AT&T today announced the launch of two new Mobile Share plan options, including a 300MB and a 2GB data plan, both of which include unlimited talk and text.
First introduced last summer, AT&T's Mobile Share service plans are designed to allow users to share monthly data allotments across multiple devices. The plans come with both a monthly data cost and a per-device charge that ranges from $10 to $45 based on the data plan selected and the type of device.
Previously, AT&T's Mobile Share plans started at 1GB of shared data and then jumped to 4GB, so the new options give customers who use less data additional pricing choices. The 300MB option is available for $20 per month with a $50 charge per smartphone bringing the total plan cost to $70 per month, while the 2GB option costs $50 with a $45 charge per smartphone, for a total cost per month of $95.
As AT&T rolls out new Mobile Share plans, its early upgrade pricing has also been gaining some attention. A report from Gotta Be Mobile points out that a number of AT&T customers have begun receiving early device upgrade options, which appear to be part of the 24-month upgrade policy that AT&T introduced last month. AT&T has offered similar early upgrade discounts in the past.
Early upgrades. Once you’ve completed six months or more of your Service Commitment, you qualify for partial discount off the full retail price when you sign a new two-year wireless agreement.
Several AT&T iPhone customers have logged in and found themselves eligible for a discount on an upgrade, and according to AT&T, users that have completed at least six months of their contracts should be eligible for a partial discount off of the full retail price of a new device.
It is, however, unclear how AT&T is doling out its early upgrades as it appears to be limited to an upgrade on a phone brand that is already in use (an iPhone user can only early upgrade to another iPhone, for example) and other users have reported not seeing an early upgrade discount at all.
AT&T's new Mobile Share plans will be available beginning on July 26.
Thursday July 10, 2025 4:54 am PDT by Tim Hardwick
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Still ridiculously overpriced. Nearly $100 a month for voice/text/2GB data. This is why I still have a "feature" phone. My pre-paid voice plan costs me about $6 per month. I have a Wi-Fi hotspot that costs $30 per month. Since I don't text (aside from iMessage), I'm effectively getting the same plan for 1/3 the cost. The only downside is that I have to carry around multiple devices (phone, iPod Touch, Wi-Fi hotspot). But since that saves me about $720 per year, I'm willing to deal with it. :)
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
