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Apple to Introduce Final Cut Studio Update at NAB 2010?

Hardmac reports that Apple may be planning to introduce a revised version of its Final Cut Studio professional video editing software at the National Association of Broadcasters (NAB) conference in April 2010. According to the report's sources, the most recent version of Final Cut Studio, released just this past July, is actually a temporary version focused on providing Snow Leopard compatibility.

Many users consider this version as incomplete, and according to internal source, the current version 3.0 is tagged as a "temporary/transition". The main reason seems to be associated to Snow Leopard release. It seems that one could not integrate all changes expected in FCP 3.0 with Snow leopard development schedule. So, apparently the really new version should be unveiled by Apple during the NAB 2010 which will take place from April 10 to 15, 2010.

Apple has in the past used NAB as a forum for such product launches, debuting Final Cut Studio 2 and other associated products there in 2007. Apple, however, pulled out of the 2008 conference and did not return for 2009. Given Apple's continued move toward reducing its presence at trade shows, most notably with its departure from Macworld San Francisco, a return to NAB would be something of a surprise.

Hardmac notes that the source's information has not been confirmed, but that the source has been accurate in the past. Readers, however, are also cautioned that there is still plenty of time for plans to change prior to NAB 2010.

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31 months ago
It'd better be a free update. I just got the "new" one. :mad:
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31 months ago
The current version is still Carbon based, so is 32 bit only, and doesn't take advantage of any key SL technologies like Grand Central Despatch and OpenCL, both of which would be very desirable for an application which needs as much performance as it can get, particularly with HD.

The new version should be Cocoa based and therefore able to be everything that the current version is not, but does require pretty much a full rewrite. Personally I would be amazed if they could get it ready for March 2010, but they've probably been working on it for a long time now, and only actually had a small team focused on putting 3.0 together.
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31 months ago
So yeah I'm wondering if they'd have some kind of free upgrade program for people who just bought the current version... which I'm thinking about doing myself.
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31 months ago
Wow, then why they heck did they bother? I would have thought Apple's premiere video editing suite would be in the perfect position to take advantage of the new Snow Leopard technologies. I was excited about SL, but even the software that Apple makes and could see the most benefit from the new technologies aren't even there... Kinda ticks me off. Ah well, I just built a kickin' Windows 7 x64 machine to do my video editing on with the Adobe Premiere/After Effects x64 editions that can use CUDA-like technologies to utilize the graphics card for video rendering and encoding, not to mention Adobe has focused harder on bringing x64 bit and multi-threading optimizations to their PC line than their Mac equivalents. Guess my MacBook Pro will stick to on-the-go photo editing and browsing.

Sorry, just frustrated that adoption for Grand Central Dispatch and OpenCL is very slow.
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31 months ago
Better be something major. I've been a pro Final Cut editor ever since version 1 and subsequently with every version there after through version 7. I was very impressed with version 1 (switching from Adobe Premiere at the time). I really haven't been very impressed with any release since. All seemed like minor updates. I take that back when Motion was introduced big improvement but that really wasn't final cut was it. Needs some major improvement from big new features to small things to hidden under the hood things. I doubt it will come anywhere near to meeting my expectations. :(
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31 months ago
I'm sure there'll be a relatively small upgrade fee for people who bought FCS 3.

Cocoa and full 64-bit support will be something to look forward to.
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31 months ago
FCS or FCP? The quote says FCP, but it also says version 3 which was 6 years ago.

My guess, FCS 3.5. An upgrade cost to cover shipping. Or, if it really is a rebuild from ground up, perhaps FCS 4, with upgrades to DVDSP for Blue Ray and more.
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31 months ago
Anyone remember when apps like Final Cut and DVDSP were sold as stand alone products?
Never understood why Apple only provided an upgrade path for Final Cut users. What about owners of other FCS software? They were left with no upgrade path at all.

Not me. Just know a couple people that are in that position. One switched to Adobe.
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31 months ago
I am looking forward to see what they will come out with... usage of Grand Central would definitly be welcome. Is it just me tho or do all of the Final Cut suite lack a nice graphical user interface? I mean seriously.... at least gradiant the timeline clips or something. Obviously you don't want too much to slow down the software but a little might help when you have to stare at a program that looks like it's from 1999 all day!
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31 months ago

Anyone remember when apps like Final Cut and DVDSP were sold as stand alone products?
Never understood why Apple only provided an upgrade path for Final Cut users. What about owners of other FCS software? They were left with no upgrade path at all.


As I recall, at the time of the change you were able to upgrade from the products such as DVDSP and SoundTrack.
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