Apple's Share of Global Mobile Phone Market Hits 5%
Research firm IDC today
released results for global mobile phone sales for the first quarter of 2011, showing Apple hitting a 5% share of the overall market for the first time. The data also shows Apple regaining the fourth-place position it
lost to ZTE last quarter.
Apple maintained its number 4 spot on IDC's Top 5 list thanks to a record quarter for unit shipments. The company posted the highest growth rate of the worldwide leaders. Apple's results were buoyed by strong sales on Verizon Wireless and additional carrier deals; the company is now on 186 carriers operating in 90 countries. The iPhone once again sold particularly well in developed economic regions of the world, such as North America and Western Europe.
Apple's 114.9% year-over-growth easily led the major mobile phone manufacturers and enabled the company to grow its share of the market from 2.8% to 5.0%.
Apple's initial goal when it launched the iPhone in 2007 was to capture 1% of the global mobile phone market, a figure met with some skepticism by the company's competitors. Apple of course quickly reached that goal and has continued to post strong unit sales growth as consumers have increasingly turned to smartphones for their mobile device needs.
In support of IDC's numbers, Strategy Analytics released a similar report today showing Apple with 5.3% of the overall worldwide mobile phone market for the quarter. The primary difference between the two reports comes from IDC counting approximately 20 million more handsets in the "Others" category than Strategy Analytics.
A report released just yesterday by NPD showed Apple taking 14% of the total mobile market in the United States, but the company of course holds a lower share of the worldwide market due in part to the premium pricing its devices carry in many countries where consumers are more likely to purchase low-end phones on prepaid plans.
Popular Stories
Phishing attacks taking advantage of Apple's password reset feature have become increasingly common, according to a report from KrebsOnSecurity. Multiple Apple users have been targeted in an attack that bombards them with an endless stream of notifications or multi-factor authentication (MFA) messages in an attempt to cause panic so they'll respond favorably to social engineering. An...
At least some Apple software engineers continue to believe that iOS 18 will be the "biggest" update in the iPhone's history, according to Bloomberg's Mark Gurman. Below, we recap rumored features and changes for the iPhone. "The iOS 18 update is expected to be the most ambitious overhaul of the iPhone's software in its history, according to people working on the upgrade," wrote Gurman, in a r...
Apple will introduce new iPad Pro and iPad Air models in early May, according to Bloomberg's Mark Gurman. Gurman previously suggested the new iPads would come out in March, and then April, but the timeline has been pushed back once again. Subscribe to the MacRumors YouTube channel for more videos. Apple is working on updates to both the iPad Pro and iPad Air models. The iPad Pro models will...
Apple today announced that its 35th annual Worldwide Developers Conference is set to take place from Monday, June 10 to Friday, June 14. As with WWDC events since 2020, WWDC 2024 will be an online event that is open to all developers at no cost. Subscribe to the MacRumors YouTube channel for more videos. WWDC 2024 will include online sessions and labs so that developers can learn about new...
Apple may be planning to add support for "custom routes" in Apple Maps in iOS 18, according to code reviewed by MacRumors. Apple Maps does not currently offer a way to input self-selected routes, with Maps users limited to Apple's pre-selected options, but that may change in iOS 18. Apple has pushed an iOS 18 file to its maps backend labeled "CustomRouteCreation." While not much is revealed...
Apple on late Tuesday released revised versions of iOS 17.4.1 and iPadOS 17.4.1 with an updated build number of 21E237, according to MacRumors contributor Aaron Perris. The updates previously had a build number of 21E236. The revised updates are available for all iPhone and iPad models that are compatible with iOS 17 and iPadOS 17, but they can only be installed via the Finder app on macOS...
With the App Store and app ecosystem undergoing major changes in the European Union, The Wall Street Journal today shared a profile on App Store chief Phil Schiller, who is responsible for the App Store. Though Schiller transitioned from marketing chief to "Apple Fellow" in 2020 to take a step back from Apple and spend more time on personal projects and friends, he is reportedly working...
Top Rated Comments
HINT: When lying, always make it a believable lie.
I find both places very style-centric (Stockholm especially), but also somewhat frugal. I don't think that iPhone will reach as large of a market share in Europe due to the high upfront cost of an iPhone (659€/799€ for 16GB/32GB).
Actually, it's running joke that you can identify an American by iPhone/iPad (aside from the loud inane conversation).
Just because someone is confused by math, doesn't make the math wrong.
To use your fruit example. Say your top 2 selling fruits were green and red apples. 30 red, and 20 green each a day. Which would account for 50 apples a day. Now to keep things simple, let's say you also sell 95 other fruits that aren't apples, but you only sell 10 of each of them a day.
Now, in a day, you sell 3 times as many red apples as you do to all non-apple fruits, and you sell 2 times as many green apples as you do to all non-apple fruits. They are your top 2 sellers by far....but they still only account for 5% of your fruit sales.
Cool story. Only problem, of course, is the facts.
iPhone 4 and iPhone 3GS are the #1 and #2 selling handsets.
Not big on business sense, are you? Apple doesn't "let old models slip down on pricing" because they don't have to. Do you think other companies reduce prices on their phones out of the goodness of their heart? They lower the prices because nobody wants them.