Devialet-PhantomFrench audio company Devialet has reached a partnership with Apple that will see its high-end Phantom speaker sold at the top fourteen Apple Stores in the U.S. starting today, reports TechCrunch.

The 750-watt Phantom will sell for $1,990, while the 3000-watt Phantom Silver will cost $2,390, the same prices as purchasing either speaker directly from Devialet.

The Phantom and Phantom Silver, along with the $149 remote and the $329 Dialog bridge for connecting multiple phantoms, will initially be available at five NYC Apple Stores, two in Los Angeles, and one each in San Francisco, Palo Alto, Portland, Chicago, Dallas, Miami and Washington, D.C. They’ll cost the same as buying straight from Devialet.

Devialet's Phantom is a high fidelity wireless speaker that emits "implosive sound" based on patented technologies called Analog Digital Hybrid (ADH), Heart Bass Implosion (HBI) and Active Cospherical Engine Loudspeaker (ACE).

The single speaker system, capable of producing "20X the power of speakers the same size," has received positive reviews from Bloomberg, TechCrunch, Wired and dozens of other media publications since launching in 2014.

By expanding and contracting its walls, it produces 1.2 tons of pressure to produce 20X the power of speakers the same size. The device required 10 years of development and $25 million in R&D. Devialet has scored over 77 patents and 37 awards for sound and design since it released its first amplifiers in 2010.

Devialet product manager Romain Salzman told TechCrunch that the company's "dream was to find an important partnership to deploy Phantom quickly all around the world."

Luckily, Salesforce CEO Marc Benioff was a big fan and hooked them up with a meeting with Angela Ahrendts, Apple’s senior vice president of retail and online stores. During their meeting at 1 Infinite Loop, Salzman tells me Ahrendts exclaimed "I love it, I want it, and we’re going to bring you all over the world."

Phantom display models will be paired with iPhones at select Apple Stores in the U.S., accompanied by a special Devialet app for testing high fidelity music.

Top Rated Comments

Fzang Avatar
133 months ago
White paper suspiciously lacks many useful details an audiophile buying an outrageously expensive speaker would care about. No crossover frequency, no RMS amp power, no response curve, etc.

What does 3000 watts even mean? Space heating effect?
Score: 5 Votes (Like | Disagree)
H2SO4 Avatar
133 months ago
glad the reports are it sounds good because it looks very ugly certainly would not wan that on display
I like the look. What I don’t like is the marketing;

3000W output, really? Give me the figures in RMS please - I know you get peaks that go well above it but to just post that headline figure is disingenuous. I could find no real info on the website. How quickly does the bass roll off and from what point?

from sub bass at 16hz to ultra sharp sound at 25kHz, Yes but I’m assuming that response isn’t even close to flat.
Score: 3 Votes (Like | Disagree)
uk1ee Avatar
133 months ago
('https://www.macrumors.com/2015/12/08/apple-stores-selling-devialet-phantom/')



French audio company Devialet has reached a partnership with Apple that will see its high-end Phantom speaker sold at the top fourteen Apple Stores in the U.S. starting today, reports TechCrunch ('http://techcrunch.com/2015/12/08/apple-devialet-phantom/').

The 750-watt Phantom will sell for $1,990, while the 3000-watt Phantom Silver will cost $2,390, the same prices as purchasing either speaker directly from Devialet.Devialet's Phantom is a high fidelity wireless speaker that emits "implosive sound" based on patented technologies called Analog Digital Hybrid (ADH), Heart Bass Implosion (HBI) and Active Cospherical Engine Loudspeaker (ACE).

The single speaker system, capable of producing "20X the power of speakers the same size," has received positive reviews from Bloomberg, TechCrunch, Wired and dozens of other media publications since launching in 2014.Devialet product manager Romain Salzman told TechCrunch that the company's "dream was to find an important partnership to deploy Phantom quickly all around the world."Phantom display models will be paired with iPhones at select Apple Stores in the U.S., accompanied by a special Devialet app for testing high fidelity music.

Article Link: Apple Now Selling Devialet's $2,000 Phantom Speaker in Select Stores ('https://www.macrumors.com/2015/12/08/apple-stores-selling-devialet-phantom/')
glad the reports are it sounds good because it looks very ugly certainly would not wan that on display
Score: 2 Votes (Like | Disagree)
rctlr Avatar
133 months ago
Only two speakers.
There is no way it can produce a full range from two speakers - especially when turned up to 11.
Score: 2 Votes (Like | Disagree)
jayducharme Avatar
133 months ago
Bose has worked for decades to get a big sound out of small speakers. But in all cases, decent bass frequencies required a subwoofer. There has to be a large enough cavity to produce the necessary air movement. This company has supposedly developed a flexible cavity. For that price, it should sound great. But I'd have to hear the actual device.
Score: 1 Votes (Like | Disagree)
navaira Avatar
133 months ago
When it says single speaker does it mean it's got the BEST mono sound?
Score: 1 Votes (Like | Disagree)

Popular Stories

Apple Logo Black

Apple Just Made Its Second-Biggest Acquisition Ever After Beats

Thursday January 29, 2026 10:07 am PST by
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio. Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014. Q.ai has...
imac video apple feature

Apple Unveils First New Products of 2026

Monday January 26, 2026 1:55 pm PST by
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch. Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
iPhone 5s

iPhone 5s Gets New Software Update 13 Years After Launch

Monday January 26, 2026 3:56 pm PST by
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released. iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Apple Creator Studio

Apple's Next Launch is Today

Tuesday January 27, 2026 2:39 pm PST by
Update: Apple Creator Studio is now available. Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year. A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
apple silicon 1 feature

Apple Responds to Skyrocketing RAM and Storage Chip Prices

Thursday January 29, 2026 2:40 pm PST by
On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage chip prices in the supply chain. Prices for RAM and NAND storage chips are surging lately due to high demand from companies building out AI servers, resulting in supply constraints. Cook said that rising memory chip prices had a "minimal impact" on Apple's gross margin in the...