To see the discount, make a purchase worth $25 or more on Fanatics, then enter the coupon code APPLEPAY20 during checkout to redeem the 20 percent off savings. The promo runs from today, March 29, through April 4 at 11:59 p.m. ET.
Fanatics' website has a complete collection of brands and merchandise offered under the promotion, as well as a detailed list of exclusions at the bottom of this page.
Apple's new promotion also highlights sporting goods stores like Champs Sports, Dick's Sporting Goods, and Foot Locker, as well as sporting event apps like MLB Ballpark, StubHub, and Gametime.
Apple has launched a consistent series of promos for Apple Pay over the past few months, most recently including food deliveries from Grubhub, Seamless, and Eat24. Each new promotion also reminds users that they can pay friends back for a variety of things using Apple Pay Cash.