Image of 'Flat' Redesign From Early iOS 7 Build Reportedly Leaks
It's been reported for several months that Jony Ive is overseeing a redesign of the user interface in iOS 7, removing signs of skeuomorphism and gloss in favor of a 'flat design'.
iDownloadBlog has posted what may be the new home screen in iOS 7. While the authenticity of poor-quality photo can not be confirmed, 9to5Mac seems to believe that it is likely legitimate but of an early iOS 7 alpha. The site tweeted its own version of the same image, claiming that "things have changed a lot since this was taken".

When you look at the current state of stock apps icons, it seems that all of them were designed by different teams. Most of them have a different look. They don’t have unified features that tie them all up together. Some of them have a gloss effect. Some of them don’t. Some of them have borders. Some of them don’t, etc…
From what we’ve seen, we believe Jony Ive’s touch on iOS 7 will homogenize the look of Apple’s stock apps icons.
As with many things Apple does, the WWDC iOS app released earlier today is being closely examined for changes. TechCrunch noted that the app is 'flatter' than past versions.
What started out with textures meant to mimic 3D effects, more use of contrasting colors and shaded buttons, has now become a much flatter design. The changes are mostly subtle, but from what we’ve heard recently, that’s what’s in store for iOS 7, too; sweeping, system-wide changes, but ones that tweak the interfaces rather than overhaul them completely.
The new iOS 7 is expected to be unveiled at Apple's Worldwide Developers Conference next week.
Popular Stories
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station.
The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM.
...