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Apple Ramping Up Production of 13" and 15" Next Gen MacBook Pros

Digitimes claims that Apple will be ramping up production of the new 15" MacBook Pro in April, but with the new 13.3" model not ramping up until June:
As Apple will start mass producing its 15-inch MacBook Pro in April, sources from the upstream supply chain have pointed out that the company's orders for the 13.3-inch model are far higher than those of the 15-inch, indicating that Apple is more focused on the 13.3-inch notebook segment. However, the 13.3-inch MacBook Pro will not start mass production until June.
Digitimes also notes that the orders for the 13.3" MacBook Pro is "far higher" than those of the 15" model, though without a frame of reference for the typical mix of Apple notebook sales, it's hard to gauge the significance of this observation.


The April timing falls nicely with reports of new Intel Ivy Bridge chips that would be suitable for use in the new MacBook Pros.

Digitimes, however, doesn't provide any explanation for the discrepancy in the production dates between the 13" and 15" models. It's seems possible that Intel CPU availability may have something to do with the timetable as it was reported the very low power Ivy Bridge CPUs also won't be ready until June. Apple has typically only used these low power CPUs in the MacBook Air line, but the MacBook Pro has been rumored to be adopting a thinner and more Air-like appearance.

Previous reports claimed that the new MacBook Pros will feature a thinner design without an optical drive. We've been hearing whispers about this kind of Macbook Air inspired design since April of last year.

Top Rated Comments

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34 months ago
Please don’t forget about the Mac Pro Apple! :)
Rating: 29 Votes
34 months ago

Maybe my English got worse, but I don't quite get it. From my understanding the article says Apple is producing the new versions of the 13" and 15" MacBook Pro. And the production of the 15" is ramping up. And the production of the 13" not - but it is still in production with reaching the highest production peak around june. Huh?

Thank you!

P. S.: That doesn't make much sense for me: Especially if they order a lot more 13"...


I don't think theres anything wrong with your English, the article is using language that is intentionally vague so that they can't be blatantly wrong. I don't buy this since Apple would not release two products in the same product line more than 2 months apart.
Rating: 23 Votes
34 months ago
Maybe my English got worse, but I don't quite get it. From my understanding the article says Apple is producing the new versions of the 13" and 15" MacBook Pro. And the production of the 15" is ramping up. And the production of the 13" not - but it is still in production with reaching the highest production peak around june. Huh?

Thank you!

P. S.: That doesn't make much sense for me: Especially if they order a lot more 13"...
Rating: 17 Votes
34 months ago
Hopefully iMacs coming too.
Rating: 17 Votes
34 months ago

So, we are looking at a "thicker" Mac Air. Having to buy a separate optic drive does not make sense to me. You have the room for the drive. Would they put in an extra HD or more battery? Would that allow the ability for Bluray as an option?


Battery > OOD
Rating: 13 Votes
34 months ago
YES! NO MORE USELESS OPTICAL DRIVE!
I'll be the first one to order the new 15' MBP! Been waiting for too long to upgrade my 2007 MBP!
Rating: 12 Votes
34 months ago



i dont really want a mac thats not a "pro" just to make it thinner. take out the optical drive, but dear god let me please still replace the ram myself


Totally agree. Unfortunately, I think Apple is going down the route of proprietary again. If they build the chips into the board, then they can totally exploit your wallet on the price of the upgrade. Picturing a $200+ upgrade from a 4GB to an 8GB system (when you can do it yourself for $30). Maybe $600 for 16GB RAM (when you can do it for $100).

One of the negatives of a company becoming so popular is that they get confident and even more greedy. $100B in reserves isn't enough.

On any laptop, the memory and hard drive should be upgradable and or replaceable for either pleasure or maintenance.

Hoping I am completely wrong.
Rating: 9 Votes
34 months ago

I don't think theres anything wrong with your English, the article is using language that is intentionally vague so that they can't be blatantly wrong. I don't buy this since Apple would not release two products in the same product line more than 2 months apart.


I'm pretty sure they did something of the sort when the MBP transitioned to the unibody design. The 15" was updated long before the 17" MBP.
Rating: 8 Votes
34 months ago

Maybe my English got worse, but I don't quite get it. From my understanding the article says Apple is producing the new versions of the 13" and 15" MacBook Pro. And the production of the 15" is ramping up. And the production of the 13" not - but it is still in production with reaching the highest production peak around june. Huh?

Thank you!

P. S.: That doesn't make much sense for me: Especially if they order a lot more 13"...


I don't think theres anything wrong with your English, the article is using language that is intentionally vague so that they can't be blatantly wrong. I don't buy this since Apple would not release two products in the same product line more than 2 months apart.


I think what the article is trying to say is that mass production of the new 15" laptop will start in April while the 13" will start in June, even though the 13" is more popular (there are more orders for it) ... possibly due to the fact certain technology won't be available until then.

In short, Apple is planning something big for the 13" MBP.
Rating: 7 Votes
34 months ago
Hope this time 13" MacBook pro comes out with the MATTE screen option. Reflection in Glossy screens is irritating.:D
Rating: 6 Votes

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