Tim Cook Sends Email to Apple Employees Reflecting on Second Anniversary of Steve Jobs' Death

jobs_1955_2011With the second anniversary of Steve Jobs' death coming tomorrow, Apple CEO Tim Cook has sent a brief email to company employees reflecting on Jobs and the impact he continues to have on Cook and the company. The full email has been posted by 9to5Mac.

Team-

Tomorrow marks the second anniversary of Steve’s death. I hope everyone will reflect on what he meant to all of us and to the world. Steve was an amazing human being and left the world a better place.

I think of him often and find enormous strength in memories of his friendship, vision and leadership. He left behind a company that only he could have built and his spirit will forever be the foundation of Apple. We will continue to honor his memory by dedicating ourselves to the work he loved so much. There is no higher tribute to his memory. I know that he would be proud of all of you.

Best,

Tim

In the weeks following Jobs' death, Apple invited fans to leave remembrances to be shared on the company's website and held a private celebration of his life for company employees. The company marked the first anniversary of his passing last year with a photo and audio slideshow and message from Tim Cook posted on the front page of apple.com.

Top Rated Comments

Risco Avatar
137 months ago
No matter how much money Apple makes, it will never be the same without Steve. I really miss his keynote speeches, he was such a brilliant presenter and full of passion. There was a warmth coming from the company while he was there, now it is just cold hard business.
Score: 30 Votes (Like | Disagree)
borneo76 Avatar
137 months ago
His Legacy will live forever...

RIP Steve.
Score: 28 Votes (Like | Disagree)
longofest Avatar
137 months ago
personally I know everyone has their own grieving timelines, etc.

But as a company I'd hope Apple starts looking forward. 1st anniversary of the death of Steve, sure, reflect. But I hope the 2nd is more muted... Love Steve and everything he brought, but Apple needs to focus on the future not the past.
Score: 16 Votes (Like | Disagree)
Small White Car Avatar
137 months ago
personally I know everyone has their own grieving timelines, etc.

But as a company I'd hope Apple starts looking forward. 1st anniversary of the death of Steve, sure, reflect. But I hope the 2nd is more muted... Love Steve and everything he brought, but Apple needs to focus on the future not the past.

What, exactly, would you consider "more muted" than an e-mail?

A company-wide iMessage?
Score: 14 Votes (Like | Disagree)
Rogifan Avatar
137 months ago
After reading his biography, I was left with two impressions. One the genius that he was in terms of the asthetics and attention to detail that turned into the amazing products we have today. The second impression is that this obsession made him not a great man when it came to relationships, including his family and co-workers. Therefore I wonder about Tim's comment that he was a great friend. Obviously having never met the man I cannot really comment, but anyone reading his bio would surely at least raise an eyebrow at the "great friend comment."
I'm going to assume Steve wasn't a jerk all the time. And the people closest to him got to see a side of him that the public never did.
Score: 13 Votes (Like | Disagree)
jll62 Avatar
137 months ago
After reading his biography, I was left with two impressions. One the genius that he was in terms of the asthetics and attention to detail that turned into the amazing products we have today. The second impression is that this obsession made him not a great man when it came to relationships, including his family and co-workers. Therefore I wonder about Tim's comment that he was a great friend. Obviously having never met the man I cannot really comment, but anyone reading his bio would surely at least raise an eyebrow at the "great friend comment."
Watch and listen Jony Ive's tribute to Steve at the Apple event celebrating his life and tell me that you're still going to raise an eyebrow at someone calling Steve a great friend. This is one of the most geniune tributes that you will ever see. It's so painfully obvious how close Ive was to Jobs that I don't question Cook when he says Jobs was a "great friend".

//www.youtube.com/watch?v=GnGI76__sSA (//www.youtube.com/watch?v=GnGI76__sSA)

He was my closest and my most loyal friend. We worked together for nearly fifteen years and he still laughed at the way I say “aluminum”.
Score: 12 Votes (Like | Disagree)

Popular Stories

reset password request iphone

Warning: Apple Users Targeted in Phishing Attack Involving Rapid Password Reset Requests

Tuesday March 26, 2024 4:34 pm PDT by
Phishing attacks taking advantage of Apple's password reset feature have become increasingly common, according to a report from KrebsOnSecurity. Multiple Apple users have been targeted in an attack that bombards them with an endless stream of notifications or multi-factor authentication (MFA) messages in an attempt to cause panic so they'll respond favorably to social engineering. An...
Generic iOS 18 Feature Purple

iOS 18: What to Expect From 'Biggest' Update in iPhone's History

Wednesday March 27, 2024 11:10 am PDT by
At least some Apple software engineers continue to believe that iOS 18 will be the "biggest" update in the iPhone's history, according to Bloomberg's Mark Gurman. Below, we recap rumored features and changes for the iPhone. "The iOS 18 update is expected to be the most ambitious overhaul of the iPhone's software in its history, according to people working on the upgrade," wrote Gurman, in a r...
maxresdefault

Apple Announces WWDC 2024 Event for June 10 to 14

Tuesday March 26, 2024 10:02 am PDT by
Apple today announced that its 35th annual Worldwide Developers Conference is set to take place from Monday, June 10 to Friday, June 14. As with WWDC events since 2020, WWDC 2024 will be an online event that is open to all developers at no cost. Subscribe to the MacRumors YouTube channel for more videos. WWDC 2024 will include online sessions and labs so that developers can learn about new...
apple maps 3d feature

Apple Maps May Gain Custom Routes With iOS 18

Tuesday March 26, 2024 3:10 pm PDT by
Apple may be planning to add support for "custom routes" in Apple Maps in iOS 18, according to code reviewed by MacRumors. Apple Maps does not currently offer a way to input self-selected routes, with Maps users limited to Apple's pre-selected options, but that may change in iOS 18. Apple has pushed an iOS 18 file to its maps backend labeled "CustomRouteCreation." While not much is revealed...
General iOS 17 Feature Orange Purple

Apple Releases Revised Versions of iOS 17.4.1 and iPadOS 17.4.1 With Updated Build Number

Wednesday March 27, 2024 5:59 am PDT by
Apple on late Tuesday released revised versions of iOS 17.4.1 and iPadOS 17.4.1 with an updated build number of 21E237, according to MacRumors contributor Aaron Perris. The updates previously had a build number of 21E236. The revised updates are available for all iPhone and iPad models that are compatible with iOS 17 and iPadOS 17, but they can only be installed via the Finder app on macOS...
maxresdefault

Apple to Launch New iPad Pro and iPad Air Models in May

Thursday March 28, 2024 11:07 am PDT by
Apple will introduce new iPad Pro and iPad Air models in early May, according to Bloomberg's Mark Gurman. Gurman previously suggested the new iPads would come out in March, and then April, but the timeline has been pushed back once again. Subscribe to the MacRumors YouTube channel for more videos. Apple is working on updates to both the iPad Pro and iPad Air models. The iPad Pro models will...
applephilschiller

Apple's Phil Schiller Works 80 Hours a Week Overseeing App Store

Wednesday March 27, 2024 2:03 pm PDT by
With the App Store and app ecosystem undergoing major changes in the European Union, The Wall Street Journal today shared a profile on App Store chief Phil Schiller, who is responsible for the App Store. Though Schiller transitioned from marketing chief to "Apple Fellow" in 2020 to take a step back from Apple and spend more time on personal projects and friends, he is reportedly working...