Drake's new album, Views From The 6, will be exclusive to Apple Music for one week starting on April 29, Apple confirmed to BuzzFeed News. After that week, the album will be available on other music streaming services like Spotify.

drake
Apple and Drake have had a friendly relationship since the announcement of Apple Music, with the artist appearing at Apple's Worldwide Developers Conference to help introduce the service. Apple also produced the music video for the rapper's song "Energy" with its in-house production team. More recently, Drake's collaboration with Future, "Jumpman," was used for Taylor Swift's Apple Music ad.

In August, Quartz found that Drake was the second most played artist on Apple Music. Apple Music has increasingly turned to popular music artists in an effort to differentiate it from competitors. Artists like DJ Khaled have been given radio shows on Beats 1 while others, like Taylor Swift, have given the service exclusives, like Swift's music documentary on her 1989 world tour.

Top Rated Comments

triptolemus Avatar
103 months ago


Attachment Image
Score: 19 Votes (Like | Disagree)
DragonPrime120 Avatar
103 months ago
Not hating, but wouldn't making it exclusive for a bit longer make it more effective? I mean if I didn't already use Apple Music, I wouldn't be compelled to change services just because it got an album a week early.
Score: 7 Votes (Like | Disagree)
\-V-/ Avatar
103 months ago
There was an after party:

Score: 7 Votes (Like | Disagree)
ProVideo Avatar
103 months ago
Score: 5 Votes (Like | Disagree)
Crusoe Avatar
103 months ago
So the rest of the world gets one more Drake-free week? Lucky sods.
Score: 4 Votes (Like | Disagree)
A MacBook lover Avatar
103 months ago
Started from the bottom now he's here.
Score: 2 Votes (Like | Disagree)

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