Apple PR: Latest Steve Jobs Email Exchange is Fake

Fortune's Apple 2.0 is reporting that the latest email exchange between Steve Jobs and a customer was entirely fake, according to statements made by Apple PR.

The conversation was published Thursday by The Boy Genius Report and linked to by more than three dozen other sites. In it, a writer pretending to be Apple's CEO tries several times to mollify a customer called "Tom" who is furious about the iPhone 4's widely reported signal attenuation problem. In separate e-mail messages Jobs purportedly tells "Tom," who grows angrier with each exchange.

Boy Genius Report had originally published and vouched for the emails claiming the exchange was legitimate. Apple PR says the entire conversation was fabricated. The statements originally attributed to Steve Jobs included:

"No, you are getting all worked up over a few days of rumors. Calm down."
"You are most likely in an area with very low signal strength."
"You may be working from bad data. Not your fault. Stay tuned. We are working on it."
"Retire, relax, enjoy your family. It is just a phone. Not worth it."

Note that even before Apple PR's response, BGR had already retracted the last statement that they had originally attributed to Steve Jobs. The "Retire, relax, enjoy your family. It is just a phone. Not worth it." statement was later attributed to the customer, not Steve Jobs. Though, now it appears the entire exchange was fabricated. Adding further doubt to the motivation behind the original email poster, AppleInsider reports that the emailer had shopped the story around to several sites. It's not clear if BGR paid for the the rights to publish the story.

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...