Apple Shares 2017 Holiday Gift Guide

Apple today updated its website to add a holiday gift guide, recommending Apple products for people to purchase for friends and family this holiday season. This year's gift guide is bedecked with tiny people and Apple devices displaying holiday scenes.

The flagship iPhone X, priced at starting $999, is front and center the gift guide, with Apple also highlighting the Apple Watch Series 3 models, the iPad Pro, the MacBook Pro, and the 4K Apple TV.

applegiftguideiphonex
Accessories for each product are listed below each item, with Apple recommending things like AirPods, iPhone X phone cases, Apple Watch bands, the Apple Pencil, Beats Studio3 headphones, and more.

Several third party accessories are also shared on the page, including Sphero's R2-D2 robotic droid, a new DJI Mavic Pro in an exclusive Alpine White color, the Lifeprint Photo and Video Printer, Belkin's Boost Up Wireless Charging Pad, and the CliqueFie Selfie Stick.

applegiftguideapplewatch
Even more accessories are highlighted in a separate "More Gifts" section, with Apple sharing suggestions on accessories at a range of price points and for several different ages.

applegiftguidemacbookpro
Every year, Apple offers an extended return period during the holidays, and as of today, the new return period is in effect. Most products and accessories purchased between November 15 and December 25, 2017, will be eligible for return until January 8, 2018 in countries that include the United States, Australia, the UK, Canada, Germany, France, Sweden, the Netherlands, Hong Kong, and Japan. Apple also offers free two-day shipping on all purchases.

Apple will likely be offering a Black Friday sale on Friday, November 24, so if you're planning to buy an Apple product from Apple, it could be worthwhile to wait. Last year, Apple offered customers free Apple Store gift cards worth up to $150 with the purchase of select products.

Popular Stories

AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2, AirPods Pro 3, and AirPods 4

Thursday November 13, 2025 11:35 am PST by
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October. There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
CarPlay Pinned Messages

iOS 26.2 Adds New CarPlay Setting

Thursday November 13, 2025 6:48 am PST by
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose. Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
Tesla Charging

Tesla Working to Add Apple CarPlay Support to Vehicles

Thursday November 13, 2025 8:31 am PST by
Tesla is working to add support for Apple CarPlay in its vehicles, Bloomberg's Mark Gurman reports. Tesla vehicles rely on its own infotainment software system, which integrates vehicle functions, navigation, music, web browsing, and more. The automaker has been an outlier in foregoing support for Apple CarPlay, which has otherwise become an industry standard feature, allowing users to...
tvOS 26 Profiles

tvOS 26.2 Adds a Useful New Feature to Your Apple TV

Friday November 14, 2025 10:02 am PST by
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account. In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
iPhone Pocket Short

iPhone Pocket Now Available to Order, But Already Selling Out

Friday November 14, 2025 6:20 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
homepod mini thumb feature

New HomePod Mini, Apple TV, and AirTag Were Expected This Year — Where Are They?

Wednesday November 12, 2025 11:42 am PST by
While it was rumored that Apple planned to release new versions of the HomePod mini, Apple TV, and AirTag this year, it is no longer clear if that will still happen. Back in January, Bloomberg's Mark Gurman said Apple planned to release new HomePod mini and Apple TV models "toward the end of the year," while he at one point expected a new AirTag to launch "around the middle of 2025." Yet,...
iOS 26

iOS 26.2 Available Next Month With These 8 New Features

Tuesday November 11, 2025 9:48 am PST by
Apple released the first iOS 26.2 beta last week. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date....
m1 chip slide

Five Years of Apple Silicon: M1 to M5 Performance Comparison

Monday November 10, 2025 1:08 pm PST by
Today marks the fifth anniversary of the Apple silicon chip that replaced Intel chips in Apple's Mac lineup. The first Apple silicon chip, the M1, was unveiled on November 10, 2020. The M1 debuted in the MacBook Air, Mac mini, and 13-inch MacBook Pro. The M1 chip was impressive when it launched, featuring the "world's fastest CPU core" and industry-leading performance per watt, and it's only ...
walmart new ornametns

Walmart Black Friday Deals Begin Today With Low Prices on Headphones, TVs, and More

Friday November 14, 2025 7:55 am PST by
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more. Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
Tim Cook WWDC 2018

Report: Tim Cook to Step Down as Apple CEO 'as Soon as Next Year'

Saturday November 15, 2025 2:40 pm PST by
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times. The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said. While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...

Top Rated Comments

akodakmoment Avatar
105 months ago
What they need to share is that iPhone wallpaper.
Score: 9 Votes (Like | Disagree)
udayan81 Avatar
105 months ago
Apple and black friday , don't really go together. Getting 50$ off or some gift card is of no use, because when the tax gets added that part gets nullified already. At any rate, guess it's something better than nothing. But, just saying it's not really much of an incentive to go rushing to buy something.
Score: 5 Votes (Like | Disagree)
DisNerd Avatar
105 months ago
Kinda weird that this is predating the HomePod no?
Score: 5 Votes (Like | Disagree)
Jbusick7944 Avatar
105 months ago
Can't wait to see how Apple "discounts" their products for Black Friday and manages to keep a straight face while doing so...
Spend $2700, get $150 (that you can only spend with Apple).
Score: 4 Votes (Like | Disagree)
44267547 Avatar
105 months ago
Why would Apple need to give huge discounts on products? They have no problem selling their stuff. They forecast to sell nearly $1 billion a day in their holiday quarter.
It's not about an issue selling their products. It's their Black Friday deals aren't really all that competitive. Nor are you really saving a lot of money by receiving a gift card that you pay full price for a product to begin with. Most are in the market for Black Friday to find heavily discounted products that normally would retail at full value. The gift card is just a bonus if it comes with it.
Score: 3 Votes (Like | Disagree)
Chupa Chupa Avatar
105 months ago
Yeah sure, Apple "shares" 2017 Holiday Gift Guide in the same way customers "donate" to Apple Store.
Score: 3 Votes (Like | Disagree)