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Microsoft Acquires Danger, Inc (Sidekick)

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In industry related news, Microsoft announced on Monday that they had acquired Danger, Inc. Danger is the company responsible for the popular Sidekick marketed through T-Mobile.

012659 sidekick

Terms of the purchase were not disclosed. The founders of Danger previously worked at Apple as engineers before leaving to found the company. Some see this is a response to the Apple's recent success:

Tim Bajarin, president of Creative Strategies of Campbell, said the acquisition provides further evidence that Microsoft is mirroring the thinking of Apple, which has married software and hardware to make simple, fashionable consumer products like the iPod and iPhone.

"Sometime in the last two years Microsoft fundamentally woke up and realized that even though they're a software company, they had to use hardware to control their destiny"

Related Forum: iPhone

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