Apple and the University of Michigan have released new results from the Apple Hearing Study highlighting the increase in noise levels seen around recent Super Bowl games. The results come just ahead of Super Bowl LIX taking place in New Orleans on Sunday, February 9.
Based on data collected from over 115,000 users via the Noise app on Apple Watch in the Apple Hearing Study, researchers found that study partipicants were exposed to noise levels about 1.5 to 3 decibels higher over the past four Super Bowl games compared to the following Sundays.
While the study's authors note that a 3 dB increase may be "barely noticeable," given the logarithmic nature of the decibel scale it equates to up to a doubling of sound energy that can be detrimental to hearing health.
Noise levels were significantly higher for users in states where the Super Bowl was played and whose teams participated in the game each year, compared to those in other states, likely representing a higher number of users in those states gathering for the game, potentially in larger groups and louder environments.
Alongside the results, Apple has highlighted some of the hearing health features offered through the company's devices, including the Noise app on Apple Watch that can alert you to high environmental sound levels and the Hearing Protection feature of AirPods Pro 2 that can reduce your sound exposure in loud environments.
Thursday November 13, 2025 11:35 am PST by Juli Clover
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October.
There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
Saturday November 15, 2025 2:40 pm PST by Joe Rossignol
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times.
The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said.
While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...
Friday November 14, 2025 6:20 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone.
iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
Friday November 14, 2025 3:23 pm PST by Juli Clover
Most of Apple's Macs are slated to get M5 chips across 2026, and there's a possibility we'll even see the first M6 chips toward the end of the year. Updates are planned for everything from the MacBook Air to the Mac Studio.
MacBook Air (Early 2026)
The MacBook Air will be one of the first Macs to get a 2026 refresh, with an update planned for the first few months of the year. The MacBook...
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When ...
Friday November 14, 2025 10:02 am PST by Joe Rossignol
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account.
In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more.
Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
Thursday November 13, 2025 6:48 am PST by Joe Rossignol
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose.
Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
Monday November 17, 2025 3:20 pm PST by Juli Clover
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3.
AirDrop
Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts.
iOS 26.2...
AirPods Pro really came in handy last month when I walked into a Sam’s Club and the fire alarm went off. One of the loudest sounds I’ve ever heard, but the AirPods reduced the sound. Even with transparency on.
No, it's a good cause and interesting statistics. Tinnitus is a real P.I.T.A., and unnecessary permanent hearing loss, however slight, is no less. The chart shows average that's more than okay, but I get the idea about the first decile... air horns, people screaming into each other's ears, fireworks...
I love using AirPods Pro at random concerts. And the fact that I can check both the original and AirPods' adjusted noise level on my Apple Watch.
AirPods Pro really came in handy last month when I walked into a Sam’s Club and the fire alarm went off. One of the loudest sounds I’ve ever heard, but the AirPods reduced the sound. Even with transparency on.
I can relate. During a fire drill at my workplace, the alarm was so loud that instead of making me act faster, it almost shut me down - I just kept walking automatically, like I was on autopilot. Apple Watch buzzed (loud environment notification), that helped me to snap out of it, I put on my AirPods Pro, and left the building feeling much calmer.
No life saving story here, obviously, but boy was I really glad that I have these gadgets. Sure, I could use fingers in my ears and save a bunch of $$$, but still. Also, my brain evidently did not brain that day... maybe because I rely on too many Apple gadgets! ?
Tinnitus and hearing loss isn’t a joke. Protect your hearing, friends! That way you can still hear the TV and have fun with your buddies at 50, 60 and beyond.