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AirPlay Opens Door to Almost Any Web Video on Apple TV

The news that iOS 4.2 allows any standard iOS video playback controller to potentially stream content to their Apple TV is continuing to generate some excitement. Seth Weintraub suggests that this is a bit of a Trojan horse strategy that will allow iPad and iPhone customers to stream a huge amount of content from Apps and the Web to their Apple TV:

That means you can watch most Internet video on AppleTV over AirPlay. The day AppleTV is released, you'll be able to watch free SD clips of shows that appear on ComedyCentral.com like the Daily Show and Colbert Report via Airplay. You theoretially should be able to watch Hulu Plus so long as it is encoded in H.264 (and doesn't get blocked once the networks figure out what Apple has done here).

This streaming ability (so far) only seems limited to those Apps that play using the standard iOS video player. Examples beyond Safari included YouTube, iPod, BBC News and MLB apps.


Image from Gizmodo

Gizmodo shared the same sentiment last week when it called AirPlay Apple's "sneak attack on television."

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22 months ago
Nice "Go To Market Strategy", Mr. Jobs. Very well played sir. ;)
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22 months ago
It... Has... Begun!



And frankly, I wouldn't bet against Apple at this point. ABC's announcement of the My Generation app is just the beginning of the future of interactive TV.
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22 months ago
Did Apple intentionally do this? they may not have realized what AirPlay is capable of doing.
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22 months ago
Can anyone tell me if AirPlay will be able to be streamed to the original :apple:TV?

Also has anyone confirmed that iOS 4.2 Beta 1 has AirPlay?
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22 months ago
Eh, I've got the mini hooked to my TV, and I still prefer to watch anything HD, not SD crud that I'd be able to stream from YouTube and whatnot.

(disclosure, I am in Canada where Hulu is not allowed. If I could get HD Hulu streamed over the net, then I'd be kicking my PVR to the curb for sure!)

Good One Steve-O!
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22 months ago
wow...people are getting WAY ahead of themselves here. Apple has ONLY shown being able to play iTunes bought material through airplay. Considering that they STILL only allow iTunes material to be streamed to ATV (v1), I think everyone is going to be GREATLY disappointed when they learn that AirPlay only works with Apple iTunes video.

There is absolutely NO evidence to believe otherwise at this point...
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22 months ago
I know it's nice to do this wirelessly, but couldn't you always do the same thing with a cable anyway (in other words, is there anything for "the networks" to do anything about?)
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22 months ago

1) Can anyone tell me if AirPlay will be able to be streamed to the original :apple:TV?

2) Also has anyone been confirmed that iOS 4.2 Beta 1 has AirPlay?


1. nope
2. yes of course it has it
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22 months ago

Did Apple intentionally do this? they may not have realized what AirPlay is capable of doing.


Of course it was intentional.
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22 months ago
Nice article by Seth.

9to5 and MacRumors are the only Mac sites I visit anymore.
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