ChangeWave Research today announced the results of a survey of over 4,000 professional and early-adopter smartphone users, primarily focused on the North American market. According to the survey, consumers looking to purchase a smartphone over the next 90 days are increasingly preferring the iPhone over Android by a count of 46%-32%, even with Apple holding off on introducing a iPhone in June as it has done every year since its original debut.

Historical tracking of consumer preference shows an interesting pattern, with Android rapidly gaining favor with consumers in the latter half of 2009 and equalling the iPhone by early 2010. And while the release of the iPhone 4 in mid-2010 gave Apple a temporary 20-point edge, it quickly returned to a neck-and-neck race over the remainder of 2010.

changewave jun11 os preference
But 2011 has seen Apple suddenly open up a decent-sized margin over Android, as Apple has continued to expand availability and introduced the CDMA iPhone running on Verizon. The survey also points to Apple's iCloud announcement as a positive for the iPhone with 21% of current Apple product owners and 13% of non-owners reporting that iCloud has made them more likely to purchase Apple products going forward.

Apple also continues to lead in consumer satisfaction with 70% of iPhone owners reporting that they are "very satisfied" with the device, although that number has dropped slightly over the device's four-year lifetime. Android and Windows Phone 7 sit in the 50-60% range for "very satisfied" scores, while Research in Motion's BlackBerry platform has fallen to a new low with only 27% of owners registering as very satisfied with their devices. The loss of customer satisfaction with BlackBerry has also bled over into future purchasing plans, with only 4% of consumers looking to purchase a smartphone within the next 90 days planning to turn to a BlackBerry device.

Related Forum: iPhone

Top Rated Comments

foodog Avatar
188 months ago
I wonder if the very satisfied Android number would be higher if they just included the top end phones and removed the lower cheap models. Most of the complaints i know of on Android involve the cheaper models. (resistive screen, slow, buggy, poorly performing apps, etc.)

Take the low end Android phones out of the total sales figures too.... you will see the Android phone aren't nearly as popular either.
Score: 6 Votes (Like | Disagree)
keitak Avatar
188 months ago
Shouldn't the title say iOS, not iPhone, since that's how it's explicitly stated? ;)

Isn't the iPhone the only smartphone that runs iOS?
Score: 6 Votes (Like | Disagree)
*LTD* Avatar
188 months ago
North America != The World. I'm afraid Android is still king in the broader spectrum of things and it is remaining that way for the foreseeable future.
King of what, exactly? Licensing an OS to every box-maker on the planet?

http://arstechnica.com/gadgets/reviews/2010/11/worst-gadget-ever-ars-reviews-a-99-android-tablet.ars

They can keep the crown.
Score: 5 Votes (Like | Disagree)
*LTD* Avatar
188 months ago
It's not the just the phone. It's the superior platform. That's what it's all about.

Developers agree as well:

http://hken.ibtimes.com/articles/181693/20110717/developers-prefer-apple-s-ios-including-google.htm

The purpose of an Android device is a gateway to ad revenue.

The purpose of an iOS device is to provide the best possible user experience. And it shows.

This is why even Apple's old, outdated 3GS still outsells new Android handsets:

http://www.pcmag.com/article2/0,2817,2385153,00.asp
Score: 5 Votes (Like | Disagree)
Xenomorph Avatar
188 months ago
It's not the just the phone. It's the superior platform. That's what it's all about.

Developers agree as well:

http://hken.ibtimes.com/articles/181693/20110717/developers-prefer-apple-s-ios-including-google.htm

The purpose of an Android device is a gateway to ad revenue.

The purpose of an iOS device is to provide the best possible user experience. And it shows.

This is why even Apple's old, outdated 3GS still outsells new Android handsets:

http://www.pcmag.com/article2/0,2817,2385153,00.asp
This.

A MILLION times, this.

It's not all about the hardware. I remember the Droid (lol) commercials talking about how it has XXX hardware, and crap loads of RAM, and super-fast Snapdragon (?) processor. Basically, it will melt your face off with its hardware.
But you're basically running that sports car into a brick wall by loading Android on it.

A 2+ year old 3GS is still way, way better than most of the Android shovelware devices out there. Even when performance took a hit with iOS 4.x, it still runs better and is easier to use than Android OS.

