Taiwan's Second Apple Retail Store Opening Soon in Xinyi District of Taipei - MacRumors
Skip to Content

Taiwan's Second Apple Retail Store Opening Soon in Xinyi District of Taipei

Apple has begun promoting the opening of its second retail store in Taiwan. Located right outside Taipei's Xinyi A13 shopping mall on a tree-lined plaza, the standalone construction had promotional graphics installed on its temporary hoarding overnight.

apple store xinyi A13 taipei taiwan
The logo on display is a play on the word "Taipei" in Mandarin, with the Apple logo inserted into the first character. The slogan on the facade says "Creativity starts here, Apple Xinyi A13."

From the outside, the building appears to be a single-story design, but likely conceals interior staircases leading down to an underground floor, with a thin carbon fiber roof held up by two stone pillars and a curved floor-to-ceiling glass facade, which would give it an affinity with Apple's existing store in Chicago, Illinois.

The adjacent Xinyi A13 shopping mall is still being constructed by the Far Eastern Group but is expected to open in September, so there's a chance the new Apple store will open to the public around the same time.

The new store is within 15 minutes' walking distance of Apple's first Taiwan store at Taipei 101 shopping mall in the Xinyi district, which opened in July 2017. Apple has reportedly confirmed that the opening of the new store won't affect the operation of Apple Taipei 101.

(Thanks, Andrew!)

Popular Stories

Apple Store Hello

Apple Stores Have a New 'Hello' Easter Egg, Here's Why

Friday September 18, 2026 5:42 am PDT by
Starting today, many if not all Apple Stores around the world have received a new "hello" decoration somewhere in the store for the purposes of testing iPhone camera zoom. Like the iPhone 17 Pro models, the new iPhone 18 Pro models that launched today offer up to 8× optical...
iPhone 18 Pro 16x9 1

Forgot to Pre-Order iPhone 18 Pro? Apple Store Pickup Available Today at Most Locations

Friday September 18, 2026 1:00 am PDT by
Apple's new iPhone 18 Pro and iPhone 18 Pro Max models are now being delivered to customers worldwide following the pre-order period that began on Saturday, September 12. For those who didn't pre-order, there's now a 3-4 week wait time for iPhone 18 Pro Max models across all storage options and colorways in the U.S. Demand has been less strong for iPhone 18 Pro models, but you're still looking at ...
Apple Fifth Avenue iPhone 18 Pro

Apple CEO John Ternus Teases iPhone 18 Pro Launch Day

Thursday September 17, 2026 8:10 pm PDT by
Apple Fifth Avenue in New York is ready for iPhone 18 Pro launch day. The store's iconic glass cube entrance has received a colorful makeover that matches the iPhone 18 Pro's new Burgundy and Glacier finishes. "So excited for tomorrow," said Apple CEO John Ternus, who will likely be at the store for the launch...

Top Rated Comments

96 months ago
I speak Mandarin the slogan actually says "Come in spend all your money to us". :D
Score: 12 Votes (Like | Disagree)
96 months ago
The logo on display is a play on the word "Taipei" in Taiwanese
There is no such language as Taiwanese. It is a play on the Chinese charactors of "台北" (Taipei in Chinese).
Score: 8 Votes (Like | Disagree)
96 months ago
Taiwan is not part of China, and the official languages are, I believe, Formosan as well as English. Why would they mess around with Chinese characters? This doesn't add up. Did Apple cave in to Beijing?
Sorry, you are making inaccurate statements. Please read through this thread or do some research before making statements like this. To help you out:

* It's a political topic: is Taiwan part of China? The full name for Taiwan (democratic country) is "Republic of China" and the full name for Mainland China (communist country) is People's Republic of China. You figure what that means to you. Some people in Taiwan prefer to be independent from China. Some people in Taiwan consider themselves as the legit China. Again, it's a political topic that can cause some arguments. A good Thanksgiving conversation. :-)
* Formosa is the name of the island called by the Portuguese back in 1532.

