Apple Introduces Apple Watch Bands and iPhone Cases in Summer Colors

Apple today updated its lineup of silicone iPhone cases and Apple Watch Sport Bands in three summer colors, including Peach, Marine Green, and Sky Blue.

The three new colors are available for both 38 and 42mm Apple Watch Sport Bands, with pricing the same as other Sport Bands ($49).

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Apple has also released silicone cases for the iPhone X, iPhone 8, and iPhone 8 Plus in the new colors, with the cases also suitable for the iPhone 7 lineup. The new silicone cases are priced at $39 for iPhone X, $39 for iPhone 8 Plus, and $39 for iPhone 8.

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Apple has not provided leather iPhone cases in new colors, nor has the company introduced iPad cases in the new summer shades. There are also no other new watch bands, with the exception of the Pride watch band.

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The Pride watch band is a new version of last year's Pride band, using Apple's Woven Nylon band in a series of rainbow colors. Apple has also introduced a matching watch face that's available today in watchOS 4. The Pride watch band is available for $49 and can be ordered starting today.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)
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Top Rated Comments

BigMac? Avatar
96 months ago
It’s a valid concern, but that’s also kinda the point of the Pride symbol — saying that you’re brave enough to be open about your sexuality, regardless of the consequences.

Of course, some regions require significantly more bravery than others, but those are also the places where that bravery is needed the most.
Wearing the pride isn’t just about someone’s own sexuality but also about respecting the sexuality of others...

Like the product red accessories... don’t mean you have to be hiv pos but supporting openly research, cure and people dealing with it.
Score: 9 Votes (Like | Disagree)
RichTF Avatar
96 months ago
The pride watch band looks good without the pride tag, but now I can see some groups, especially in some regions, targeting people with those bands based on their assumptions. Hopefully I’m wrong.
It’s a valid concern, but that’s also kinda the point of the Pride symbol — saying that you’re brave enough to be open about your sexuality, regardless of the consequences.

Of course, some regions require significantly more bravery than others, but those are also the places where that bravery is needed the most.
Score: 6 Votes (Like | Disagree)
Fzang Avatar
96 months ago
Cannot wait to get these on Ali for like 2 bucks each haha
Those silicone bands feel terrible though.
Score: 5 Votes (Like | Disagree)
RichTF Avatar
96 months ago
Wearing the pride isn’t just about someone’s own sexuality but also about respecting the sexuality of others...

Like the product red accessories... don’t mean you have to be hiv pos but supporting openly research, cure and people dealing with it.
Yep, you’re totally correct, clumsy wording on my part there. I should have said something like “brave enough to openly support the LGBT+ family”. I’ve definitely got a *lot* of love and respect for all the straight allies out there. :cool:
Score: 5 Votes (Like | Disagree)
maerz001 Avatar
96 months ago
Probably they make more money with accessories than MACs
Score: 5 Votes (Like | Disagree)
AppleWarMachine Avatar
96 months ago
And people thought there wouldn’t be anything new in the store to buy... /s
And they did it all without shutting down the Online Apple store...”magical”... and “courage” :D
Score: 5 Votes (Like | Disagree)