Cisco and Apple "iPhone" Negotiations Extended
Friday February 16, 2007 07:56 AM EST; Category: iPhone
Written by Arnold Kim

Cisco appears to be capitalizing on the ongoing press coverage over the "iPhone" trademark and in February had taken out a full page ad in the New York Times promoting its own iPhone.
Cisco is hard at work increasing their brand recognition according to a Timesonline.co.uk article:
"People know about Cisco, perhaps because of the stock, but most people do not know what Cisco does," [CEO's chief development officer] said. The group is intent on changing that.
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