Again, please check your fact before sharing your perceptions (which can be inaccurate). Hope that this helps. Thanks.
[doublepost=1558727772][/doublepost]
As a Taiwanese American guy, I definitely know that my biological mother speaks Taiwanese and Mandarin separately. Mandarin is used mostly by the Taiwanese folks who are derived from the Chinese invaders whereas Taiwanese is used by the native Taiwanese people who were not part of the descendants from the Nationalist Army.

It's fascinating to see how outsiders attempt to interpret a situation which requires a firm understanding of a 20th century Taiwanese history/political situation, then fabricate or surmise some type of scenario without the prerequisite research.
To add on what you said: Mandarin is considered as the national speaking language in China (both Mainland China and Taiwan). Taiwanese is spoken as one of a more popular local dialects in Taiwan. There are native Taiwanese (i.e. aboriginal folks) and they have their own dialects. Just like native American in US. The dialects in Taiwan became richer after the Nationalist Army moved to Taiwan. And echoing what you are saying: yeah, speaking with facts is important today. :-) Still, a good conversation to bridge the disconnect is a good thing. Hope that this help!
Score: 4 Votes (Like | Disagree)
96 months ago
Thanks. Corrected.
Well just to nit pick, ( I know it is confusing )

The logo on display is a play on the word "Taipei" in Mandarin
Mandarin is the Spoken Languages in Mainland and Taiwan ( Mostly, there are other dialect ) . The Characters shown is Chinese. There is no such thing as Mandarin in Written. Only Chinese in Writing. So it should be ( play on the word "Taipei" in Chinese. )

Now.

Hopefully Taiwan and Japan have a few more Apple Stores planned, both region have a high iPhone usage with low Store count. ( Especially in Japan )
Score: 4 Votes (Like | Disagree)
Foogoofish Avatar
96 months ago
There is no such language as Taiwanese. It is a play on the Chinese charactors of "台北" (Taipei in Chinese).
Is Chinese a language? ;)
Score: 3 Votes (Like | Disagree)
96 months ago
No such language as 台語? What have I been speaking my whole life? haha.
It’s just a dialect of Chinese, not a language itself. In fact, the phrase 台語 is a wrong, or at least redundant, “invention", it’s basically 闽南语.
[doublepost=1558733390][/doublepost]
As a Taiwanese American guy, I definitely know that my biological mother speaks Taiwanese and Mandarin separately. Mandarin is used mostly by the Taiwanese folks who are derived from the Chinese invaders whereas Taiwanese is used by the native Taiwanese people who were not part of the descendants from the Nationalist Army.

