OS X 10.9 Mavericks Adoption Continues to Grow Steadily

OS X 10.9 Mavericks continues to gain popularity, overtaking previous versions of OS X like Mountain Lion and Lion in November of 2013 according to the newest market share data from Net Applications (via The Next Web). First introduced on October 22, Mavericks is Apple's newest operating system and the first version of OS X to be released free to consumers.

During the month of November, Mavericks gained 1.58 percentage points, growing from 0.84 percent of total operating system market share to 2.42 percent, while other versions of OS X lost share. OS X 10.8 Mountain Lion dropped 1.48 percentage points to 1.85 percent, while OS X 10.7 Lion dropped 0.22 percentage points to 1.34 percentage points. OS X 10.6 Snow Leopard dropped 0.07 percentage points to 1.53 percent and OS X 10.5 dropped 0.01 percentage points to 0.32 percent.

mavericksadoptionnovember
Though Mavericks market share has continued to grow steadily since its release, overall OS X market share, at 7.56 percent, remains dwarfed by Windows market share, which is at 90.88 percent with Windows 7 being the most popular Windows operating system.

While Net Applications data shows Mavericks gaining ground over its predecessors, data from GoSquared suggests that though Mavericks usage has continued to rise over the course of the last month, it is still lagging behind OS X 10.8 and OS X 10.7. According to the data, Mavericks usage is at nearly 21 percent, compared to 31 percent for 10.8 and 24 percent for 10.7.

The difference between the two measurements is likely due to the number of visitors tracked and the different sites being monitored, but both data points suggest that Apple's strategy of delivering the update free to all users has worked favorably for the company, encouraging users to upgrade to the latest software.

Top Rated Comments

garylapointe Avatar
103 months ago
Windows XP

WOW! That's still a lot of people on Windows XP.

I'll admit that's what I'm still running on my Windows computer. But I rarely use it for anything...

Gary
Score: 10 Votes (Like | Disagree)
Makosuke Avatar
103 months ago
Is this a glimpse into the future of iOS marketshare? Let's hope not.
Here's some interesting real-world statistics from the browser logs for a recipe site I run that I found downright astounding. The audience is heavily skewed toward North America, but there is worldwide traffic.

Interesting fact #1: If you look at mobile devices only, iOS has just about twice the amount of traffic as Android.

So however many Android devices are being sold, people sure aren't using them to browse the sites I run. And it's not in any way a site that would be "iOS user oriented".

Interesting fact #2 (this is the impressive one): Windows currently has about 42% of all pageviews. iOS has about 26%. Android has about 13%. The MacOS has about 10%. Linux, other mobile platforms, and bots make up the remaining chunk.

So a full 1/4 of the traffic to a site that isn't in any way geared toward tech savvy or mobile users--it's long-form recipes, not a blog or news or tech site--is coming from iOS. And if you combine the mobile platforms, they now nearly equal Windows. Based on current trends, in a few months Android and iOS together will outweigh Windows for traffic.

Given that Windows mobile is negligible (less than 1% of traffic), I expect that kind of statistic is a big part of why Steve Balmer got canned.

Interesting fact #3: The #1 browser is Safari (since the logs don't distinguish between desktop and mobile versions). Chrome is #2.

I can remember a time not so long ago when IE made up 90%+ of pageviews to any site I ran.

Things have changed incredibly in the last couple of years, and the distinction between desktop and mobile in so many of these analyst reports simply fails to reflect the reality that, out in the real world if you're running a website, they're both just users, and the proportions are ever more in favor of people on iOS and to a lesser extent other mobile platforms.
Score: 9 Votes (Like | Disagree)
autrefois Avatar
103 months ago
Who cares?
How many applications are available for Mac versus those for Windows on PCs? That's why I care about what could happen for mobile devices. Android already has a lead. While developers currently get more bang for their buck on iOS, if marketshare continues to dwindle this won't last long...
Score: 8 Votes (Like | Disagree)
newagemac Avatar
103 months ago
Is this a glimpse into the future of iOS marketshare? Let's hope not.
Who cares? Market share is just one metric and not even in the top 5 of the most important metrics. Mac OS X having a tiny market share means absolutely nothing to the designers and developers I work with who use Macs almost exclusively.

