Apple Car Talks With Daimler and BMW Fell Apart Over Leadership Issues, iCloud
Apple has been unable to establish a deal with Daimler and BMW over a possible manufacturing deal for the Apple Car, reports German news site Handelsblatt. Apple is said to be seeking a partner that could potentially help it produce the Apple Car, as Apple has no experience with vehicle production.
Talks with Daimler and BMW reportedly ended because there were questions over who would lead the project and which company would have ownership over data. Apple is said to be holding out for deep iCloud integration.
A Magna Steyr conceptual vehicle from 2012
Apple wants the car to be closely built into its own cloud software, while the German carmakers have made customer data protection a key element of their future strategy.
The talks with BMW collapsed last year, while those with Daimler collapsed more recently, the sources said.
Rumors last year suggested Apple was considering using the BMW i3 as the basis for its electric car project, but as was mentioned today and in past rumors, Apple's talks with BMW fell apart after just a few months. Additional rumors have speculated Apple and BMW could resume talks at a later date, and Apple is also said to be in talks with Magna Steyr. Apple executives have visited Austria to speak with Magna Steyr and there's not yet any indication that those talks have come to an end. Today's report suggests Magna Steyr is the frontrunner to work with Apple on manufacturing the so-called Apple Car.
Apple's car project is focused on creating an electric car, which may or may not include self-driving capabilities. Such a vehicle will likely interface with the iPhone and other Apple services, but beyond the fact that a car is in development, little is known about the project.
Hundreds of employees are working on the car, at secret locations rumored to be located in Sunnyvale, California and Berlin, Germany. Apple is said to be aiming to complete work on the car in 2019 or 2020.
Apple's second-generation AirPods Pro are finally nearing launch, with a release expected later this year. If you are considering upgrading to the new AirPods Pro once they are released, keep reading for a list of five new features to expect.
In addition to all-new features, the second-generation AirPods Pro will likely adopt some features added to the standard AirPods last year.
Apple's rumored 10th-generation iPad is currently in production and will feature "major" design changes, according to a report from Taiwanese website DigiTimes.
A mockup of the potential 10th-generation iPad design by Renders By Shailesh The report did not provide any specific details about the 10th-generation iPad's new design, but rumors suggest the device will feature a larger 10.5-inch...
Apple today seeded the sixth betas of upcoming iOS 16 and iPadOS 16 updates to developers for testing purposes, with the updates coming a week after Apple released the fifth developer betas.
Registered developers can download the iOS and iPadOS 16 profiles from the Apple Developer Center, and once installed, the betas will be available over the air.
iOS 16 introduces a revamped Lock...
There's just about a month to go until Apple holds its annual September event focusing on new iPhone and Apple Watch models. We thought we'd take a quick look at everything that's rumored for Apple's September event to give MacRumors readers a rundown on what to expect when the first fall event rolls around.
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The Apple Watch SE was announced in September 2020 and has been a popular Apple Watch model for customers looking for their first smartwatch or an affordable Apple Watch. Apple Watch SE customers may be wondering, however, what's in store for them with the upcoming Apple Watch Series 8 and what new features they can expect. Continue reading to find out. Apple Watch SE vs. Apple Watch Series ...
It's crazy to think about, but next month will mark five years since Apple announced the Apple Watch Series 3. Despite being a severely antiquated smartwatch, the Series 3 has remained at the bottom of Apple's lineup for $199.
Suppose you're still holding on to your Apple Watch Series 3. In that case, this article will list all the major new features and changes you'll get if you decide to...
Apple is aiming to hold its first fall event on Wednesday, September 7, reports Bloomberg's Mark Gurman. The event will focus on the iPhone 14 models and the Apple Watch Series 8.
The standard iPhone 14 models are expected to get few changes, but the iPhone 14 Pro models will include updated camera technology, the removal of the notch in favor of a pill-shaped and hole-punch cutout, an A16...