Apple Confirms Retina MacBook Build-to-Order Pricing for 1.3 GHz Processor

Apple this morning released full pricing information for the Retina MacBook to reseller partners such as Expercom, confirming prices of the new 12-inch MacBook for customers who plan to opt for beefed-up processors in the checkout process when the device launches this Friday, April 10.

As stated during the "Spring Forward" event last month, the entry-level MacBook will retail for $1299 with a 1.1 GHz dual-core Intel Core M processor, 8 GB of memory, and 256 GB of flash storage.

According to Expercom, this machine will have a configure-to-order option that bumps its performance with a 1.3 GHz Intel Core M processor, with the same 256 GB flash storage. The upgrade will cost those interested an extra $250, raising the entry-level option to $1549 when choosing the upgraded version.

macbook
The high-end stock model announced at last month's event comes with a 1.2 GHz processor with 8 GB of memory and 512 GB of flash storage, priced at $1599. Apple will offer the 1.3 GHz processor upgrade option here as well, keeping the same 512 GB of flash storage and charging an additional $150 over the base price of the 1.2 GHz model for a total price of $1749.

Complete lineup:

- 1.1 GHz with 256 GB storage: $1299
- 1.3 GHz with 256 GB storage: $1549
- 1.2 GHz with 512 GB storage: $1599
- 1.3 GHz with 512 GB storage: $1749

The new 12-inch MacBook is set to launch this Friday, April 10 on the Apple online store and in Apple retail stores, though recent news from Apple Retail Chief Angela Ahrendts points to better possibilities of a completed order when visiting the company's online storefront or Apple Store app.

Related Forum: MacBook

Popular Stories

iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

New iPhone 17 Pro Details: Brighter Display, Best Battery Life, and More

Wednesday September 3, 2025 5:33 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors. According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 and iPhone 17 Pro Prices Estimated Ahead of Apple Event Next Week

Tuesday September 2, 2025 1:50 pm PDT by
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices. Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac: Model Starting Price Model Starting Price Change iPhone 16 $799 iPhone 17 ...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3 Coming Next Week: Eight Reasons to Upgrade

Thursday September 4, 2025 7:38 am PDT by
We're only days away from Apple's "Awe dropping" fall event scheduled to take place on Tuesday, September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023. By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for...

Top Rated Comments

Nik Avatar
136 months ago
rip-off

Better call it "hipster"-book.
Score: 79 Votes (Like | Disagree)
musika Avatar
136 months ago
Introducing the world's first $250 0.2 GHz.
Score: 68 Votes (Like | Disagree)
Reason077 Avatar
136 months ago
That doesn't sound like great value. An ~18% increase in CPU speed translates into a much smaller increase in overall system performance.

If you really do need more performance, you're better off getting a MacBook Pro.
Score: 50 Votes (Like | Disagree)
beanbaguk Avatar
136 months ago
Apple appear to be targeting a very odd market. The pretentious, nouveau-rich crowd.

People must be insane to spend this amount of cash on an underpowered laptop! Pretty it may be, but just like the Apple Watch, they seem to be going for a different market.
Score: 48 Votes (Like | Disagree)
Crosscreek Avatar
136 months ago
I know Apple needs money but this is ridiculous.
Score: 42 Votes (Like | Disagree)
Zaft Avatar
136 months ago
Ill wait for the next version with an HD camera...
Score: 39 Votes (Like | Disagree)