AT&T Reports 3.1 Million iPhone Activations in 4Q 2009
AT&T today released its earnings report for the fourth quarter of 2009, revealing that the company activated 3.1 million iPhones on its network during the quarter, just shy of the record 3.2 million iPhone activated in the previous quarter. The iPhone continues to be a major contributor to AT&T's "integrated devices" segment of smartphones, which have grown to 46.4% of the company's postpaid subscriber base and who continue to generate 1.8 times the average monthly revenues of traditional phone users.
Overall, AT&T experienced a net gain of 2.7 million wireless subscribers for the quarter, the company's second highest net gain in history. Over 4 million postpaid integrated devices were added to the company's base during the quarter, and while the activation of 3.1 million iPhones might suggest that Apple was responsible for approximately 75% of the total smartphone additions, the company has in the past noted that not all iPhone activations represent new devices sold. AT&T's "activations" term includes existing handsets transferred to new owners, making comparisons between new activations and device additions invalid.
Not addressed in AT&T's earnings release is Apple's new iPad tablet device. Apple and AT&T have partnered on the 3G-capable versions of the iPad in the U.S., with AT&T offering no-contract data plans for the device at $14.99 (250 MB) and $29.99 (unlimited) monthly price points. The 3G-capable iPad models are not expected to begin shipping for another 90 days.
Overall, AT&T experienced a net gain of 2.7 million wireless subscribers for the quarter, the company's second highest net gain in history. Over 4 million postpaid integrated devices were added to the company's base during the quarter, and while the activation of 3.1 million iPhones might suggest that Apple was responsible for approximately 75% of the total smartphone additions, the company has in the past noted that not all iPhone activations represent new devices sold. AT&T's "activations" term includes existing handsets transferred to new owners, making comparisons between new activations and device additions invalid.
Not addressed in AT&T's earnings release is Apple's new iPad tablet device. Apple and AT&T have partnered on the 3G-capable versions of the iPad in the U.S., with AT&T offering no-contract data plans for the device at $14.99 (250 MB) and $29.99 (unlimited) monthly price points. The 3G-capable iPad models are not expected to begin shipping for another 90 days.
Top Rated Comments
(View all)27 months ago
sure would be nice if iPhone owners could have that $14.99 plan. I rarely go over 100MB/month with Wifi available almost everywhere I land, I just need the 3G for the inbetween time.
27 months ago
Better yet give me iPhone Plus iPad connectivity unlimited for say $40. I'd be willing to bump my iPhone bill $10 a month for unlimited iPad connectivity, but the truth is I won't be using both at the same time will I.
27 months ago
Question I haven't seen looked at anywhere yet: how limited is unlimited? Last time I checked over here [edit: UK], the "unlimited" iPhone data plan was 750MB/month.
27 months ago
Lets just hope they can speed up the network expansion with all these ipads coming on to the market .....
27 months ago
Question I haven't seen looked at anywhere yet: how limited is unlimited? Last time I checked over here, the "unlimited" iPhone data plan was 750MB/month.
I think the soft cap on AT&T is 5gb, which is really hard to hit unless you're tethering (which you're not supposed to be doing anyway).
interesting numbers in this article. As much as people complain about AT&T, I guess they like the iPhone more than they dislike the service. I know I do (though I'm actually pretty happy with AT&T - 2 drops in 2.5 years and coverage everywhere I've been. 3G does really slow down at some times/places though).
27 months ago
Why would AT&T be worried about improving service or prices when sales are this good?
27 months ago
Why would AT&T be worried about improving service or prices when sales are this good?
Because they won't be when they lose exclusivity?
27 months ago
AT&T's "activations" term includes existing handsets transferred to new owners, making comparisons between new activations and device additions invalid.
Dec-quarter 08: 1.9 mio ATT vs. 4.4 mio total, that's 44%
Sept-quarter 09: 3.2 mio ATT vs. 7.4 mio total, that's 43%
Dec-quarter 09: 3.1 mio ATT vs. 8.7 mio total, that's 35%
That's a remakable drop. These can not be the activation terms alone. International sales? Or is it AT&Ts bad reputation these days?
27 months ago
Because they won't be when they lose exclusivity?
Who says they will ever be losing exclusivity?
27 months ago
Apple didn't really partner with ATT on this. ATT is just the only US provider that supports the world standard completely.
As they said yesterday the 3G in the iPad is unlocked.
As they said yesterday the 3G in the iPad is unlocked.
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