Got a tip for us? Share it...

AT&T Rolls Out Cheaper Unlimited Plans, iPhone Monthly Rate Drops $30

Responding to price cuts from Verizon, AT&T today rolled out new unlimited plans for all devices on its network, including the iPhone. Under the new plans taking effect on Monday, iPhone customers can sign up for unlimited voice and data for $99.99 per month, although texting packages remain separate for an additional fee. The unlimited voice and data plan represents a $30 discount from the previous unlimited plan for the iPhone.

All smartphone customers, including iPhone customers, may now buy unlimited voice and data for $99.99. For smartphone customers with Family Talk plans (prices assume 2 smartphones), unlimited voice and data is now available for $179.99. Texting plans remain unchanged at $20 for unlimited plans for individuals, $30 for Family Talk Plans.

Existing customers will be permitted to change to the new plans as of Monday via AT&T's website, with no monetary penalty or extension to contract terms. It is unclear at this time whether there will be any adjustment to AT&T's non-unlimited plans to reposition its pricing tiers in relation to the new, lower unlimited price.

Top Rated Comments

(View all)

27 months ago
AT&T is getting closer to what their service is worth. Although the texting plan remains at 99.9% profit, we'll have a lot of people here saying "oh, I only send three a four texts a month, so it doesn't matter to me."
Rating: 0 Positives / 0 Negatives
27 months ago
Competition is good.

Still hoping that we get a carrier choice in the US for the iPhone with the next revision. Never minded AT&T much as I had good service where I am. However, I'm moving shortly and the coverage at the new house (in Surprise, AZ) is horrible.
Rating: 0 Positives / 0 Negatives
27 months ago
It is still a complete rip off... Sprint is the only one with a decent plan... Sure their cover coverage is lacking but if you are in a covered area its so much better, and SOOO much cheaper.. ATT and VZ are just screwing their customers... Why cant texting be included in their plan for 100 a month... 1200 a year and I still have to pay EXTRA to text... its RIDICULOUS!
Rating: 0 Positives / 0 Negatives
27 months ago
Laff. AT&T can't even handle limited minutes and data and now they are going to make it unlimited.

Oh well, competition is awesome when it works. Hopefully the next step will be to reign in the biggest theft of all: texting.
Rating: 0 Positives / 0 Negatives
27 months ago

AT&T is getting closer to what their service is worth. Although the texting plan remains at 99.9% profit, we'll have a lot of people here saying "oh, I only send three a four texts a month, so it doesn't matter to me."


Every texting plan remains at 99.9% profit.
Rating: 0 Positives / 0 Negatives
27 months ago
Wasn't it a $130 per month for unlimited phone and data before? Per AT&T's website unlimited phone is $99.99, but it does not included unlimited data. Unlimited data = $30.00. So, it appears it is still the same.
Rating: 0 Positives / 0 Negatives
27 months ago

Laff. AT&T can't even handle limited minutes and data and now they are going to make it unlimited.

This seems like an almost knee jerk response from AT&T. Their network can't handle the load now, until their backbone is upgraded, yet they think this is a good idea on their part?
Rating: 0 Positives / 0 Negatives
27 months ago
This is good, but the headline is misleading. It has nothing to do with the iPhone monthly rate. (other than if you have an iPhone you have AT&T and some of those customers have unlimited)
Rating: 0 Positives / 0 Negatives
27 months ago

Wasn't it a $130 per month for unlimited phone and data before? Per AT&T's website unlimited phone is $99.99, but it does not included unlimited data. Unlimited data = $30.00. So, it appears it is still the same.


It's unlimited voice and data for $99 total now. Now let's get those limited plan numbers down. Who needs unlimited when you have nights, weekends, AT&T wireless customers, and ten more free "A-list" numbers?
Rating: 0 Positives / 0 Negatives
27 months ago

Per AT&T's website ... it appears it is still the same.


Existing customers will be permitted to change to the new plans as of Monday via AT&T's website.


Today is Friday.
Rating: 0 Positives / 0 Negatives

[ Read All Comments ]