On Friday, Apple officially launched the fourth-generation Apple TV, which for the first time included an App Store.
While Apple includes a list of featured apps, there are currently no other methods for discoverability, and users can't browse categories or Top Charts to find other Apple TV Apps that haven't been explicitly featured.
Currently, the Apple TV App Store only shows what's featured. If your game isn't featured, it effectively doesn't exist. There's no way to browse genres, top lists don't exist (this arguably might be a good thing), and finding something that isn't featured requires typing its name in the search field. Siri search doesn't work on apps (yet?) so the amount of friction to download a game like Highway Rider which didn't make the feature cut is not only incredible but also has resulted in three sales. (Well, make that four, as I bought it.)
After some digging, SlideToPlay'sJeff Scott discovered that Apple was already publishing Apple TV top lists, even if they weren't yet exposed anywhere. Scott has now compiled a realtime list of the top overall Apple TV apps as well as individual category lists for both free and paid apps.
At the time of this writing, the overall top 10 apps include:
Top 10 Paid
1 - Beat Sports (Apple TV Only) 2 - SimpleX - for Plex (Apple TV Only) 3 - Galaxy on Fire™ - Manticore RISING (Apple TV Only) 4 - Lumino City (+ Universal) 5 - Alto's Adventure (+ Universal) 6 - Does not Commute TV (Apple TV Only) 7 - Battle Supremacy: Evolution (+ Universal) 8 - Geometry Wars 3: Dimensions Evolved (+ Universal) 9 - Shoot The Zombirds (+ Universal) 10 - Oceanhorn ™ (+ Universal)
Top 10 Free
1 - Rayman Adventures (Apple TV Only) 2 - Crossy Road - Endless Arcade Hopper (+ Universal) 3 - HBO NOW (+ Universal) 4 - The Nat Geo TV (+ Universal) 5 - FOX NOW (+ Universal) 6 - SHOWTIME (+ Universal) 7 - HISTORY (+ Universal) 8 - CNNgo (Apple TV Only) 9 - CBS (+ Universal) 10 - Asphalt 8: Airborne (+ Universal)
Games make up the majority of the top spots in the Top Paid listings, while media apps dominate the Top Free listings. At the moment, Jeff Scott reports there are presently 996 Apple TV apps in the App Store. The full list on SlideToPlay covers the top 200, as well as the breakdown within different categories.
Tuesday November 25, 2025 7:16 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Friday November 28, 2025 7:33 am PST by Joe Rossignol
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way.
Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027.
Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season.
Note: MacRumors is...
Thursday November 27, 2025 1:01 pm PST by Joe Rossignol
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Cyber Monday is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running....
Monday December 1, 2025 4:36 am PST by Tim Hardwick
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer.
The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Thursday November 27, 2025 3:14 am PST by Tim Hardwick
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026.
Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
What, so the category tab is missing? Apple will add it, it's probably missing since there isn't a ton of apps. They don't even need to update for that.
I own it, it's insanely fast, insanely smooth, and leaps and bounds better than the old one. For the love of God, I never had to do TV remote codes.... That's magical. Siri works well, it's easier to find content across apps.
The Netflix app isn't fully baked, but that isn't Apple. And Siri cannot control music, or find any to add. That's missing.
But other than that, it streams faster, better, navigating is leaps and bounds better, and it's just so smooth.
You people groaning don't own it, and you sure as hell are part of the **** show In this world.
I own the atv 2&3 (retired the 2) and a chrome cast and a fire TV. Chrome cast sucks (as does all miracast devices, AirPlay just rules) and the Fire TV search only does Amazon stuff, and is nowhere near as fast and smooth. The Siri controller is really the way to navigate tv. Apple nailed that.
It's a huge promising product with a lot of power. It's almost perfect right now.
There was a screen shot at the September event that clearly shows top charts and category options. Maybe Apple is waiting for more apps to be available to turn it on?
I have my complaints about this device by my god it's only been on sale for a few days. I think it's silly for developers to be freaking out about discoverability after only a couple days on sale. If a month from now we still don't have a good way to search for apps then yeah complain away.
They need to sort this quickly otherwise developers aren't going to bother at all and go elsewhere.
I guess a featured only section does encourage higher production values but the visibility is so poor that an indie developer is going to drown without a 5-figure marketing budget.
As a developer with a tvOS app in the store, this is totally unacceptable. My app effectively does not exist in the store unless you search for it.
Why should I even bother? I am assuming once they add categories that they will be sorted by newest -- meaning that the launch apps will just be very far back on the list.
