It appears that Apple may be planning to discontinue the Cards app that it first released for iOS in 2011. Opening the app with devices running both iOS 6 and iOS 7 results in the following message: "The Cards service is no longer available."

The Apple.com page for the app has also been removed, now redirecting to iPhoto '11 for the Mac.

cards
Cards, which initially debuted alongside the iPhone 4S, was designed to be an iOS version of the greeting card creation service found within iPhoto ’11. The app allowed users to create a card, which was then printed, mailed, and sent directly to the recipient by Apple. Cards sent within the U.S. were priced at $2.99, while cards sent elsewhere were priced at $4.99. postage included.

While it is unclear whether or not the app will be revived with an iOS 7 update, the wording indicates that it will be quietly pulled from the App Store. Currently, while new cards cannot be created or sent, old cards can be viewed.

Cards, which is free, is still available for download in the App Store for the time being. [Direct Link]

Thanks, Jesper!

Update: An Apple support document confirms that the Cards app will be discontinued on September 10, 2013.

Top Rated Comments

Icaras Avatar
156 months ago
It was useless anyway.
That's alright, No one used it anyway.
I did. I had pleasant results from people that I sent cards to anyway.

Oh well, bye bye Cards :(
Score: 12 Votes (Like | Disagree)
mdelvecchio Avatar
156 months ago
It was useless anyway.

not everyone is you. we loved sending cards with for the holidays and from vacations.
Score: 9 Votes (Like | Disagree)
Cougarcat Avatar
156 months ago
Well, I used this all the time, and the cards were always gorgeous.

Can anyone recommend a similar service?
Score: 9 Votes (Like | Disagree)
Cougarcat Avatar
156 months ago
Apple is just cleaning out the junk they added over the past few years, like Ping. I wonder what service they'll drop next?

They didn't really drop the service, as I've now realized with the article update, you can just make them with iPhoto. I'll miss the push notifications though.

My guess is since iPhoto for iOS is now free (for new iOS devices anyway) the next major update will include cards support. Maybe.
Score: 5 Votes (Like | Disagree)
musika Avatar
156 months ago
I guess they couldn't figure out how to make flat enough cards.
Score: 4 Votes (Like | Disagree)
djtech42 Avatar
156 months ago
It was too skeumorphic ;)
Score: 4 Votes (Like | Disagree)

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Saturday August 16, 2025 6:45 am PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept This is likely Apple's long-rumored "homeOS" operating system. In a report this week, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform will blend...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max's Internal Design With Metal Battery Allegedly Leaks

Friday August 15, 2025 9:13 am PDT by
Alleged images of the iPhone 17 Pro Max's internal design have surfaced, offering a potential look inside the device before it is announced by Apple next month. The images were shared by the account "yeux1122" this week, in a blog post on the Korean platform Naver. The account aggregates Apple rumors and leaks, so it is likely not the original source of the images, and it is unclear if they...
apple beta 26 lineup

Mark Gurman Responds to Last Week's Apple Device Leaks

Sunday August 17, 2025 7:03 am PDT by
Last week, Apple released and then pulled a software tool that accidentally contained identifiers for many unreleased devices and chips, according to MacRumors contributor Aaron Perris. His findings included new models of the Studio Display, Apple TV, Apple Watches, Apple Vision Pro, iPad mini, HomePod mini, and more. Here is what was uncovered in the file, according to MacRumors contributor ...
Apple Watch Ultra 2 Complications

Apple Watch Reportedly Set to Receive 'Significant Redesign' Next Year

Friday August 15, 2025 1:31 pm PDT by
At least one new Apple Watch model launching next year will feature a "significant redesign," according to Taiwanese supply chain publication DigiTimes. In a paywalled report this week, citing supply chain insiders, DigiTimes claimed that a high-end 2026 Apple Watch model will feature "exterior design" changes, including but not limited to "eight sensors arranged in a ring pattern visible...
Golden Apple Logo

Every Apple Secret That Leaked Wednesday

Thursday August 14, 2025 4:13 am PDT by
Apple made a major slip Wednesday when it accidentally included hardware identifiers in software code linking to numerous unannounced products. The leaked information provided MacRumors with concrete evidence of Apple's hardware development across multiple product categories. Here's everything that was confirmed through the code discoveries: New HomePod mini with updated chip – New...
iOS 26 Feature

Here's Everything New in iOS 26 Beta 7

Monday August 18, 2025 11:59 am PDT by
The seventh developer beta of iOS 26 is now available. While we are now in the later stages of the iOS 26 beta cycle, there are still some changes. Below, we outline everything new that we have found in iOS 26 beta 7 so far. Redesigned Blood Oxygen Feature The seventh developer betas of iOS 26 and watchOS 26 include a redesigned Blood Oxygen feature on Apple Watch Series 9, Apple Watch ...
iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

Alleged iPhone 17 Pro Chassis Offers First Look at All-Aluminum Body

Thursday August 14, 2025 3:40 am PDT by
An alleged iPhone 17 Pro production leak may provide a first look at the device's milled all-aluminum chassis, which this year includes the camera bump – in contrast to last year's iPhone 16 Pro model that features a glass camera module attached to an all-glass back panel. Originally shared by leaker Majin Bu, the image below could be of a moulding, but it still lines up with rumors that...
iPhone 16

No iPhone 18 in 2026, Another Report Claims

Monday August 18, 2025 7:34 am PDT by
Apple is expected to delay the launch of its base iPhone 18 model until spring 2027, marking a major shift in the company's long-established release cycle, according to South Korea's ETNews. The report claims that Apple has informed some of its suppliers that the iPhone 18 will not be part of the September 2026 iPhone lineup. Instead, the company will unveil only higher-end models in the...