OpenAI Finalizes Deal for Jony Ive's 'io' AI Hardware Company
OpenAI has completed its acquisition of Jony Ive's AI startup io Products, OpenAI said today in a letter from CEO Sam Altman and Ive.

The io Products team has now officially merged with OpenAI, though Jony Ive and his LoveFrom design firm remain independent. Ive and LoveFrom have taken over "deep design and creative responsibilities" at OpenAI. OpenAI paid an estimated $6.5 billion for io.
OpenAI first announced plans to purchase Jony Ive's startup back in May, and at the time, the two shared a video on their future plans. Ive and Altman are creating a new family of AI devices. "The products that we're using to deliver and connect us to unimaginable technology, they're decades old," said Jony Ive in the acquisition announcement. "It's just common sense to at least think surely there's something beyond these legacy products."
Ive will design the AI device that OpenAI will eventually launch, and several former Apple design employees who co-founded io with Ive are also moving to OpenAI. While Ive provides design, OpenAI will handle the AI expertise.
Recent information indicates that Ive and Altman's first device won't be an in-ear device or wearable, and will instead sit in a pocket or on a desk alongside a Mac and an iPhone. Other rumors suggest that the pocket-sized product will be contextually aware of the wearer's surroundings and life, providing insight screen-free.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Popular Stories
OpenAI has a Mac "superapp" in development that unifies its ChatGPT app, Codex coding platform, and Atlas browser, reports The Wall Street Journal ($).
The idea behind the all-in-one app is to simplify the user experience, following the launch of several standalone products, some of which haven't resonated with OpenAI's customers. The company is also trying to bounce back after the recent...
OpenAI today said that it is ending support for its Sora AI video app just six months after it initially launched.
We're saying goodbye to Sora. To everyone who created with Sora, shared it, and built community around it: thank you. What you made with Sora mattered, and we know this news is disappointing.
OpenAI did not provide more detail into why Sora is being discontinued, but the...
OpenAI is overhauling the shopping experience in its ChatGPT app by shifting the focus from in-app purchases to product discovery, after the company's Instant Checkout feature apparently failed to gain traction.
Launched in September, Instant Checkout let users buy items from retailers like Etsy, Walmart, and Shopify directly within ChatGPT. In a new product post, OpenAI now says it is...