Apple to Drop Prices of Notebooks?
Investment bank Piper Jaffray issued a note today based on Apple's future outlook in 2008 and 2009. During their financial conference call, Apple told investors that they expect the company's gross margins will by down to 31.5% (from 34.8%) in Q4 2008 with expectations of further declines down to 30% for fiscal 2009.
The investment bank believes that while Apple tends to be conservative in their predictions, they also expect that Apple may be preparing to cut prices of existing prices to maintain sales momentum. They believe there's an "80% chance" that Apple will introduce redesigned MacBooks and possibly MacBook Pros at lower price points. Specifically, the quote prices starting at $999 (down from $1099) for the MacBook and $1,799 (down from $1999) for the MacBook Pro. They also expect "slightly redesigned" iPods and "lower-cost" iPod Touches in time for the holiday buying season.
Apple's financial conference call has sparked off a flurry of speculation about their future "mystery" product. A Page 2 rumor even reintroduces an unconfirmed possibility of a MacBook Touch.
Popular Stories
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
March has been an incredibly busy month for Apple, with the company unveiling more than 10 new products and accessories. We said hello to the MacBook Neo at the start of the month, and we bid farewell to the Mac Pro at the end of it.
Nevertheless, there is still a lot more to come this year.
Beyond the usual annual updates to iPhones and Apple Watches, Apple's all-new smart home hub is...
Apple is expected to release two new iPhone apps this year, including an Apple Business app and a Siri app with chatbot-like functionality.
With the Apple Business app, employees at businesses using the new Apple Business platform will be able to install apps for work, view contact information for colleagues, and request support. Apple Business is launching on April 14, and it replaces Apple ...
Popular Stories
Apple will update the MacBook Air with an OLED display for its 2028 model, according to Bloomberg's Mark Gurman.
Writing in his latest "Power On" newsletter, Gurman says that he expects the MacBook Air's transition from LCD to OLED to occur with the product's 2028 update, as part of a larger migration to OLED across the company's flagship iPad and MacBook models that includes the iPad mini,...
Apple on Monday unveiled the iPhone 17e and an updated iPad Air, but it is not finished yet. Apple promised "a big week ahead," and it is expected to announce additional new products this Tuesday, March 3 and Wednesday, March 4.
The most likely possibilities for Tuesday include updated 13-inch and 15-inch MacBook Air models with the M5 chip, and higher-end 14-inch and 16-inch MacBook Pro...
Apple today announced refreshed MacBook Air models featuring the M5 chip and a higher base SSD capacity.
The M5 chip in the MacBook Air features a 10-core CPU, with what Apple calls the world's fastest CPU cores. It offers configurations with up to 10 GPU cores with Neural Accelerators in each core, delivering up to 4x faster performance for AI tasks than the MacBook Air with the M4 chip.
...