Samsung Set to Beat Apple to AI Smart Glasses With July Launch - MacRumors
Skip to Content

Samsung Set to Beat Apple to AI Smart Glasses With July Launch

Samsung is planning a Galaxy Unpacked event for July, and the company plans to introduce new foldable smartphones and AI "Galaxy Glasses," according to Seoul Economic Daily.

Apple Glasses Purple Feature
Samsung's event will take place on July 22, so it will debut new Galaxy Z Fold8 and Z Flip8 foldable smartphones just weeks ahead of when Apple's first foldable iPhone is introduced, plus it will beat Apple to AI glasses.

Apple has been racing to develop its own smart glasses to compete with the Meta Ray-Ban AI glasses, but rumors suggest Apple won't launch the glasses until 2027. There is a chance Apple will preview the glasses in 2026, but there's no certainty yet.

Samsung is working with eyewear company Gentle Monster for its AI glasses, and the wearable will run Google's Android XR operating system with Gemini integration. The glasses will feature a high-definition camera, speakers, and a microphone, similar to the ‌Meta‌ Ray-Bans, and there will be no built-in display. AI integration will be a main selling point, with Gemini able to use video captured by the wearer to answer queries. Samsung will link the glasses to Galaxy smartphones and its SmartThings home appliance ecosystem.

The glasses that Samsung is working on sound similar to everything rumored for Apple's own AI glasses. Apple's glasses will rely on Siri, and will include cameras to feed visual information to the AI. Speakers and microphones will be included, but no display is expected for the first version.

Samsung is also planning for a Fold Wide, or a foldable smartphone that's similar to the dimensions that Apple plans to use for its foldable iPhone. Samsung's foldables to date have been taller than they are wide, but Apple is planning for a wider, iPad-like 4:5 aspect ratio.

After Samsung's event, Apple will unveil its next smartphones at its traditional September event. Dates are not known at this time.

Tag: Samsung

Popular Stories

samsung galaxy z fold8

Apple's Foldable iPhone Ultra Faces a Surging Samsung Galaxy Z Fold 8

Monday August 10, 2026 7:41 am PDT by
Apple's foldable iPhone is expected to arrive in September against a rival already outrunning its own forecasts. ETNews reports Samsung is building an extra one million Galaxy Z Fold 8 units, after the 4:3 device took 70 percent of a record 1.44 million Galaxy Z8 series pre-orders. Apple's foldable display – made by Samsung – is rumored to use the same aspect ratio in the same book-style...
samsung galaxy buds 3

Samsung is Starting to Catch Up to Apple on Hearing Health

Tuesday August 11, 2026 5:01 pm PDT by
Samsung today said its Galaxy Buds Hearing Aid feature has been cleared by the U.S. FDA, which means hearing aid capabilities will be coming to the Galaxy Buds in the fourth quarter of 2026. Samsung will join Apple in offering over-the-counter hearing aid functionality. Apple added an FDA-cleared hearing health feature to the AirPods back in 2024, allowing them to be used as a clinical-grade ...
Low Angle iPhone Purple

iPhone 18 Pro: Apple Secures Lower Display Prices Amid RAM Shortage

Wednesday August 12, 2026 9:43 am PDT by
Apple has secured lower prices for OLED displays for the upcoming iPhone 18 Pro models, according to industry sources cited by South Korea's DealSite. For example, the report said Apple will pay LG and Samsung around $68 per OLED display destined for the iPhone 18 Pro Max, down significantly from the $110 to $120 that it paid those suppliers for each iPhone 17 Pro Max display. Apple is...

Top Rated Comments

15 weeks ago
Samsung wins another sprint to the bottom. They must be so proud.
Score: 23 Votes (Like | Disagree)
15 weeks ago
I am the only who thinks this things are not the future. Who wants to walk around with a camera attached to the face all the time? Who wants another battery device to babysit and be on the face. Who wants to softwares update their glasses. What about people who need glasses. They can’t take them off in inappropriate situations.
Score: 19 Votes (Like | Disagree)
EM2013 Avatar
15 weeks ago
What is the purpose and obsession over “smart glasses” other than recording people without permission
Score: 11 Votes (Like | Disagree)
Dulcimer Avatar
15 weeks ago
Societally we’re doomed with all this smart glasses crap. The mobile internet revolution with the mass adoption of smartphones was a major mistake especially as social media, algorithmic feed bubbles, and short-form video have hijacked people’s attention and distorted reality.

Now wait for that to be made much worse with always-on manipulated live feed straight to the eyeballs along with always-on cameras enabled from every walking moron wearing these. Eventually normalizing an increasingly dystopic privacy hell upon all of us and further eroding the social fabric.
Score: 10 Votes (Like | Disagree)
transpo1 Avatar
15 weeks ago
The Gentle Monster collab could get some buzz, but this is the Samsung pattern again: introduce a product that's first to market but second in impact because Apple's will be better. Samsung does this with such regularity that I have to suspect there's someone at the intersection of their Apple supply division and their own product teams who isn't honoring the NDAs they signed.
Score: 10 Votes (Like | Disagree)
15 weeks ago
With respect, in my opinion if you wear these or any similar glasses, you’re a creep.
Score: 8 Votes (Like | Disagree)