TechCrunch reports that Apple is aggressively pursuing former and current Google Maps employees as part of its effort to build out its own Mapping solution.
My source — a contractor who worked on Google Maps as part of a massive undertaking to integrate Street View and newly licensed third-party data to improve European coverage, as well as develop the platform’s turn-by-turn navigation — says that when attention turned to indoor mapping, things started to become less interesting and a lot of staff began looking around for other opportunities.
Apple's own Mapping solution launched as part of iOS 6 just last week. The launch was marred by significant criticism of the quality of the data in many parts of the world. Apple has posted a number of job listings for Maps-related jobs over the past few weeks. Given Google's history and resources placed into their own mapping solution, it's no surprise that many qualified candidates may have worked on Google's product as well.
Early rumors had suggested that Google has already submitted their own Maps application to the iOS app store, but that seems to have been debunked by The Loop's Jim Dalrymple. It still seems that Google may be working on their own iOS app this time, but TechCrunch's prediction of a "before Christmas" target may be a more realistic timeframe.
Wednesday February 18, 2026 12:43 pm PST by Joe Rossignol
Apple is looking for a "breakthrough" with its push into wearable AI devices, including an "AirTag-sized pendant," according to Bloomberg's Mark Gurman.
In a report this week, he said the pendant is reminiscent of the failed Humane AI Pin, but it would be an iPhone accessory rather than a standalone product.
The pendant would feature an "always-on" camera and a microphone for Siri voice...
Thursday February 19, 2026 7:38 am PST by Tim Hardwick
Apple Watch is now eleven generations in, and packed with useful features that are easy to miss at first glance. To help you get more out of your new device, we've rounded up 15 practical tips you might not have discovered yet, including a few that long-time users often overlook.
Bounce Between Two Apps
On your Apple Watch, double-press the Digital Crown to see a deck of all currently...
Wednesday February 18, 2026 5:12 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
New trade-in data indicates that Apple's iPhone 17 Pro Max has rapidly become the single most traded-in smartphone.
According to a new report from SellCell, Apple's latest flagship iPhone has quickly risen to the top of the independent trade-in market, accounting for 11.5% of all devices appearing in the top-20 trade-in rankings just months after release. The analysis is based on SellCell...
Apple will announce its rumored low-cost MacBook at its event on March 4, with the device coming in a selection of bold color options, according to a known leaker.
Earlier this week, Apple announced a "special Apple Experience" for the media in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET.
Posting on Weibo, the leaker known as "Instant Digital" said that the...
I was talking to my Grandad today, in a busy shopping centre. He looked at me wistfully: "You know, son," he whispered: "When I was a lad, all this were fields."
Sure enough, I checked Apple maps, and he was right! ;)
Shouldn't they have...you know...done this before they released the app? I know I'm not the CEO of a fortune 50 company, so I can't make a call from experience here, but it seems wiser to make your product as complete as possible before you release it, instead of giving it to everyone half assed then rushing to make it good after pissing everyone off.
I know. I know. There's a reason why I'm posting on Macrumors instead of being a billionaire. No one's going "Renzatic wouldn't have let this happen", or claiming I'm rolling in my grave whenever someone does something stupid. But...I dunno...it just seems like a better idea to me.