPhone‌‌ supplies worldwide as the factors leading to lower than expected revenue.

Apple's primary ‌iPhone‌ assembler Foxconn has also slashed its 2020 revenue outlook after strict quarantines were implemented at its main base in China.

Today's DigiTimes report claims that Apple has cut its ‌iPhone‌ 11 orders for the second and third quarters of the year owing to the impact of the crisis.

Most of the factories in China that supply devices and components to Apple are back to churning out products, but Apple suppliers are said to be worried about how much demand there will be for the current ‌iPhone‌ models and the new iPhones expected in the fall.

Top Rated Comments

NashMan2 Avatar
52 months ago
Why buy a new phone this year when I can’t get closer than 6’ to the friends I would want to impress?
Score: 11 Votes (Like | Disagree)
newdeal Avatar
52 months ago
going to be WAY more than 15%. There is no need for a new phone, the features they are adding aren't compelling enough to make an upgrade that worthwhile and the cost is very high. Phone upgrades are going to tank
Score: 5 Votes (Like | Disagree)
clayj Avatar
52 months ago
Huawei is malware-ridden ChiCom garbage. Why is it counted in this?
Score: 4 Votes (Like | Disagree)
Frign Avatar
52 months ago
Times of hardship can also provide opportunities. It will cleanse the market a bit, reduce competition and maybe allow some new ideas to be brought up instead of the ever-repeating same patterns we have seen for the last 4 years (even though I have to exclude Samsung with their foldable concepts here).
Score: 3 Votes (Like | Disagree)
mazz0 Avatar
52 months ago
Huh, that's actually less than I (with no specific knowledge, of course) expected. I suspect other industries are faring far, far worse?
Score: 2 Votes (Like | Disagree)
44267547 Avatar
52 months ago
More than ever, I think it’s the most appropriate time for the iPhone SE 2 added at a $399 price point for those who are Seeking to upgrade, but maybe can’t afford iPhones that start at ~$800 + an above. We all know the ‘tech sector’ for smart phone sales will plunge this year, but most tech in general will probably be on the decline. But in terms of offering an ‘affordable entry-level’ iPhone, it provides consumers that option. A $1000 iPhone is just not practical for the majority of consumers, given the recession and the uncertainty of the future.
Score: 2 Votes (Like | Disagree)

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iOS 18 Siri Integrated Feature

iOS 18 Rumored to Add These 10 New Features to Your iPhone

Wednesday April 24, 2024 2:05 pm PDT by
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...