Apple Shares Continue to Surge as Record-Breaking Market Cap Passes $720 Billion
Apple shares are currently valued at roughly $124 each in intraday trading, giving the Cupertino-based company a record-breaking market cap exceeding $720 billion. Apple stock continues to rise after the iPhone maker became the first U.S. company to close with a market cap over $700 billion on Tuesday, the same day in which CEO Tim Cook spoke live at the Goldman Sachs Technology and Internet Conference.
Apple shares have risen over 48% since the start of 2014, despite some critics suggesting that the company has faced a lack of innovation since the passing of late co-founder Steve Jobs. Apple has been particularly successful in China, which Cook claims has grown from a $1 billion to $38 billion market for the company in the past five years. Apple plans to expand from 19 to 40 retail stores in China over the next year to keep up with the high demand for its products in the world's most populous country.
Apple announced its earnings results for the first fiscal quarter of 2015 last month, posting revenue of $74.6 billion and net quarterly profit of $18 billion, or $3.06 per diluted share. Apple sold a record-breaking 74.5 million iPhones during the quarter on the strength of the iPhone 6 and iPhone 6 Plus, paving the way for the company to report the most profitable quarter of any corporation ever.
Cook confirmed on Tuesday that Apple will announce any potential changes to stock buybacks or dividends during its April earnings call. The chief executive added that Apple does not need as much cash as it is generating for operations, assuring that it is committed to returning money to shareholders through its capital return program.
Popular Stories
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
Below, we outline key details about iOS 26.1.
Release Date
Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
Apple Maps could feature integrated ads as soon as next year, Bloomberg's Mark Gurman reports.
In his latest "Power On" newsletter, Gurman said that Apple's plan to bring more ads to iOS is moving "gaining traction," with the Maps app being next in line. The project will apparently give restaurants and other businesses the option to pay to have their details featured more prominently in...
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box.
Subscribe to the MacRumors YouTube channel for more videos.
We've rounded up all the latest Apple TV rumors.
...
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing.
Test Settings
I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
Apple this month refreshed the 14-inch MacBook Pro base model with its new M5 chip, and higher-end 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips are expected to follow in early 2026. However, these machines will represent the final update to the current design, with Apple reportedly developing a completely new version of the MacBook Pro packed with next-generation hardware...
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
Apple today provided developers and public beta testers with the release candidate versions of upcoming iOS 26.1, iPadOS 26.1, macOS Tahoe 26.1, tvOS 26.1, watchOS 26.1, and visionOS 26.1 updates for testing purposes. The RCs betas come a week after Apple released the fourth betas.
The new betas can be downloaded from the Settings app on a compatible device by going to General > Software...
The first preview release of the Swift SDK for Android was published this week, allowing developers to build Android apps in Swift with official tooling and making it easier to share code across iOS and Android.
The SDK enables Android apps to be built in Swift using officially supported tooling rather than community workarounds. In June, it was announced that Apple's Swift programming...
You will "soon" be able to add a digital version of your U.S. passport to your iPhone, according to Jennifer Bailey, vice president of Apple Pay and Apple Wallet.
Bailey reiterated that the feature is coming soon during her keynote at the Money20/20 USA conference in Las Vegas on Sunday.
On its iOS 26 page, Apple says the delayed feature will be "coming later this year."
Apple's...
