iPhone XR Was Best Selling iPhone in U.S. in Q3 2019

Apple's iPhone XR was the best selling iPhone in the third fiscal quarter of 2019, according to new data shared today by Consumer Intelligence Research Partners (CIRP).

The iPhone XS, ‌iPhone XS‌ Max, and ‌iPhone XR‌ models accounted for 67 percent of all U.S. ‌iPhone‌ sales during the third quarter of 2019, with the ‌iPhone XR‌ alone accounting for 48 percent of sales.


The ‌iPhone‌'s 48 percent share of smartphone sales during the quarter is the highest that's been seen for an individual model since the ‌iPhone‌ 6 in 2015, according to CIRP.

"‌iPhone XR‌ has become the dominant ‌iPhone‌ model," said Josh Lowitz, CIRP Partner and Co-Founder. "Its 48% share of sales in the quarter is the highest we've seen for an individual model since the ‌iPhone‌ 6 in 2015, which shared top billing with the 6 Plus, but only had two outdated legacy models offered as alternatives. Apple set out to create a competitive model, with current features like a large screen on a midsize handset, at a price that falls near the leading Android phones. It is an easy to choose the mid-point between the expensive XS and XS Max models, and the older 7 and 8 models."

The ‌iPhone XR‌ is Apple's most affordable ‌iPhone‌, priced starting at $749 in the United States. It is similar to the ‌iPhone XS‌ and XS Max, but offers an LCD display instead of an OLED display along with a single-lens camera instead of a dual-lens camera.

It also comes in a range of bright colors, and due to its popularity, Apple is keeping its three ‌iPhone‌ lineup intact for its 2019 ‌iPhone‌ lineup. The 2019 iPhones will include an ‌iPhone XS‌ successor, an ‌iPhone XS‌ Max successor, and an ‌iPhone XR‌ successor that will continue to offer an LCD display to keep costs lower.

The next-generation ‌iPhone XR‌ is rumored to feature new colors, more RAM (4GB, up from 3GB), faster LTE thanks to support for 4x4 MIMO, and it could also have camera improvements in the form of a new dual-lens camera setup that would likely be similar to the current dual-lens camera in the ‌iPhone XS‌ and XS Max.

CIRP's research data also looked at some numbers for Apple's various services. Among ‌iPhone‌ buyers during the quarter, 47 percent use paid iCloud storage, while three to six percent purchased AppleCare.


35 percent of ‌iPhone‌ buyers use Apple Music, while 15 to 29 percent use Apple TV, Apple Podcasts, and Apple News. Apple has several other services on the horizon which could draw in more users, including ‌Apple TV‌+, its upcoming streaming service, and Apple Arcade, a gaming service that will provide access to games for a monthly fee.

Tag: CIRP

Top Rated Comments

(View all)
Avatar
13 months ago
It’s the cheapest new iPhone , same a12 , and has colors. Not surprised it’s sold well despite the initial skepticism

The $1000 iPhone bar hasn’t aged well with me
Score: 32 Votes (Like | Disagree)
Avatar
13 months ago
Even the iPhone 8 models appear to be outselling the XS line
Score: 26 Votes (Like | Disagree)
Avatar
13 months ago
No surprise there. It’s what the 5C should’ve been. Latest processor, latest camera (minus the telephoto), latest design, $250 cheaper. It’s a good value.
Score: 18 Votes (Like | Disagree)
Avatar
13 months ago
Who in the right mind, did not expect the XR to be the most popular iPhone this year?

Most consumers couldn't care less about the LCD vs. OLED debate.
Score: 17 Votes (Like | Disagree)
Avatar
13 months ago
It's the perfect iPhone. It's my favorite device. I can go two days without charging it, and that's with heavy use. The camera takes amazing pictures, the screen is perfect, and performance is lightning fast. What's not to love?
Score: 13 Votes (Like | Disagree)
Avatar
13 months ago
But, but...it has a 720P screen! No one would buy that in 2019! /s
Score: 11 Votes (Like | Disagree)

Top Stories

Hands On With iPhone 12 Models Showing New Sizes and Design

Monday July 6, 2020 2:04 pm PDT by
Ahead of the launch of new iPhones we often see dummy models created based on leaked schematics and specifications, with those models designed to let case makers create cases for the new devices ahead of their release. We got our hands on a set of dummy models that represent the iPhone 12 lineup, giving us our first close look at the iPhone 4-style design and the different size options. Subscri ...

