Taiwan's Second Apple Retail Store Opening Soon in Xinyi District of Taipei

Apple has begun promoting the opening of its second retail store in Taiwan. Located right outside Taipei's Xinyi A13 shopping mall on a tree-lined plaza, the standalone construction had promotional graphics installed on its temporary hoarding overnight.

apple store xinyi A13 taipei taiwan
The logo on display is a play on the word "Taipei" in Mandarin, with the Apple logo inserted into the first character. The slogan on the facade says "Creativity starts here, Apple Xinyi A13."

From the outside, the building appears to be a single-story design, but likely conceals interior staircases leading down to an underground floor, with a thin carbon fiber roof held up by two stone pillars and a curved floor-to-ceiling glass facade, which would give it an affinity with Apple's existing store in Chicago, Illinois.

The adjacent Xinyi A13 shopping mall is still being constructed by the Far Eastern Group but is expected to open in September, so there's a chance the new Apple store will open to the public around the same time.

The new store is within 15 minutes' walking distance of Apple's first Taiwan store at Taipei 101 shopping mall in the Xinyi district, which opened in July 2017. Apple has reportedly confirmed that the opening of the new store won't affect the operation of Apple Taipei 101.

(Thanks, Andrew!)

Popular Stories

iOS 26 Battery Glass Feature

iPhone 16 Pro Max 80% Charge Limit: One Year Later, Was It Worth It?

Wednesday September 24, 2025 3:58 pm PDT by
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line. Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
AirPods Pro 3 Newsroom

Apple's 'Back to School' Offer Ends Soon, Now Applies to AirPods Pro 3

Wednesday September 24, 2025 7:20 am PDT by
Apple's annual "Back to School" promotion for students ends soon, so act fast if you want to score free AirPods with the purchase of an eligible new Mac or iPad. Until Tuesday, September 30, college students and qualifying educational staff in the U.S. can receive free AirPods 4 with Active Noise Cancellation when they purchase an eligible new Mac or iPad from Apple. This is a $179 value. ...
iphone 17 pro dark blue 1

Apple Blames In-Store MagSafe Chargers for iPhone 17 Pro Display Model Scratches

Wednesday September 24, 2025 10:22 am PDT by
The marks on the iPhone 17 Pro models that people have noticed at Apple retail stores are caused by the chargers that Apple uses, Apple confirmed today. Apple told 9to5Mac that worn MagSafe charging stands in stores are causing marks on the iPhone 17 Pro and iPhone 17 Pro Max. Apple says that the marks are not scratches, and are instead material transfer from the stand to the phone. The...
iPhone 17 Pro Colors

Skipped the iPhone 17 Pro? Here's What is Rumored for iPhone 18 Pro

Tuesday September 23, 2025 8:55 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are still a year away, there are already a few rumors about the devices that offer an early look ahead. Below, we have recapped some of the early iPhone 18 Pro rumors so far. This story was published previously, and it has been updated to reflect the latest rumors. Many early rumors prove to be true, but nothing is confirmed yet, and Apple's...
iOS 26

Everything New in iOS 26.1 Beta 1

Monday September 22, 2025 12:44 pm PDT by
Apple released the first beta of iOS 26.1 today, just a week after launching iOS 26. iOS 26.1 mainly adds new languages to Apple Intelligence, but there are a few other features that are worth knowing about. New Apple Intelligence Languages Apple Intelligence is now available in Danish, Dutch, Norwegian, Portuguese (Portugal), Swedish, Turkish, Chinese (Traditional), and Vietnamese. AirPo...
ios 26 digital id passport wallet

Apple Confirms iOS 26 Wallet Passport Feature is Coming in 2025

Tuesday September 23, 2025 1:06 pm PDT by
Digital ID, the iOS 26 feature that lets U.S. passport holders add their passports to the Wallet app, is coming later in 2025, Apple confirmed today. Apple updated the release timing wording of Digital ID on its iOS 26 features page. "Digital ID will be coming later this year with US passports only," it reads. Prior to today, the footnote for the feature said "Digital ID will be available ...
iPhone 17 Pro USB C Port

iPhone 17 Pro Max's USB-C Charging Speeds Tested With Apple Chargers

Monday September 22, 2025 7:29 am PDT by
The website ChargerLAB has tested the iPhone 17 Pro Max's USB-C charging speeds with a variety of Apple's chargers, from 18W to 140W. The device reached a peak charging speed of around 36W with the following Apple chargers:40W Dynamic Power Adapter with 60W Max 61W USB-C Power Adapter 67W USB-C Power Adapter 70W USB-C Power Adapter 96W USB-C Power Adapter 140W USB-C Power AdapterFor...
apple tv 4k new orange

