NPD: Apple's March 2007 Desktop, Laptop, and MP3 Marketshare
Bloomberg provided March 2007 marketshare numbers from the NPD Group.
It revealed that for March 2007, Apple was ranked 4th for notebook sales (9.9%), 5th for Desktop sales (7.7%), and #1 for MP3 Player Sales (68.9%).
BetaNews provides a historical perspective on these numbers.
Apple's 9.9% marketshare brings Apple back into the top 5 notebook retailers after it had dropped out in February. Apple's notebook marketshare had been as high as 10.1%, however, in January of this year. The 7.7% Desktop marketshare, however, does represent the first time Apple has placed in the top 5 desktop retailers.
The MP3 marketshare, however, was a decline for Apple, who lost marketshare to SanDisk and Creative.
Note: figures are for "brick and mortar" retail sales only and do not include direct sales, sales from Wal-Mart or warehouse clubs.
It revealed that for March 2007, Apple was ranked 4th for notebook sales (9.9%), 5th for Desktop sales (7.7%), and #1 for MP3 Player Sales (68.9%).
BetaNews provides a historical perspective on these numbers.
Apple's 9.9% marketshare brings Apple back into the top 5 notebook retailers after it had dropped out in February. Apple's notebook marketshare had been as high as 10.1%, however, in January of this year. The 7.7% Desktop marketshare, however, does represent the first time Apple has placed in the top 5 desktop retailers.
The MP3 marketshare, however, was a decline for Apple, who lost marketshare to SanDisk and Creative.
Note: figures are for "brick and mortar" retail sales only and do not include direct sales, sales from Wal-Mart or warehouse clubs.
Top Rated Comments
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62 months ago
I'll bet the reason its marketshare in notebooks dropped is that everybody is like us, waiting to buy until the MB's and MBP's are updated.
June 11th can't come soon enough.
June 11th can't come soon enough.
62 months ago
I'll bet the reason its marketshare in notebooks dropped is that everybody is like us, waiting to buy until the MB's and MBP's are updated.
When you do these kinds of comparisons, you should compare the sales to corresponding period in the previous year, and not to prevoius month(s). So, what was Apple's share in march 2006?
As to mp3-players... Apple REALLY should introduce new iPods based on iPhone-technology. If they did that, all their competitors would look old and dated in comparison. Yes yes yes, Apple is banking on the iPhone. But they should remember that iPods are still a huge business for them. And since iPod is not an alternative to the iPhone, and vice versa, it really makes sense to release all-new iPods, and soon.
62 months ago
mp3 loss in marketshare is probably only because their iPod's just haven't been updated fast enough, they need new iPods FAST.
Growth in desktop sales is a great sign, but please update the Mac mini to keep the momentum!
Notebook sales, Apple isn't doing too bad there at all, but updated MPB's and to a lesser extend MB's are needed to keep it going!
Growth in desktop sales is a great sign, but please update the Mac mini to keep the momentum!
Notebook sales, Apple isn't doing too bad there at all, but updated MPB's and to a lesser extend MB's are needed to keep it going!
62 months ago
The marketshare numbers seem a bit bogus because they're retail store only. Notice that Dell isn't anywhere on the list. I'd think that most corporate sales don't go through retail stores. Overall market share must be less -- not 7.7% and 9.9%.
62 months ago
Does anybody know an official source of usage figures for Macs? Maybe a percentage of desktop users?
I'm running a one-man campaign against sites that are incompatible with Safari or use Windows-only movie/audio formats (WMP). Being able to quote an official source of info is handy.
I've been mentioning that 10% of potential users will be blocked from their site/content, but I've never cited sources.
Incidentally, is anybody interested in making this official? I'd love to see a site naming and shaming developers who can't be bothered to test against Safari, and that suggest instead that we download third-party apps to access their site/content.
I'm running a one-man campaign against sites that are incompatible with Safari or use Windows-only movie/audio formats (WMP). Being able to quote an official source of info is handy.
I've been mentioning that 10% of potential users will be blocked from their site/content, but I've never cited sources.
Incidentally, is anybody interested in making this official? I'd love to see a site naming and shaming developers who can't be bothered to test against Safari, and that suggest instead that we download third-party apps to access their site/content.
62 months ago
These are US figures. What about worldwide marketshare numbers for computers, operating systems, web browsers and MP3s?
62 months ago
The marketshare numbers seem a bit bogus because they're retail store only. Notice that Dell isn't anywhere on the list. I'd think that most corporate sales don't go through retail stores.
Notice that apple also sell a big percentage of mac's through their online store...
62 months ago
The marketshare numbers seem a bit bogus because they're retail store only. Notice that Dell isn't anywhere on the list. I'd think that most corporate sales don't go through retail stores. Overall market share must be less -- not 7.7% and 9.9%.
Notice that apple also sell a big percentage of mac's through their online store...
that goes for ipods, too.
62 months ago
The iPod dip is true. I ride the NYC subway a lot which is a good indicator of that technology people use. I few years ago you would see that all of the Mp3 players were iPods, now I am seeing all different kinds.
Apple needs to release a larger screen with a scratch resistant case. They'll probably jump back up to the 70% range.
Apple needs to release a larger screen with a scratch resistant case. They'll probably jump back up to the 70% range.
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