App Store Download Statistics Suggest Strong iPod Touch Holiday Sales
MobileCrunch reports on data from mobile analytics firm Flurry showing very strong App Store download performance coming from iPod touch devices, suggesting a strong holiday season for Apple's premier iPod line. On Christmas Day, Flurry's data saw download volume from iPod touches increase nearly 1,000% from pre-Christmas levels, spiking well above comparable iPhone downloads, which typically lead iPod touch sales by a considerable margin.
Overall, Flurry's data reveals 51% month-to-month growth in App Store downloads for December using forecast data for the remaining days of the month. Google's Android Market also experienced strong month-to-month growth of 22%, but was unable to match Apple's performance, at least in application downloads.
The apparent tremendous boost in iPod touch-based App Store downloads was not unexpected, as similar indicators of strong iPod touch sales were seen last year.
Overall, Flurry's data reveals 51% month-to-month growth in App Store downloads for December using forecast data for the remaining days of the month. Google's Android Market also experienced strong month-to-month growth of 22%, but was unable to match Apple's performance, at least in application downloads.
The apparent tremendous boost in iPod touch-based App Store downloads was not unexpected, as similar indicators of strong iPod touch sales were seen last year.
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28 months ago
Looks like there was a nice little jump for the iPhone too.
Does this mean that the iPod touch will keep ahead of the iphone for a while?
An iPod touch does make for a nice xmas gift.
Does this mean that the iPod touch will keep ahead of the iphone for a while?
An iPod touch does make for a nice xmas gift.
28 months ago
I'd imagine an iPod touch is much more likely to be given as a gift than an iPhone. I'd see setting a phone number, cell phone carrier, monthly phone plan, etc. as all deterrents in giving an iPhone as a gift.
28 months ago
i went to 3 walmarts and 2 targets... ZERO ipod touches :eek:.... SMH
id say holidays sales were great..
id say holidays sales were great..
28 months ago
Does this mean that the iPod touch will keep ahead of the iphone for a while?
It will always keep ahead, by virtue of the expensive required data plan.
28 months ago
Since no developer has access to their sales from Dec. 23-29, I'll wait for concrete proof until I go pat Apple on the back.
28 months ago
SJ was right when he said (implicitly) that the low entry price for the AppStore (199$ iPod touch) is more important than a camera on its back.
28 months ago
[The iPod] will always keep ahead, by virtue of the expensive required data plan.
Wait, are we still talking about the chart that has the iPod ahead for 1 day and the iPhone ahead for the other 29 days?
Which definition of 'always' are you using?
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