Apple Shares Spooky 'Mac to School' Ads Highlighting AirDrop and More

Apple today shared a trio of spooky "Mac to School" ads on its YouTube channels.

The videos highlight three useful Mac features for students, including AirDrop, iPhone Mirroring, and Apple Intelligence's Writing Tools.




AirDrop lets you quickly wirelessly transfer files between Apple devices, while iPhone Mirroring lets you control your iPhone from your Mac's desktop. Writing Tools can proofread and summarize your writing, and even generate text via ChatGPT.

Apple has also revamped the College Students page on its website in multiple countries.

"No matter what you study, ace it with Mac and iPad," the updated page says. "Count on superspeed, long battery life, and devices that work together easily — from your first class to graduation and beyond."

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
samsung crease less foldable display ces 2026%402x

Foldable iPhone's Crease-Free Display Tech Spotted at CES 2026

Tuesday January 6, 2026 3:04 am PST by
CES 2026 has just provided a first glimpse of the folding display technology that Apple is expected to use in its upcoming foldable iPhone. At the event, Samsung Display briefly showcased its new crease-less foldable OLED panel beside a Galaxy Z Fold 7, and according to SamMobile, which saw the test booth before it was abruptly removed, the new panel "has no crease at all" in comparison. The ...
govee floor lamp

CES 2026: Govee Announces New Matter-Connected Ceiling and Floor Lights

Sunday January 4, 2026 5:00 am PST by
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light. The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
airpods pro 3 glitter

AirPods New Year's Deals Include Up to $99 Off AirPods Max, AirPods Pro 3, and AirPods 4

Sunday January 4, 2026 8:04 am PST by
Now that the calendar has flipped over into January, steep discounts on popular Apple products have become more rare after the holidays. However, if you didn't get a new pair of AirPods recently and are looking for a model on sale, Amazon does have a few solid second-best prices this week. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
AirPods Pro 3 Year of the Horse Feature

Apple Launches Year of the Horse AirPods Pro 3 for Lunar New Year

Monday January 5, 2026 11:28 am PST by
Apple has designed a limited edition version of the AirPods Pro 3 to celebrate Lunar New Year, and customers in select countries can purchase them starting today. The Year of the Horse Special Edition AirPods Pro 3 feature a unique horse emoji character that's otherwise unavailable. Customers in China, Hong Kong, Taiwan, Malaysia, and Singapore are able to buy the AirPods, and they'll be...
Belkin 25W Battery magnetic

CES 2026: Belkin Announces Magnetic Ring Power Bank, Modular Dock, and More

Sunday January 4, 2026 3:02 pm PST by
Belkin today announced a range of new charging and connectivity accessories at CES 2026, expanding its portfolio of products aimed at Apple device users. UltraCharge Pro Power Bank 10K with Magnetic Ring The lineup includes new Qi2 and Qi2.2 wireless chargers, magnetic power banks, a high-capacity laptop battery, and USB-C productivity accessories, with an emphasis on higher charging...
m4 macbook air blue 2

iPadOS and macOS 26.2 Double 5GHz Wi-Fi Bandwidth for Wi-Fi 6E Devices

Monday January 5, 2026 1:57 pm PST by
With the release of iPadOS 26.2 and macOS Tahoe 26.2, Apple has improved the Wi-Fi speeds for select Macs and iPads that support Wi-Fi 6E. Updated Wi-Fi connectivity specifications are listed in Apple's platform deployment guide. The M4 iPad Pro models, M3 iPad Air models, A17 Pro iPad mini, M2 to M5 MacBook Pro models, M2, M3, and M4 MacBook Air models, and other Wi-Fi 6E Macs and iPads now ...
anker new charger 2026

Anker Introduces Pre-Order Discounts on 2026 Nano Chargers, Alongside Big New Year's Sale

Monday January 5, 2026 10:17 am PST by
Anker announced a new series of products at CES this week, and most of them will begin rolling out to customers later in January. A few of these devices, including the Nano Docking Station and 45W Nano Charger, have pre-order discounts on Anker's website, and we're also tracking big discounts in Anker's New Year's sale. Note: MacRumors is an affiliate partner with some of these vendors. When...

Top Rated Comments

WestonHarvey1 Avatar
9 months ago
I'm confused. It's not Halloween and school is ending, not starting.
Score: 8 Votes (Like | Disagree)
shenfrey Avatar
9 months ago

I wonder how much longer people will be able to write for themselves...
*This sentence has been generated by ChatGPT.
Score: 7 Votes (Like | Disagree)
TexStones Avatar
9 months ago

But Halloween isn't the only time for 'scary' content… ?

And school isn't ending for at least another couple of months here in the UK, so I suppose this is getting ahead of customers shopping for new computers ready for the next academic year – as someone else posted. Also, school terms vary around the planet, so that can be a factor.
Former Apple EDU exec here, at one time I was intimately involved in these BTS discussions. This is exactly correct, the back-to-school purchasing season arrives with graduation, both at the high school and college levels. Graduating high school students often receive a college-appropriate Mac as a grad gift, while graduating college seniors often purchase a new system using the last of their EDU pricing eligibility.

As others have noted, the academic calendar varies widely across the globe, and even within single countries. As an example there are colleges in the US that have already held graduation for the spring term, and there are colleges that will not end classes until late June. Grad season and back to school are a season, not a single point in time. The purchasing mania ends abruptly just before class begins in each geography.
Score: 7 Votes (Like | Disagree)
G5isAlive Avatar
9 months ago

I'm confused. It's not Halloween and school is ending, not starting.
people start shopping for new computers for school in the summer :)
Score: 5 Votes (Like | Disagree)
G5isAlive Avatar
9 months ago

Writing Tools can proofread and summarize your writing, and even generate text via ChatGPT.
I wonder how much longer people will be able to write for themselves...
Score: 3 Votes (Like | Disagree)
sammo123321 Avatar
9 months ago
Those were actually pretty great. More ads like this please!
Score: 3 Votes (Like | Disagree)