Apple Loses Out as Netflix Inks Content Deal With Former President Obama

Former United States President Barack Obama and former first lady Michelle Obama have signed a multiyear production deal with Netflix that will see the two producing television shows and films for the service, reports The New York Times.

netflix 1
Though Netflix had been in negotiations with the Obamas for several months, Apple was rumored to be interested in working with the duo had the Netflix deal fallen through. Apple has been developing a slew of original television shows, and a deal with Michelle and Barack Obama would have been a big win.

Obama's deal with Netflix will allow for him to create content that will reach millions of people both in the United States and internationally through a new production company he created alongside Michelle Obama called "Higher Ground Productions."

According to Netflix, the Obamas will create "scripted series, unscripted series, docu-series, documentaries, and features" that are meant to highlight the issues and themes the president worked on during his eight years in office.

"One of the simple joys of our time in public service was getting to meet so many fascinating people from all walks of life, and to help them share their experiences with a wider audience. That's why Michelle and I are so excited to partner with Netflix -- we hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples, and help them share their stories with the entire world."

Obama has said that he does not plan to use Netflix to wage a public campaign against current president Donald Trump or to fight against conservative media outlets.

While Apple did not secure a deal with the Obamas, the company has more than a dozen original television shows in the works at the current time. Most of the shows are dramas, with one real estate-related docu-series in the works. Apple does not have any politically-oriented shows planned, and is said to be aiming to keep its content family friendly.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...

Top Rated Comments

ActionableMango Avatar
91 months ago
Obama was the most racist president in our history.
Give me a break. 12 presidents kept black human beings as their personal property.
Score: 144 Votes (Like | Disagree)
Salty Pirate Avatar
91 months ago
Glad I cancelled Netflix.......
Score: 112 Votes (Like | Disagree)
gugy Avatar
91 months ago
Either way will be refreshing to hear again from Obama. Boy, I miss him.
Score: 106 Votes (Like | Disagree)
GREEN4U Avatar
91 months ago
Glad I cancelled Netflix.......
Obama was the most racist president in our history. Who encourages thugs to shoot cops? Who hires a painter that depicts the decapitation of white women to also paint his self-portrait? Who brings a Muslim kid who built a clock that looked like a bomb to the White House? Answer to all, Obama.
Score: 99 Votes (Like | Disagree)
macfacts Avatar
91 months ago
Glad I cancelled Netflix.......
What is your favorite episode of CarPool Karaoke?
Score: 90 Votes (Like | Disagree)
DesterWallaboo Avatar
91 months ago
I have zero interest in watching any former President have a show.... regardless of political affiliation. Zero. Zip. Nada.
Score: 89 Votes (Like | Disagree)