Target Discounting Series 1 Apple Watch Models by $70

Target is currently discounting its entire Series 1 Apple Watch lineup by $70, dropping prices as low as $199.99 on 38mm models and as low as $229.99 on 42mm models. Regular pricing is at $269.99 for 38mm Apple Watches and $299.99 for the 42mm Apple Watches.

Note: MacRumors is an affiliate partner with Target and may earn commissions on purchases made through these links.

apple watch 2 collections
A total of eight models are available at the discounted price, which is a solid deal for customers looking to pick up an Apple Watch. The Series 1 Apple Watch models feature the same faster processor that's available in the Series 2 models, but lack the GPS, improved display, and superior waterproofing.

For customers who do not swim and do not need GPS positioning for fitness purposes, the Apple Watch Series 1 is ideal. A full list of discounted models is below:

Target is only discounting Apple Watch Series 1 models at this time, with no discount available on the Series 2 models. Free shipping is available on the Series 1 models, and many brick and mortar Target stores have them in stock.

Related Roundup: Apple Deals
Tag: Target

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
ive and altman

Jony Ive's OpenAI Device Barred From Using 'io' Name

Friday December 5, 2025 6:22 am PST by
A U.S. appeals court has upheld a temporary restraining order that prevents OpenAI and Jony Ive's new hardware venture from using the name "io" for products similar to those planned by AI audio startup iyO, Bloomberg Law reports. iyO sued OpenAI earlier this year after the latter announced its partnership with Ive's new firm, arguing that OpenAI's planned "io" branding was too close to its...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...

Top Rated Comments

DaveOP Avatar
115 months ago
Brand new Stainless Steel (Series 0) or Brand new SG (Series 1) -- both for $199. Which one would you choose?
Definitely the sport. I had a SS with Link, purchased launch day, and my taptic engine is so weak that it barely works anymore. I really only wear my watch to workout, and occasionally at work where I would like the Space Gray Sport a lot better. The S1 watch makes a lot more sense now, with the speed improvements. The S0 is frustratingly slow in any apps.
Score: 2 Votes (Like | Disagree)
Soccertess Avatar
115 months ago
Brand new Stainless Steel (Series 0) or Brand new SG (Series 1) -- both for $199. Which one would you choose?
I find series 0 very slow and unresponsive.
Score: 1 Votes (Like | Disagree)
44267547 Avatar
115 months ago
Definitely the sport. I had a SS with Link, purchased launch day, and my taptic engine is so weak that it barely works anymore. I really only wear my watch to workout, and occasionally at work where I would like the Space Gray Sport a lot better. The S1 watch makes a lot more sense now, with the speed improvements. The S0 is frustratingly slow in any apps.
If you recall, There was a report where when the first Apple Watch was in production was haulted due to issues with failing haptic engines or Taptic engines that were exhibiting weak vibrations. Perhaps you received one with this issue. I remember reading Apple tried to stop as many as they could from resale for that specific reason. I'm Wondering if that was part of the issue for you.

Third party applications can be a plague, but it still affects both versions being the third party applications can be an issue with the developer end of things. Plenty of Watch threads discuss this as well. But yes, Series 1 has an improved processor, its incremental without any major leaps over Gen One. And for comparison, I own both Watches from both Generations.

The Sport definitely is a money saver, but the stainless has a premium appeal (As you know) and the sapphire display is worth the extra money in my opinion. It's paid for Itself with the protection, which I didn't care for the Ion-X Glass on the Sport model.
Score: 1 Votes (Like | Disagree)
satchmo Avatar
115 months ago
Interesting.
Neither companies showed detail specs in size. But the weight is not much difference where the Sony is 45g for the core unit, and the Apple Watch 2 range from 28.2g for the aluminum case 38mm all the way to 45.6g for the ceramic 42mm case.
But the battery life difference is like 3 times!
Something does not add up.
I believe the Sony Smartwatch 3 is around 51mm, doesn't have a heart rate sensor, 320 x320 vs Apple's 42mm, 390 x312 display. Don't know the nits on the Sony.
Not sure if that answers anything.
Score: 1 Votes (Like | Disagree)
44267547 Avatar
115 months ago
I find series 0 very slow and unresponsive.
I definitely think experiences very. I own two models in the first generation Apple Watch, and it's plenty fast. I have no third-party applications installed. And it runs stock and I think it has little lag. And for comparison, I own the second Apple Watch generation and it's not that much faster than the first one.

I think it depends on how you use your Apple Watch and for what purpose. But third-party applications are not always optimized as they should be for the Apple Watch and that can contribute slowdowns.

And watchOS 3 has greatly improved the performance the speed of the first generation Apple Watch.
Score: 1 Votes (Like | Disagree)
Larry The L Avatar
115 months ago
More proof that series 3 will be DOA
That is a completely absurd and ridiculous statement that has absolutely no proof behind it other than a strange logic that escapes common sense and rationality.
Score: 1 Votes (Like | Disagree)