The Coachella Valley Music and Arts Festival recently announced a partnership with contactless payment company Square, letting attendees at the outdoor event pay for merchandise and food with the help of Square's new NFC and chip card reader (via AppleInsider).
Launched late last year, the compact device lets any small business -- or any vendor at Coachella -- adopt contactless payments with support for services like Apple Pay, Android Pay, and Samsung Pay, and even accept payments through chip-enabled credit cards.
According to Square's blog, the company will be supplying "every vendor" with the Square Reader, allowing for simpler payments of food, drinks, and festival memorabilia, or easing the pain of anyone who might forget their wallet.
Coachella is also continuing support for iBeacons during the festival, which it began implementing in 2014. The location-targeting technology was first used to send push notifications when attendees were in certain areas of the festival and give them info on artists and vendors. This year, iBeacons will send out "Surprise and Delight" rewards to those who sync an American Express card with the Coachella iOS app. [Direct Link]
The Square partnership announcement comes a little over a week before the start of Coachella, which kicks off on April 15, and runs for two weekends, in Indio, California.
Update 10:23 AM: A previous version of this article listed several potential "Surprise and Delight" reward prizes, but a representative tells MacRumors the exact rewards will not be finalized until the start of the festival.
Launched late last year, the compact device lets any small business -- or any vendor at Coachella -- adopt contactless payments with support for services like Apple Pay, Android Pay, and Samsung Pay, and even accept payments through chip-enabled credit cards.
According to Square's blog, the company will be supplying "every vendor" with the Square Reader, allowing for simpler payments of food, drinks, and festival memorabilia, or easing the pain of anyone who might forget their wallet.
With just a tap of your phone or Apple Watch, you can pay for everything from pizza to beer to festival merch. An added plus: contactless payments like Apple Pay, Android Pay, and Samsung Pay are way faster than credit card payments (not to mention cash), so you can check out quickly and get back to the music or your beer.Apple has always been a proponent of Square's payment accessories, and began selling the NFC reader within Apple Stores earlier in February.
Coachella is also continuing support for iBeacons during the festival, which it began implementing in 2014. The location-targeting technology was first used to send push notifications when attendees were in certain areas of the festival and give them info on artists and vendors. This year, iBeacons will send out "Surprise and Delight" rewards to those who sync an American Express card with the Coachella iOS app. [Direct Link]
The Square partnership announcement comes a little over a week before the start of Coachella, which kicks off on April 15, and runs for two weekends, in Indio, California.
Update 10:23 AM: A previous version of this article listed several potential "Surprise and Delight" reward prizes, but a representative tells MacRumors the exact rewards will not be finalized until the start of the festival.
7 comments
In a court filing related to the ongoing dispute with Qualcomm that has resulted in a partial ban on iPhone sales in China, Apple this week warned that upholding the ban would cause "truly...
Apple today announced that its Apple Music Connect social platform for artists is in the process of shutting down, suffering the same fate as Ping, the company's previous social network for music...
Apple has reportedly given a straight-to-series order for a show starring Jennifer Garner and executive produced by J.J. Abrams.
Image Credit: Jordan Strauss/Shutterstock via Variety
"My...
While it is a common belief that iPhones have become thinner and thinner over the years, when Apple could be keeping them the same size and including larger and longer-lasting batteries, the opposite...
Apple still doesn't offer a full online web player for Apple Music, but this week software engineer Naveed Golafshani shared a new project on Reddit, allowing Apple Music subscribers to get...
Qualcomm plans to file for an injunction on the iPhone XS, iPhone XS Max, and iPhone XR in China, which would theoretically prevent the sale of those devices in the country, a lawyer for the company...
Apple on Thursday announced it will invest $1 billion to build a new campus in Austin, Texas.
Located less than a mile from its existing facilities, the 133-acre campus will initially...
Costco today began selling the latest MacBook, MacBook Air, MacBook Pro, and iMac models on its website in the United States. Some of the configurations are bundled with AppleCare+ for Mac coverage.
...
