Google Lens can now recognize over a billion items in the world around us, the search engine giant announced this week.

That's four times as many things that the AI-powered feature could identify when it was first launched last year, thanks partly to a huge number of Google Shopping products which have been added to its knowledge base.

how to use google lens 5
While its optical character recognition engine has been optimized to read more product labels, Google has also honed its machine learning and AI to recognize more animals, including common pet breeds.

how to use google lens 2
In addition, you can use Lens to get more information about places as well as word definitions and translations of words. Google Lens can now also recognize people, Wi-Fi network names for auto-connecting, and geometric shapes. And if it isn't sure what an object is, it will offer up similar photos that match.

Google Lens originally appeared on iOS as part of Google Photos and could only be used on pictures you'd taken. However, last week Google added the feature to its flagship search app, and this implementation is better since it allows you to aim your phone's camera at things in your environment in real time.
Follow the steps below if you'd like to give it a whirl.

How to Use Google Lens on iPhone

  1. If you don't have it already, download the Google app [Direct Link] from the App Store and launch it.
  2. Sign in with your Google credentials or create an account.

  3. Tap the Lens icon to the left of the microphone in the Search bar.
    how to use google lens 4

  4. Tap the blue button that says Turn on camera to use Lens.
  5. Tap OK in the permissions alert to allow Google to access your camera.
  6. Aim your device's camera at an object that you'd like more information about and tap on the circle that appears. If light is poor, you can activate your phone's flash using the lightning bolt button to illuminate whatever is in frame.
    how to use google lens 1

  7. If you want to use Google Lens on photos you've taken, tap the picture icon at the top right of the camera view, tap OK in the permissions alert to allow Google to access your photo library, then select a photo.
    how to use google lens 3

If you want to withdraw Google's access to your camera and photos you can do so anytime by following these steps.

How to Disable Google Search App Permissions

  1. Launch the Settings app.

  2. Select Google from the list of third-party apps.how to use google lens

  3. Turn off Google's access to your device's camera by toggling off the Camera switch.
  4. Tap Photos.
  5. Tap Never.
Tag: Google

Top Rated Comments

dominiongamma Avatar
90 months ago
One can only wonder (shudder) how Google monetizes you with every picture you take using this service.
While Google is actually making use of AR for real world uses, Apple is making kids games with it.
Score: 9 Votes (Like | Disagree)
burgman Avatar
90 months ago
Not hot dog, very useful.
Score: 8 Votes (Like | Disagree)
Kanyay Avatar
90 months ago
I pointed it at my wife's booty and it brought up her Wiki page. DAMN. Google's gone too far.
Score: 6 Votes (Like | Disagree)
iPlayStation Avatar
90 months ago
Yea...very accurate....

Attachment Image
Score: 6 Votes (Like | Disagree)
djlythium Avatar
90 months ago
“Son, looks like we need have to have another ‘privacy’ talk.”
Score: 5 Votes (Like | Disagree)
Lazrhog Avatar
90 months ago
Not sure this is worldwide. No lens icon in the uk as yet

Edit: icon appears after closing the app and reopening it as @ventmore suggested
Score: 4 Votes (Like | Disagree)

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
watchos 26 workout app

Apple Watch Users Claim Workout App Is Now Worse in Every Way

Thursday November 20, 2025 7:01 am PST by
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating. When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...