Bang & Olufsen Unveils Beosound A1 3rd Gen Bluetooth Speaker

Bang & Olufsen has just launched the Beosound A1, the third generation of its award-winning portable Bluetooth speaker offering enhanced performance features.

beoplay a1 speaker 3rd gen 1
Created in collaboration with Danish designer Cecilie Manz, the new A1 maintains the speaker's distinctive minimalist aesthetic while introducing some notable improvements to its audio capabilities and environmental credentials.

The premium portable speaker features a pearl-blasted aluminum body with over 2,100 precision-milled holes and a soft waterproof leather strap. It comes in three finishes: the classic Natural Aluminium plus two nature-inspired additions – Honey Tone and Eucalyptus Green.

Sonic upgrades include what B&O claims is the largest woofer in its class, delivering deeper bass with a Bass SPL of 64dB – 2dB more than the previous model. Battery life has been extended to 24 hours, and the speaker retains Bluetooth 5.1 connectivity with Microsoft Swift Pair and Google Fast Pair support. The speaker also now comes with support for the aptX Adaptive Bluetooth codec.

The A1 3rd Gen carries an IP67 rating for dust and water resistance, so you can take it into the shower or to the beach. It also has a three-microphone array for using it as a speakerphone for calls.

beoplay a1 3rd gen colors
The A1 features modular architecture designed for a 10-year lifetime and is the first Bluetooth speaker to receive Cradle to Cradle certification (Bronze level). B&O says the certification "aims to support a serviceable, upgradeable, and repairable approach to product design." The company offers a replaceable battery service and up to 5 years warranty with Beocare. We reviewed the first-generation model way back in 2016, and it's still going strong.

The Beosound A1 3rd Gen is available in the United States for $349 (£299 in the UK) from Bang & Olufsen brick-and-mortar stores and the company's website.

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Top Rated Comments

iPay Avatar
15 hours ago at 04:36 am
Not mentioned in the adticle, but B&O is one of the few independant companies still not in Samsung.
So far, Samsung = {Denon, Marantz, Bower&Wilkins, Harman Kardon, JBL, Mark Levinson, AKG, Arcam...}
Go Danes!
Score: 21 Votes (Like | Disagree)
BreuerEditor Avatar
16 hours ago at 03:31 am
I think these were macaroons at first
Score: 12 Votes (Like | Disagree)
Shifts Avatar
15 hours ago at 04:34 am

I am sure they sound great, but from the picture they look pretty generic and cheap.
That is not the feeling you get when holding one. They are substantial in weight, size and feel.
Score: 12 Votes (Like | Disagree)
mazz0 Avatar
15 hours ago at 04:11 am
That’s a lot of precision-milled holes. A lot of holes are imprecisely milled so that’s good to know.
Score: 11 Votes (Like | Disagree)
flottenheimer Avatar
14 hours ago at 05:09 am
Got one. Don't know if it is Gen1 or Gen2 — but it sure sounds great for a device this size.
Highly recommend for anyone wanting a compact, top-quality, great looking, portable bluetooth speaker.

Mine is in Moss Green which I think looks phenomenal. ;D



Attachment Image
Score: 10 Votes (Like | Disagree)
orbital~debris Avatar
15 hours ago at 04:45 am

I am sure they sound great, but from the picture they look pretty generic and cheap.
They are one of those products that when you see & touch them in person, the build and materials used just ooze a sense of quality.

Also, some of the best design can look 'generic' in a sense, given that good design doesn't include unnecessary flourish and embellishment for the sake of it.
Score: 8 Votes (Like | Disagree)