Ahead of next week's launch of the new Apple TV 4K with HDR support, Apple has begun releasing 4K HDR content on iTunes in the United States and other countries.
4K movies are denoted by a new "4K" and "Dolby Vision" tags visible in the iTunes Store and in the TV app on iOS devices, Macs, and the Apple TV. 4K content is not universally displaying across all devices just yet, but it should be rolling out fully soon.
A limited number of 4K movies are available at the current time, but availability should expand before the new Apple TV launches next week.
Apple's 4K movies are available at the same price as HD movies, and for iTunes customers who have already purchased HD quality content, Apple is upgrading the HD content to 4K at no additional cost.
The Apple TV 4K will be available for pre-order starting tonight at 12:01 a.m. Pacific Time or 3:01 a.m. Eastern Time. Orders placed tonight will be delivered next week, on Friday, September 22, the official launch date of the device. Pricing on the 4K Apple TV starts at $179 for 32GB of storage.
Friday December 5, 2025 9:40 am PST by Tim Hardwick
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below.
Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Friday December 5, 2025 10:08 am PST by Joe Rossignol
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone.
In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
Thursday December 4, 2025 9:30 am PST by Joe Rossignol
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999.
Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs.
On his blog Daring Fireball,...
A U.S. appeals court has upheld a temporary restraining order that prevents OpenAI and Jony Ive's new hardware venture from using the name "io" for products similar to those planned by AI audio startup iyO, Bloomberg Law reports.
iyO sued OpenAI earlier this year after the latter announced its partnership with Ive's new firm, arguing that OpenAI's planned "io" branding was too close to its...
Wednesday December 3, 2025 10:33 am PST by Juli Clover
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch.
According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
Thursday December 4, 2025 5:18 am PST by Tim Hardwick
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020.
If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...
Tuesday December 2, 2025 11:09 am PST by Juli Clover
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent.
Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
Monday December 1, 2025 3:00 am PST by Tim Hardwick
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device.
Subscribe to the MacRumors YouTube channel for more videos.
Below, we've collated an updated set of key details that ...
Monday December 1, 2025 2:40 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
The difference is so negligible it doesn’t matter. The now defunct h.264 format was nearly indistinguishable from Blu-ray. The new h.265 codec should be identical to the UHD codec. A lot of the streaming issues in the display of 1080P format on iTunes was the AppleTV not the file itself. https://arstechnica.com/gadgets/2012/03/the-ars-itunes-1080p-vs-blu-ray-shootout/
There so much incorrect information here that it's useless to even bother trying to unpack it all...
Not true, 1080P streaming was the same as the Blu-ray counterpart. 4K shows on Netflix were the same as the UHD counterpart as well. I’d assume Apple’s h.265 codec will be able to handle it as well. The flags are there but I don’t believe the files are available.
1080p streaming cannot compare to 1080p Blu-ray, and 4K streaming cannot compare to UltraHD Blu-ray.
