Yesteday, we reported on a boost in App Store downloads that some third-party developers had seen coinciding with the Christmas holiday. This annual boost in downloads and sales has been documented in previous years and has been attributed to the gifting of new iOS devices and iTunes gift cards for Christmas.
With the iTunes developer portal now back open, developers are finally seeing the sales numbers from Christmas weekend. TapTapTap has provided us with exclusive details of the sales of their Camera+ app [App Store], which re-launched just prior to the holiday and held the #6 ranking on Christmas Day.
Camera+ reached an impressive 78,995 downloads on Christmas Day alone, which represents $54,743 for the developer after Apple's 30% cut. While the sales graph seems to suggest that the sales have returned to pre-Christmas levels, the graph is somewhat misleading, as Camera+ had been ranked as high as #2 in Top Paid Apps before Christmas but today holds a rank of #13. Therefore, it seems that there has been a sustained boost in overall App Store sales since Christmas Day.
The download statistics showed improvement from last year's numbers, which revealed a similar data point of over 79,000 downloads on Christmas Day for the #3 ranked app, compared to Camera+ at #6 this year with a similar number of downloads. Historically, each rank position near the top of the charts represents a large difference in downloads Consequently, this year's #3 ranked app likely sold significantly more than 79,000 units.
Thursday November 27, 2025 1:01 pm PST by Joe Rossignol
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
Tuesday November 25, 2025 7:16 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Friday November 28, 2025 7:33 am PST by Joe Rossignol
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way.
Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027.
Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
Tuesday November 25, 2025 7:09 am PST by Tim Hardwick
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
Thursday November 27, 2025 3:14 am PST by Tim Hardwick
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season.
Note: MacRumors is...
