Apple Reaches 2.5 Billion Active Devices - MacRumors
Skip to Content

Apple Reaches 2.5 Billion Active Devices

There are now more than 2.5 billion active Apple devices, the company announced today.

iPhone Mat Apple Store
"We are also excited to announce that our installed base now has more than 2.5 billion active devices, which is a testament to incredible customer satisfaction for the very best products and services in the world," said Apple CEO Tim Cook, in a press release announcing the company's record-breaking earnings results.

Apple said it had more than 2.35 billion active devices in the year-ago quarter, and the number continues to rise. It shows that Apple has a massive opportunity to sell services, ranging from Apple Music subscriptions to iCloud+ storage plans to the all-new Apple Creator Studio bundle with Final Cut Pro, Logic Pro, Pixelmator Pro, and more apps.

Popular Stories

Apple Event Logo

Apple Unveiled Four New Products Today

Tuesday August 25, 2026 8:39 am PDT by
Apple today unveiled a new Mac mini with M6 and M5 Pro chip options, a new Mac Studio with M5 Max and M5 Ultra chip options, a new version of the Polishing Cloth with a lower price, and updated Magic Keyboards for Macs. To learn more about these products, read our coverage below: Apple Announces New Mac Mini With M6 and M5 Pro Chips and More Apple Unveils New Mac Studio With M5 Max and M5...
apple magic keyboard with glyphs 2026 refresh

Apple Quietly Refreshes Magic Keyboards

Tuesday August 25, 2026 7:22 am PDT by
Apple today quietly introduced updated Magic Keyboard models with revised U.S. English key labeling. On the new keyboards, the tab, caps lock, shift, return, and delete keycaps are labeled with glyphs rather than edge text. On the full-size models with a numeric keypad, the change goes further, with the home, page up, page down, end, clear, and enter keys also swapping their text labels for...
iPhone 18 Pro Dark Cherry Feature

iPhone 18 Pro and iPhone Ultra: When Will Apple Event Be Announced?

Monday August 24, 2026 6:45 am PDT by
It is now late August, meaning that Apple's annual iPhone event is just around the corner. Below, we take a look at when the event might be held this year. This September, Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and an all-new foldable iPhone that will reportedly be named the iPhone Ultra. The regular iPhone 18, a lower-end iPhone 18e, and the iPhone Air 2 are not...

Top Rated Comments

jz0309 Avatar
8 months ago
nah, that can't be, MR posters tell me the iOS 26 sucks, no-one wants it, they miss all product deliveries and that Apple is doomed
/s
Score: 14 Votes (Like | Disagree)
Justin Cymbal Avatar
8 months ago
Apple hardware is just built well - much better than their competitors and the devices get software updates many years following the initial purchase. Sometimes even software updates over a decade after the product’s release!

https://www.macrumors.com/2024/06/10/tvos-18-compatible-apple-tv-models/
Score: 8 Votes (Like | Disagree)
Jumpthesnark Avatar
8 months ago

nah, that can't be, MR posters tell me the iOS 26 sucks, no-one wants it, they miss all product deliveries and that Apple is doomed
/s
When facts bump up against Firmly Held Beliefs™ it's always funny.
Score: 7 Votes (Like | Disagree)
8 months ago
The number of actively used Apple Accounts would be a more meaningful number IMO. I have seven devices registered under my account, not counting one Pair of AirPods. I bet some users have even more devices per account.

But it's an impressive achievement for sure. Probably the largest number they could come up with for the IR call.
Score: 5 Votes (Like | Disagree)
HouseLannister Avatar
8 months ago
But there are 8.2 billion people on Earth. Seems a pretty low market share.
Score: 4 Votes (Like | Disagree)
CalMin Avatar
8 months ago
That's a staggering number of 'devices' however you define it. And they're pushing monthly fees on all of them too - juicy post-sale revenue.
Score: 4 Votes (Like | Disagree)