Everything New in iOS 14 Beta 2: New Calendar Icon, Files Widget and More

Tuesday July 7, 2020 11:38 am PDT by
Apple today released the second beta of iOS 14 to developers for testing purposes, tweaking and refining some of the features that are coming in the update. Below, we've rounded up all of the changes that we found in the second beta. - Calendar icon - There's a new Calendar app icon in iOS 14 beta 2, with the day of the week abbreviated rather than spelled out. - Clock icon - The clock...

iPhone 12 Sizes Compared with iPhone SE, 7, 8, SE 2, X, 11, 11 Pro and 11 Pro Max [Update]

Tuesday July 7, 2020 6:49 pm PDT by
Apple is planning on launching the iPhone 12 this fall which is rumored to be coming in 3 different sizes: 5.4", 6.1" and 6.7". The middle size (6.1") matches up with the currently shipping iPhone 11, but the other two sizes will be entirely new. Over the weekend, there was some excitement about how well the new 5.4" iPhone 12 compares to the original iPhone SE. Those who have been hoping...

Tom Hanks Discusses 'Heartbreaking' Shift of WWII Film Greyhound From Theatrical Blockbuster to Apple TV+ Exclusive

Monday July 6, 2020 7:53 am PDT by
Tom Hanks' WWII drama "Greyhound" is set to premiere on Apple TV+ this Friday, July 10, and ahead of that debut the actor gave an interview with The Guardian discussing the film. "Greyhound" was originally planned to see a theatrical release this summer, and was repeatedly delayed in the wake of the ongoing Covid-19 pandemic. Apple won the streaming rights to the film, and in the new...

Developer's Visual Comparison of macOS Catalina and Big Sur Offers Closer Look at Apple's UI Redesign for Macs

Tuesday July 7, 2020 4:00 am PDT by
macOS 11 Big Sur is the next major release of Apple's operating system for Mac, and following its preview at WWDC, one of the biggest discussions has revolved around the all-new user interface redesign. Developers are still learning what the impact the new UI will have on their apps, and with that in mind, app designer Andrew Denty has compiled an extensive visual comparison of the user...

5.4-Inch iPhone 12 Model Size Compared to Original iPhone SE and iPhone 7

Saturday July 4, 2020 9:44 pm PDT by
iPhone 12 dummy models based on leaked schematics have been starting to circulate online and in online marketplaces. Not happy with the circulating size comparisons between the rumored 5.4" iPhone 12 and the original iPhone SE models, MacRumors forum user iZac took matters into his own hands and purchased his own 5.4" dummy model to provide more detailed size comparisons between the original...

Shipping Estimates for 27-Inch iMac Continue to Slip, Now Into September

Monday July 6, 2020 6:55 am PDT by
Amid rumors and hints of a forthcoming update for the iMac, supplies of Apple's current 27-inch iMac continue to dwindle with mid- and high-end stock configurations now seeing shipping estimates pushed back into September. The 27-inch iMac has seen tight supplies and extended shipping estimates for months now, but the situation has been gradually worsening to the point where new buyers can...

Apple Cuts iPhone Trade-In Values as iPhone 12 Launch Nears

Tuesday July 7, 2020 7:46 am PDT by
With just two months to go until the usual timeframe for Apple's iPhone launch events, Apple is cutting back on maximum trade-in values of previous-generation iPhones for those looking to upgrade to a new model. Maximum values on more recent models have dropped by $30–$50, while older models have generally dropped by $5–$20 with a few models seeing no change in value.iPhone XS Max: $500 to...

Analyst Believes iPhone 12 Pricing Will Start $50 Higher Even Without EarPods or Charger in Box

Wednesday July 8, 2020 9:35 am PDT by
Despite multiple reports indicating that Apple will not include EarPods or a wall charger with iPhone 12 models this year, one analyst believes that pricing will still increase slightly compared to the iPhone 11 lineup. In a research note provided to MacRumors, analyst Jeff Pu forecasted that iPhone 12 pricing will start at $749 for a new 5.4-inch model, an increase of $50 over the base...

14-Inch MacBook Pro With Mini-LED Display Expected to Enter Production in 2021

Wednesday July 8, 2020 7:51 am PDT by
Apple suppliers will begin competing to win manufacturing orders for new 14-inch and 16-inch MacBook Pro models with Mini-LED displays in the first quarter of 2021, according to Taiwanese research firm TrendForce. Rumors of a 14-inch MacBook Pro have surfaced since Apple replaced the 15-inch MacBook Pro with a new 16-inch model last year. Apple analyst Ming-Chi Kuo has previously said that...