It's fascinating to see how outsiders attempt to interpret a situation which requires a firm understanding of a 20th century Taiwanese history/political situation, then fabricate or surmise some type of scenario without the prerequisite research.
You are wrongly informed (maybe by your American father who pretend to know about the history of China?). The “Taiwanese” you are referring to, is obviously the spoken dialect of Chinese, carried over by the very original immigrant to Taiwan, from the Fujian province of mainland China, right next to Taiwan, where its official name is Minnan Dialect.
[doublepost=1558733692][/doublepost]
Taiwan is not part of China, and the official languages are, I believe, Formosan as well as English. Why would they mess around with Chinese characters? This doesn't add up. Did Apple cave in to Beijing?
Both Taiwan government and China government believe that mainland China and Taiwan are a part of the same country — China, the only difference is just that who should be considered the valid government of this whole country.
Score: 2 Votes (Like | Disagree)
Latest Stories
You Can Now Try Apple's Unreleased Copland OS in Your Browser
You Can Now Try Apple's Unreleased Copland OS in Your Browser
1 hour ago
iOS 27.0.1 is Coming Soon
iOS 27.0.1 is Coming Soon
2 hours ago
Apple Releases watchOS 27.0.1 With Fix for Restart Bug
Apple Releases watchOS 27.0.1 With Fix for Restart Bug
3 hours ago
Disney+ and Hulu Raise Prices Again, Ad-Free Plans Now $21.49
Disney+ and Hulu Raise Prices Again, Ad-Free Plans Now $21.49
3 hours ago
Apple Sports App Updated With Even More Soccer Leagues
Apple Sports App Updated With Even More Soccer Leagues
3 hours ago
AirTag 2 4-Pack Hits $79.99 on Amazon, Matching Record Low
AirTag 2 4-Pack Hits $79.99 on Amazon, Matching Record Low
5 hours ago
Siri AI Coming to HomePod
Siri AI Coming to HomePod
6 hours ago
iPhone Air vs. iPhone 18 Pro Buyer's Guide: Which Should You Buy?
iPhone Air vs. iPhone 18 Pro Buyer's Guide: Which Should You Buy?
6 hours ago
Apple Podcasts Subscriptions Will Soon Support Video
Apple Podcasts Subscriptions Will Soon Support Video
8 hours ago
Apple Watch Ultra 3 Drops to Record Low $599.97 on Amazon [Updated]
Apple Watch Ultra 3 Drops to Record Low $599.97 on Amazon [Updated]
8 hours ago
AT&T Responds to iOS 27's New iPhone Handoff Feature
AT&T Responds to iOS 27's New iPhone Handoff Feature
8 hours ago
Launch Discounts Arrive for New Mac Mini and Mac Studio, Plus Massive Deal on Samsung's Portable SSD
Launch Discounts Arrive for New Mac Mini and Mac Studio, Plus Massive Deal on Samsung's Portable SSD
9 hours ago
New iPhone Setting Lets Users Shake Off Motion-Sensing Ads
New iPhone Setting Lets Users Shake Off Motion-Sensing Ads
11 hours ago
Apple Intelligence Taking Up 30GB+ on Some Macs Running macOS 27
Apple Intelligence Taking Up 30GB+ on Some Macs Running macOS 27
12 hours ago
New Mac Mini Has Two Storage Downsides, Including Unremovable SSD
New Mac Mini Has Two Storage Downsides, Including Unremovable SSD
19 hours ago
Apple Card Savings Account's Interest Rate Just Went Up
Apple Card Savings Account's Interest Rate Just Went Up
20 hours ago
Apple Releases First Public Betas of iOS 27.2 and macOS Golden Gate 27.2
Apple Releases First Public Betas of iOS 27.2 and macOS Golden Gate 27.2
23 hours ago
OpenAI's New GPT-6 Sol and Luna Models Bring Astra Improvements to Cheaper Tiers
OpenAI's New GPT-6 Sol and Luna Models Bring Astra Improvements to Cheaper Tiers
1 day ago
Apple Park Visitor Center Just Lost an Attraction Offered Since 2017
Apple Park Visitor Center Just Lost an Attraction Offered Since 2017
1 day ago
Shazam App for iPhone Updated With New Icon and iMessage Stickers
Shazam App for iPhone Updated With New Icon and iMessage Stickers
1 day ago
Anthropic Launches Claude Opus 5.5 With Fable-Level Performance at a Lower Price
Anthropic Launches Claude Opus 5.5 With Fable-Level Performance at a Lower Price
1 day ago
Apple Releases Firmware Update for Beats 360
Apple Releases Firmware Update for Beats 360
1 day ago
Beats 360 Pre-Orders Open at Amazon With Cushion Kits on Sale, Plus More Beats Deals
Beats 360 Pre-Orders Open at Amazon With Cushion Kits on Sale, Plus More Beats Deals
1 day ago
Apple Puts AirTag-Sized AI Pin on Hold
Apple Puts AirTag-Sized AI Pin on Hold
1 day ago
Beats 360 Ear Cushion Kits Just $9.99 Each Until the End of October
Beats 360 Ear Cushion Kits Just $9.99 Each Until the End of October
1 day ago
Apple Testing Prototypes of Whoop-Like Screenless Fitness Band
Apple Testing Prototypes of Whoop-Like Screenless Fitness Band
1 day ago
Apple Will Soon Announce an All-New Operating System
Apple Will Soon Announce an All-New Operating System
1 day ago
Apple Watch Series 10 vs. Series 12 Buyer's Guide: Should You Upgrade?
Apple Watch Series 10 vs. Series 12 Buyer's Guide: Should You Upgrade?
1 day ago
Apple's Smart Glasses to Enter a Rapidly Growing Market
Apple's Smart Glasses to Enter a Rapidly Growing Market
1 day ago
Apple Event This October? These 7 New Products Expected Next Month
Apple Event This October? These 7 New Products Expected Next Month
1 day ago