Following the introduction of the new 'Decade of iTunes' milestone feature that debuted yesterday to celebrate iTunes' 10th anniversary, Apple has sent out a hard copy of the timeline to journalists, reports CNET.

itunesanniversaryswag
The paper version of the timeline comes with a gift card that features 100 free handpicked iTunes songs, along with a personal thank you note from senior VP of Internet Software and Services Eddy Cue.

When Apple introduced the iTunes Store on April 28, 2003, we thought if consumers had a great, legal way to download music they would embrace it – did they ever. Apple was floored, as were the labels, when customers bought over 1 million songs during the first week. And now, 10 years later, we continue to be amazed by how much customers love the iTunes Store, with more than 25 billion songs sold.

Apple loves music and strives to provide customers with the most innovative features and services on iTunes. We are all very proud of having such an incredible selection of legendary musicians on the iTunes Store and take great pride in exposing music fans to new and emerging artists.

We've put together a compilation of 100 songs that represents milestones throughout the history of iTunes and shows just how far we've come. I'd like to thank our customers, label partners, and artists for being part of such an incredible decade.
–Eddy Cue

Apple's digital 10th anniversary iTunes celebration features a timeline of events that covers the ten-year history of the iTunes Store, beginning in 2003, plus a list of the top-selling songs for each year of the decade.

Top Rated Comments

komodrone Avatar
164 months ago
and then someone makes a Spotify playlist of those 100 songs and shares it.
Score: 12 Votes (Like | Disagree)
Jessica Lares Avatar
164 months ago
I don't understand the hatred in here. It's a promotional item. Do you know how much promotional stuff gets passed around, especially to the press? A LOT. A majority of record labels throw albums to these people all the time, there's probably multiple copies of albums/singles just floating around in someone's drawers too.

Please don't say that Apple isn't good to us. Like I said, they give us free singles every week. They also had the free song of the day in 2004 when the new version of iTunes launched. They partner with so many magazines and companies to give out free playlists and songs too. And the best thing about it is that it isn't even some horrible indie stuff like most places give out. They're actually from pretty mainstream acts.

The whole point of giving these away to the press was to promote the success of digital music and iTunes. Sure, it was a pretty expensive freebie that was probably worth $200 a piece, but again, if you have been a iTunes user for as long as its existed, you've probably bought most of what was included. Heck, some of the stuff was given out for free in that 2004 promotion too.
Score: 6 Votes (Like | Disagree)
Avatarshark Avatar
164 months ago
Really only press get this, they should give everyone a (or ten) free song to celebrate this event.
Score: 5 Votes (Like | Disagree)
Unggoy Murderer Avatar
164 months ago
I use iTunes to browse only, then use TPB to obtain - works well for me.
That's tragic.
Score: 3 Votes (Like | Disagree)
chocolaterabbit Avatar
164 months ago
Did someone say boycott iTunes?

Fine, but only because Spotify is better anyways.

(Don't forget to keep buying apps and supporting your local indies, guys!)

If you're telling people to support indies, shouldn't you be telling people to buy from iTunes instead of boycotting them? After all, Spotify pay out almost nothing to indie artists.
Score: 3 Votes (Like | Disagree)
ArmCortexA8 Avatar
164 months ago
I use iTunes to browse only, then use TPB to obtain - works well for me.
Score: 3 Votes (Like | Disagree)

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
Apple Foldable Thumb

Crease-Free iPhone Fold on Track for 2026 Launch as Development Advances

Monday November 24, 2025 10:25 am PST by
Apple is making progress on the development of the book-style foldable iPhone expected in 2026, according to a report from Chinese site UDN. The device has reportedly entered the engineering validation stage, and Apple is gearing up for mass production. Citing supply chain sources, UDN says that Apple has solved "the crease problem" that has plagued most foldable smartphones, and the...