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Tim Cook to Be Profiled on NBC's Rock Center with Brian Williams Next Week

Tim Cook will be the center of a feature on NBC's Rock Center news show next week, the first major interview the CEO has given. Steve Jobs was famously camera shy, preferring to let Apple's products speak for themselves.

In this brief preview, Williams notes that Tim Cook was able to walk around Grand Central Station unrecognized until he got to the Apple Store there.


The full show will air on NBC next Thursday, December 6th.

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23 months ago

[url=http://cdn.macrumors.com/im/macrumorsthreadlogo.gif]Image (http://www.macrumors.com/2012/11/30/tim-cook-to-be-profiled-on-nbcs-rock-center-with-brian-williams-next-week/)[/url]


Tim Cook will be the center of a feature on NBC's Rock Center news show next week, the first major interview the CEO has given. Steve Jobs was famously camera shy, preferring to let Apple's products speak for themselves.

In this brief preview, Williams notes that Tim Cook was able to walk around Grand Central Station unrecognized until he got to the Apple Store there.


The full show will air on NBC next Thursday, December 6th.

Article Link: Tim Cook to Be Profiled on NBC's Rock Center with Brian Williams Next Week (http://www.macrumors.com/2012/11/30/tim-cook-to-be-profiled-on-nbcs-rock-center-with-brian-williams-next-week/)


Steve was camera shy? Since when?
Rating: 19 Votes
23 months ago
I see Tim regularly at the Fraiche Yogurt shop in Palo Alto with his iPad. He never seems to recognize me though ;)
Rating: 18 Votes
23 months ago

Steve was camera shy? Since when?

Haha, that's what I was going to say. Being selective is not the same as being camera shy.
Rating: 16 Votes
23 months ago
wish I ran into him and ask him where the flack the mac pros are and if they still care about there pro users.
Rating: 12 Votes
23 months ago

Steve was camera shy? Since when?


Yeah, maybe camera shy isn't the right choice of words. But he rarely spoke, if ever, spoke about his personal life - or about himself- when giving interviews. It was always about the products and values...
Rating: 8 Votes
23 months ago

Yeah, maybe camera shy isn't the right choice of words. But he rarely spoke, if ever, spoke about his personal life - or about himself- when giving interviews. It was always about the products and values...


Except for that whole book thing towards the end.
Rating: 8 Votes
23 months ago
It's New York...we take pride in our pretend indifference to celebrity.

Very different than California where blatant celebrity worship is the norm.
Rating: 7 Votes
23 months ago

haha wow, nobody recognized tim cook.


Based on the video clip, no one recognized Brian Williams either, even though he appears in front of millions of people every night, unlike Tim Cook.

I'm pretty sure the moral of the story is that a bunch of busy travelers aren't going to look twice at a couple of guys who look like businessmen walking through the terminal to catch a train.
Rating: 7 Votes
23 months ago

I wonder if he'll reveal anything about the PowerBook G5. :p


That's so funny, last time I heard that, I laughed so hard I fell off my dinosaur.
Rating: 7 Votes
23 months ago

Steve was camera shy? Since when?


Agreed. A better word might have been 'private'.
Rating: 7 Votes

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