Android came out in 2008. We're quickly heading into 2012, and Android is still a beta-quality experience at best.
Have you used an Android device to do any text processing? Bad keyboard, and completely nasty interface for modifying text. You know that little magnifying glass iOS has for moving the cursor around and selecting text? You'll find out how amazing and important it is on iOS within a few minutes of using Android and not having anything like it.
Score: 4 Votes (Like | Disagree)
mjillard Avatar
188 months ago
Reaction 1: Just fake. We know Android is outselling iOS. 550,000 activations per day... omg!!

Reaction 2: Who cares?

/s

1. The survey was conducted among professionals and early adopters. This is why apple makes so much more money selling so many less phones. 2. If you don't care, why read the article?
Score: 4 Votes (Like | Disagree)

Popular Stories

apple music chatgpt

ChatGPT's Apple Music Integration Is Now Live

Wednesday December 17, 2025 3:50 pm PST by
There's now a dedicated Apple Music app for ChatGPT, which allows ChatGPT to make music recommendations and build playlists. Apple Music can be added to ChatGPT through the Settings section in the Mac app, website, or iOS app. Apple Music is listed under the apps option, and connecting to it requires signing in with your Apple Account for authorization purposes. ChatGPT can be used to...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Features Leaked in New Report, Including Under-Screen Face ID

Tuesday December 16, 2025 8:44 am PST by
Next year's iPhone 18 Pro and iPhone 18 Pro Max will be equipped with under-screen Face ID, and the front camera will be moved to the top-left corner of the screen, according to a new report from The Information's Wayne Ma and Qianer Liu. As a result of these changes, the report said the iPhone 18 Pro models will not have a pill-shaped Dynamic Island cutout at the top of the screen....
airpods pro 3 new blue

AirPods Pro 3's Static and Noise Issues Haven't Been Resolved

Thursday December 18, 2025 3:44 pm PST by
Since the AirPods Pro 3 launched, there have been complaints from users who have noticed a static-like sound or a crackling issue when using the earbuds, particularly when Active Noise Cancellation is on but no media is playing. Users have also run into strange high-pitched whistling sounds that happen intermittently. We shared the issues back in late October, and despite two subsequent...
iOS 26 Maps Glass

Apple Quietly Discontinued Flyover City Tours in Apple Maps

Thursday December 18, 2025 1:31 pm PST by
Apple Maps no longer offers a Flyover feature that provides users with automated tours of notable landmarks in major cities. The Flyover option appears to have been nixed around when iOS 26 launched, but its removal went largely unnoticed. Flyover city tours were introduced in 2014 with iOS 8 and OS X Yosemite, using Flyover imagery to generate an aerial tour. Most cities with Flyover...
top stories 2025 12 20

Top Stories: iOS 26.3 Beta, Major Apple Leaks, and More

Saturday December 20, 2025 6:00 am PST by
You'd think things would be slowing down heading into the holidays, but this week saw a whirlwind of Apple leaks and rumors while Apple started its next cycle of betas following last week's release of iOS 26.2 and related updates. This week also saw the release of a new Apple Music integration with ChatGPT, so read on below for all the details on this week's biggest stories! Top Stories i...
apple beta 26 lineup

Apple's 2026 and 2027 Product Roadmap: Foldable iPhone, iPhone 18 Pro, M5 Macs, and More

Tuesday December 16, 2025 4:42 pm PST by
There has been a whirlwind of rumors over the last few days, sourced from leaked internal software designed for the iPhone and the Mac, and news sites like The Information. Below, we have a quick recap of everything we've heard this week, which serves as a guide to Apple's product plans in 2026 and beyond. We've organized the info by likely release date, though there are some products that...
iOS 26

Apple Releases First iOS 26.3 and iPadOS 26.3 Public Betas

Wednesday December 17, 2025 10:06 am PST by
Apple today provided beta testers with the first releases of upcoming iOS 26.3, iPadOS 26.3, tvOS 26.3, and watchOS 26.3 updates for testing purposes. The public betas come a couple of days after Apple provided the betas to developers. Anyone can download and install public betas, and all that's required is to sign up on Apple's beta site. Once you've opted in, the software can be...