The masses will always have the cheaper stuff. That's always been the case in any industry.
Score: 8 Votes (Like | Disagree)
roadbloc Avatar
103 months ago
Why are Windows 8 and 8.1 counted as two different OSs? 8.1 is pretty much just a service pack for 8. As 8.2 will be.
Score: 7 Votes (Like | Disagree)
elgrecomac Avatar
103 months ago
It's free hence the adoption rate. If it were $30 like Lion it would be less . And the bugs with this OS are plentiful. It is the Vista of OSX. Don't believe me? Well just check out this forum's 10.9 section.
Score: 6 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
airtag in hand

Apple Enhancing AirTags Anti-Stalking Measures With Android App and Shorter Sound Intervals

Thursday June 3, 2021 11:10 am PDT by
Apple is enhancing AirTags security to prevent stalking using the Bluetooth devices, Apple told CNET today. Apple is already sending out over-the-air updates to AirTags that will shorten the amount of time before an unknown AirTag alerts you if it is in your possession. At the current time, AirTags play a sound after three days of being away from their owner. After the update, AirTags will...
maxresdefault

Here's How Apple's New iPhone to iPhone Data Migration Feature Works in iOS 12.4

Tuesday July 23, 2019 1:20 pm PDT by
Apple this week released iOS 12.4, the newest version of iOS 12 available for iPhones and iPads. One of the new features in iOS 12.4 is an updated data migration option that uses device to device transfers rather than relying on iCloud. Apple didn't provide much information on the new data migration feature, so we thought we'd check it out in our latest YouTube video. Subscribe to the ...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
tmobilelogo

T-Mobile Data Breach Included Personal Information of Almost 50 Million Customers

Wednesday August 18, 2021 5:41 am PDT by
T-Mobile has issued a statement with further details about a cyberattack that the company confirmed earlier this week, confirming that the data breach included the personal information of almost 50 million current, former, and prospective customers. Late last week, T-Mobile confirmed that a forum post that purported to offer data from more than 100 million people was the result of a company...
airtag precision finding

AirTag Includes U1 Chip for 'Precision Finding' Feature

Tuesday April 20, 2021 12:11 pm PDT by
Apple's long-awaited AirTag was finally unveiled today, and as expected, the small circle-shaped accessories can be attached to items like wallets, keys, and more to allow them to be tracked in the Find My app. As was rumored ahead of release, each AirTag is equipped with a U1 chip, and on devices that also have U1 chips, there's a Precision Finding feature. U1 Ultra Wideband chips are...
m1 macbook air

Kuo: Mini-LED MacBook Air Coming in Mid-2022

Thursday July 22, 2021 7:48 pm PDT by
Apple will release a new version of the MacBook Air around the middle of 2022, Apple analyst Ming-Chi Kuo said today in note to investors seen by MacRumors. The upcoming MacBook Air will feature a 13.3-inch mini-LED display, which would make it the second Mac to gain mini-LED technology after the 2021 MacBook Pro, which is rumored to include a mini-LED display and is expected to launch later ...
Apple Films Tom Hanks Finch First Look

Apple Original Film 'Finch' Starring Tom Hanks to Premiere November 5

Thursday August 12, 2021 8:52 am PDT by
Apple today announced that the original film "Finch," starring Tom Hanks in its titular role, will premiere on Apple TV+ on Friday, November 5 and shared a first-look image from the film. The first look at "Finch," shared by Apple. The film, which is anticipated to be an awards season contender, revolves around a man, a robot (played by "Get Out" actor Caleb Landry Jones), and a dog that form ...
2016 macbook pro flexgate b

Apple Faces Another Class-Action MacBook Pro ‘Flexgate’ Lawsuit

Thursday August 20, 2020 6:43 am PDT by
Another class-action complaint has been lodged against Apple, which claims that the company was aware of a MacBook Pro design flaw that caused some devices to have backlight display issues (via Apple Insider). The so-called "flexgate" problem was present in some MacBook Pro models manufactured between 2016 and 2017. The problem appears as dark patches along the bottom of the MacBook Pro's...
macbook air m1 first benchmark

Apple Silicon M1 Chip in MacBook Air Outperforms High-End 16-Inch MacBook Pro

Wednesday November 11, 2020 4:43 pm PST by
Apple introduced the first MacBook Air, MacBook Pro, and Mac mini with M1 Apple Silicon chips yesterday, and as of today, the first benchmark of the new chip appears to be showing up on the Geekbench site. The M1 chip, which belongs to a MacBook Air with 8GB RAM, features a single-core score of 1687 and a multi-core score of 7433. According to the benchmark, the M1 has a 3.2GHz base...