Next Apple TV Expected to Launch This Year With These New Features

Monday September 22, 2025 10:00 am PDT by
The next Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the next Apple TV, according to rumors. Likely Features N1 Chip With Wi-Fi 7 Last year, Bloomberg's Mark Gurman said the next Apple TV would be equipped with Apple's own combined Wi-Fi and Bluetooth chip, which is...
50 New Features and Changes Worth Checking Out in macOS Tahoe

50 New macOS Tahoe Features and Changes Worth Checking Out

Wednesday September 24, 2025 8:43 am PDT by
Apple this month released macOS Tahoe, the latest version of the company's Mac operating system. ‌macOS Tahoe 26 adopts Apple's new Liquid Glass design along with new customizations, a new Phone app, and updated capabilities across the platform. In this article, we've selected 50 new features and lesser-known changes that are worth checking out if you're upgrading. What do you think of...

Top Rated Comments

joueboy Avatar
83 months ago
I speak Mandarin the slogan actually says "Come in spend all your money to us". :D
Score: 12 Votes (Like | Disagree)
Jasonnfls Avatar
83 months ago
The logo on display is a play on the word "Taipei" in Taiwanese
There is no such language as Taiwanese. It is a play on the Chinese charactors of "台北" (Taipei in Chinese).
Score: 8 Votes (Like | Disagree)
justinhomeaddress Avatar
83 months ago
Taiwan is not part of China, and the official languages are, I believe, Formosan as well as English. Why would they mess around with Chinese characters? This doesn't add up. Did Apple cave in to Beijing?
Sorry, you are making inaccurate statements. Please read through this thread or do some research before making statements like this. To help you out:

* It's a political topic: is Taiwan part of China? The full name for Taiwan (democratic country) is "Republic of China" and the full name for Mainland China (communist country) is People's Republic of China. You figure what that means to you. Some people in Taiwan prefer to be independent from China. Some people in Taiwan consider themselves as the legit China. Again, it's a political topic that can cause some arguments. A good Thanksgiving conversation. :-)
* Formosa is the name of the island called by the Portuguese back in 1532.

Again, please check your fact before sharing your perceptions (which can be inaccurate). Hope that this helps. Thanks.
[doublepost=1558727772][/doublepost]
As a Taiwanese American guy, I definitely know that my biological mother speaks Taiwanese and Mandarin separately. Mandarin is used mostly by the Taiwanese folks who are derived from the Chinese invaders whereas Taiwanese is used by the native Taiwanese people who were not part of the descendants from the Nationalist Army.

It's fascinating to see how outsiders attempt to interpret a situation which requires a firm understanding of a 20th century Taiwanese history/political situation, then fabricate or surmise some type of scenario without the prerequisite research.
To add on what you said: Mandarin is considered as the national speaking language in China (both Mainland China and Taiwan). Taiwanese is spoken as one of a more popular local dialects in Taiwan. There are native Taiwanese (i.e. aboriginal folks) and they have their own dialects. Just like native American in US. The dialects in Taiwan became richer after the Nationalist Army moved to Taiwan. And echoing what you are saying: yeah, speaking with facts is important today. :-) Still, a good conversation to bridge the disconnect is a good thing. Hope that this help!
Score: 4 Votes (Like | Disagree)
ksec Avatar
83 months ago
Thanks. Corrected.
Well just to nit pick, ( I know it is confusing )

The logo on display is a play on the word "Taipei" in Mandarin
Mandarin is the Spoken Languages in Mainland and Taiwan ( Mostly, there are other dialect ) . The Characters shown is Chinese. There is no such thing as Mandarin in Written. Only Chinese in Writing. So it should be ( play on the word "Taipei" in Chinese. )

Now.

Hopefully Taiwan and Japan have a few more Apple Stores planned, both region have a high iPhone usage with low Store count. ( Especially in Japan )
Score: 4 Votes (Like | Disagree)
Foogoofish Avatar
83 months ago
There is no such language as Taiwanese. It is a play on the Chinese charactors of "台北" (Taipei in Chinese).
Is Chinese a language? ;)
Score: 3 Votes (Like | Disagree)
JimmyMac Avatar
83 months ago
I think you boys mean Chicago, Illinois. Might want to fix that.
Chicago, Illinois - Michigan Avenue!
Score: 2 Votes (Like | Disagree)