Apple Debuts New iPad Air 2 TV Ad 'Change' with New Website Section
Apple today debuted a new ad for the iPad Air 2 named "Change" which showcases the new tablet being used in a wide variety of professions and situations. The ad shows the tablet being used by artists, motorcycle enthusiasts, photographers, and schoolteachers as its full-screen visuals shrink to resemble the form of the device itself.
Apple has also posted a new "Change" section on its website
, spotlighting the apps used inside of the ad such as illustration app Tayasui Sketches
, cinematography app iStopMotion Plus
, automotive app OBD Fusion
, and AutoCAD 360
. The ad is also backed by the song "Who Needs You", which is performed by American rock band The Orwells.
The new "Change" ad campaign for the iPad Air 2 follows Apple's "Your Verse" campaign for the original iPad Air, which debuted last January and showed the specific use in the iPad in a number of dedicated fields. Those stories noted the iPad's use in mountaineering, sports, choreography, oceanography, travel, musical composition, and more.
iOS 16 will include new ways of interacting with the system and some "fresh Apple apps," Bloomberg's Mark Gurman has said, offering some more detail on what Apple has in store for the upcoming release of iOS and iPadOS set to be announced in a few weeks at WWDC. In the latest edition of his Power On newsletter, Gurman wrote that while iOS 16 is not likely to introduce a major face-lift to...
YouTuber Unbox Therapy has shared a hands-on look at the iPhone 14 Pro Max using what he claims is a one-to-one replica created by third-party case makers with access to detailed schematics and dimensions for Apple's new upcoming flagship smartphone.
As with the iPhone 13 Pro lineup, in 2022, we are expecting a 6.1-inch iPhone 14 Pro and a 6.7-inch iPhone 14 Pro Max, but this time the Pro...
Apple earlier this week announced the discontinuation of the iPod touch, and because it was the last iPod still available for purchase, its sunsetting effectively marks the end of the entire iPod lineup.
To send the iPod on its way, we thought it would be fun to take a look back at some of the most notable iPod releases over the last 21 years.
Original iPod (2001)
Introduced in October...
Apple today released macOS Monterey 12.4, the fourth major update to the macOS Monterey operating system that launched in October 2021. macOS Monterey 12.4 comes over two months after the launch of macOS Monterey 12.3, an update that added Universal Control.
The macOS Monterey 12.4 update can be downloaded on all eligible Macs using the Software Update section of System...
Apple today released iOS 15.5 and iPadOS 15.5, the fifth major updates to the iOS and iPadOS 15 operating systems that were initially released in September 2021. iOS and iPadOS 15.5 come a little over two months after the launch of iOS 15.4 and iPadOS 15.4.
The iOS 15.5 and iPadOS 15.5 updates can be downloaded for free and the software is available on all eligible devices over-the-air in...
Earlier this week, well-known Apple analyst Ming-Chi Kuo claimed that Apple plans to release at least one iPhone 15 model with a USB-C port in 2023. Now, in a follow-up tweet, he has claimed that accessories like AirPods, the MagSafe Battery Pack, and the Magic Keyboard/Mouse/Trackpad trio would also switch to USB-C in the "foreseeable future."
Both the iPhone and all of the aforementioned...
Apple today released tvOS 15.5, the fifth major update to the tvOS operating system that first launched in September 2021. tvOS 15.5 comes more than two months after the release of tvOS 15.4, an update that brought support for captive WiFi networks.
tvOS 15.5 can be downloaded over the air on the Apple TV through the Settings app by going to System > Software Update. Apple...