Analyst: 2011 Verizon iPhone Demand Could Reach 25 Million Units
With Verizon set to launch the iPhone in just a few weeks, analysts have been attempting to estimate just how many units Apple might be able to sell through the carrier during the first year, with many analysts projecting the number to be in the range of 10 million units and reports of Apple preparing for shipments of 25 million CDMA iPhone units worldwide suggesting that the estimates may at least be in the ballpark.
But
according to All Things Digital, one analyst has gone out on a limb to note that Verizon might be able to sign up as many as 25 million iPhone customers over the first year, if Apple can make the units quickly enough. According to R.W. Baird analyst William Power, surveys of current wireless customers reveal that substantial numbers of both current feature phone and smartphone users say that they are "probably" or "definitely" going to purchase a Verizon iPhone soon after the device's launch.
From the survey:
- 29 percent of current Verizon feature phone owners said they will "probably" or "definitely" upgrade to the Verizon iPhone in the next three months. The carrier has roughly 64 million postpaid feature phone users, so that's 19 million potential iPhone upgrades, assuming eligibility.
- 25 percent of Verizon's current smartphone users said they will "probably" or "definitely" switch to the iPhone. That's 4.8 million additional potential iPhone sales, again assuming eligibility.
Grand total: 23.8 million potential Verizon iPhone salesfrom the carrier's installed base alone. Add to that the 5.6 percent of current AT&T iPhone users who told Baird they planned to switch to Verizon and that number rises to nearly 25 million.
Surveys of future buying plans are of course subject to a fair degree of error when it comes to predicting actual results, as some customers will undoubtedly fail to follow through on their stated plans. Taking into account that factor, as well as constraints on Apple's production capacity and the eligibility of surveyed customers to upgrade at the best pricing, Power is maintaining an estimate of 10 million Verizon iPhone activations in the first year, but the survey result do indicate incredible awareness of and interest in Apple's smartphone offerings.
Popular Stories
Apple today unveiled redesigned iPad Pro models featuring the M4 chip, Ultra Retina XDR OLED displays, a nano-texture display option, and more. The new iPad Pro offers a considerably thinner design and slightly larger 11- and 13-inch display size options. The 11-inch model is 5.3mm thick and weighs less than a pound, while the 13-inch model is just 5.1mm thick and weighs a quarter pound less ...
Apple's "Let Loose" event kicks off today at the unusual time of 7:00 a.m. Pacific Time, and we're expecting to see an iPad-focused event with new iPad Pro and iPad Air models, updated Apple Pencil and Magic Keyboard accessories, and perhaps some other announcements. Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across various platforms. We...
Apple today announced that iOS 17.5 will be released to the public "soon," following over a month of beta testing. While the software update is relatively minor, it does have a few new features and changes, as outlined in the list below. "The new Pride Radiance watch face and iPhone and iPad wallpapers will be available soon with watchOS 10.5, iOS 17.5, and iPadOS 17.5," said Apple, in its...
Apple at its "Let Loose" event today announced a new Magic Keyboard for the latest iPad Pro models, with a thinner, lighter design. Apple says the Magic Keyboard has been redesigned to be thinner and lighter, while maintaing the same floating design. Two colors are available that match the new iPad Pro. New features include a function row with screen brightness controls, an aluminum...
Apple today held the first event of 2024, debuting new iPad Air and iPad Pro models and accompanying accessories. While the event was faster than normal and took 40 minutes, we've condensed it down even further for those who want a quick overview of everything that was announced. Subscribe to the MacRumors YouTube channel for more videos. We've also got a full recap of all of the coverage...
While the iPhone 16 series is still months away from launching, an early rumor about an all-new iPhone 17 model has now surfaced. In a research note with investment firm Haitong this week, analyst Jeff Pu said Apple is planning a so-called "iPhone 17 Slim" model that would replace the Plus model in the lineup. Pu said this model will feature around a 6.6-inch display, a slimmer design, an...
